Blogger & Blogspot Content - Move Across To Own Domain?
-
Hey,
A few new clients have blogs hosted on blogger & blogspot, the first advice of mine is to set up a blog hosted on their company domain.
It's usually easy to convince them of the benefits.
What should happen to all the content on the existing blog?
One blog in question has over 100 entries, good content with a lot of links back to the business domain. The blog itself has less than 10 links pointing in but a domain mozrank 3.5.
In this example, my gut is telling me to leave it as is, and start fresh on the own domain.
What about if there's less then 10 posts? At what point should the content be moved over to the new blog?
Thanks for your thoughts.
-
As mentioned by Ryan I would move the content to the main site. However I would rel canonical the blogger and blogspot posts to the new location. This way you can boost the domain and still maintain the links that may have been created to the old content.
-
If you have a blog with one quality article, I would move it to the main site if the article's topic was in alignment with the main site. Any articles moved should be 301'd to the main site. Any backlinks which you have influence over should be updated to point directly to the article on the main site.
By merging the blog into the main site, the DA of both can increase and your content will have an opportunity to rank better in SERPs.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why should I avoid publishing off-topic content on my website?
As a fun project, my team wanted to build a mini-food blog based off the lunches we make here at our office -- but we're a software company and, topically, our product has nothing to do with food. Therefore, I suggested that we not publish this content on our website + create a Medium publication instead (this would also help us avoid the headache of creating an entirely new section of our website / potential 404 issues from non-technical editors / etc.) However, I struggled to articulate _why _it's a best practice to only publish relevant content on your website. Is it to help search engines understand what your website is about as an entity? Spam signals?
Content Development | | AsanaOps0 -
Would a lot of images on one post be categorized as thin content?
As an example, if i write an article on 12 best print ads by BMW, it will have 12 images and possible 12 single liners and a paragraph. The images will have the necessary alt tags. But overall, will this post be counted as low content and is there changes of being penalized by google for it?
Content Development | | marketing910 -
Be brutily honest - What do you think of this old content?
My website reports on news relating to certain web hosting providers, and being hit by the latest phantom update a little I am looking back a little more harshly on some of my content with especially the older articles needing alot of work (I know some areas on the site need work), and there are some articles I am just not sure about. I have listed a few OLD articles below https://www.besthostnews.com/the-power-of-shared-web-hosting-by-bluehost/ https://www.besthostnews.com/siteground-sponsors-wordcamp-london/ https://www.besthostnews.com/free-ebook-guide-to-starting-a-website-on-a-budget-a-small-orange/ These are 3 old articles that I have previously updated several months ago, but are they good enough. Due to the nature of the site sometimes I will report on certain news \ features that a web host releases, and sometimes there is very little to write about. These are probably a good example where I feel there is a struggle to write enough or the quality is perhaps lower than something that has more information to report on. I would appreciate some harsh critical view points \ and perhaps suggestions on how to improve my writing style for these kind of generic style posts.
Content Development | | TheWebMastercom0 -
How do I split page content?
So I offer two services for which each has an FAQ page (let's call them S1 and S2). The problem is that I also have a longer FAQ page that covers both services (S1-2). I would like to eliminate the longer one and attach the relevant content to each of the shorter pages but i'm concerned that deleting pages with a lot of content might be a bad idea. I could redirect I suppose but I wouldn't know which page S1 or S2 to point redirect to. Any advice on this?
Content Development | | NationalPardon0 -
Content marketing ideas from the Moz community?
I want to borrow you ideas/experience. I have a page that is ranking #7 in New Zealand. It's the most profitable course I sell. I want to support it with related articles/posts to potentially help it rank better. **I'd love some ideas. ** Page: http://www.bringyourownlaptop.co.nz/web-design-courses.html
Content Development | | danlovesadobe
Keyword: Web Design Courses.0 -
Blog for content
Noob here so be gentle... We have a blog on our homepage that we're using for content/SEO purposes. Does this content rank as highly as it would if it were a simple HTML page as opposed to a blogspot or wordpress from our page? In other words, are we getting as much content cred in this way as we would if blogspot wasn't affiliated? http://greatmats.blogspot.com/
Content Development | | Greatmats0 -
Similar Content
I'm in the process of launching two new websites (redesign / rebrand) - one website represents the manufacturer while a second website represents the retail side of the manufacturer (same company essentially but two different brands). The sites have co-existed historically without worry of canibalizing the other's traffic, but I want to make sure in this redesign that we're all set. I'm curious if anyone has any recommendations on how to handle two sites with different branding but VERY similar content (product descriptions are essentially the same). I was thinking it could be smart to just no follow the content on the manufacturers site since we're just trying to drive traffic to the consumer-facing retail side mostly anyway but would love to hear from the experts! Thank you.
Content Development | | TheBatesMillStore0 -
Is it possible to aggregate news content?
Currently all of our content is produced internally, but I would like to expirement with aggregating 50% of our content from external publishers. The content wouldn't be full articles, but instead the excepts with a link back to the source. Is there a way to aggregate content without being penalized? We are using wordpress.
Content Development | | ejovi0