Keyword rich domains sliding fast
-
I decided not to worry too much about the statements from google indicating that they were going to consider key word rich domains as a negative for ranking since any of the sites I work on that have them are totally relevant to the content on the sites.
However, since recent Google algorithm updates I see these domains have suddenly slid from top 3 positions to page 4 or beyond in Google SERP's. Nothing has changed on these sites in the intervening time and no change is evident in Bing or Yahoo SERP's.
Is it just my imagination, or are others seeing the same thing for keyword rich domains? and has anyone yet determined the best way to deal with this problem?
-
Thanks for your responses Alan.
Since these are client sites, it is our policy to seek permission before sharing information about site status. I will do this and provide some examples once permission has been obtained.
-
I'm totally with Alan, that drop in the "weight" of the domains containing keywords is not already affecting at all I think, at least outside G.com. After all Mr Cutts has only said that they were probably going to adjust it, but I believe we have to wait until that changes.
-
Sha,
I know of several small sites that had no drop due to the Panda update. Something else must be going on, but without seeing the sites, no way to offer any additional insight.
-
Just to Echo Alans findings. I have found that exact match domains are ranking better than ever at this point in time. For competetive industries they are still at number one. An example can be found if you google "seo belfast". Most of the results are due to domains.
-
Well none of those things would appear to be an issue. However, all of them are small sites created for very small businesses.and so have only 5 or 7 pages (with a good amount of information on the pages). Perhaps the overall size of the site is a factor.
Have you noticed any bias against smaller sites in your research?
-
Having done comprehensive audits on a number of domains that were hammered by the Panda/Google update, I would say that the domain match factor is either not a factor yet at all (most likely) or had very little to do with the problem you're seeing. Without seeing the domain I can't offer specific insight, however I'm consistently seeing a number of factors.
- Very poor on site information architecture
- Very confused topical focus
- Very thin unique content.
- Too many ads compared to unique content
- Very weak / poor inbound link profiles (usually skewed to over-use of limited focus keyword anchor text).
If your site has any one of the above issues, that alone could be the primary cause.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301'ing old (2000), high PR, high pages indexed domain
Hi, I have an old (2000), very high PR, 20M+ pages indexed by goog domain which... got adsense banned. The domain has taken a few hits over the years from penguin/panda, but come out pretty well compared to many competitors. The problem is it was adsense banned in the big adsense acct ban of 2012 for invalid activity. No, I still have no idea what the issue was. I'd like to start using a new domain if I can safely get goog to pass the PR & indexing love so I can run adsense & Adx. What are your initial thoughts? Am I out of my mind to try?
Algorithm Updates | | comfortsteve1 -
How important is Social Media for building domain authority / Google rankings? Are there any cases?
I really would like to know if someone tested the importance of Social Media for Google rankings.
Algorithm Updates | | Seeders
Are there some sites who build authority only by doing good social media?
Ofcourse, I know it is all about the mix (content, linkbuilding, social media, etc.) but how important is it?
I know many sites who rank good without any form of social media, but I do not know any sites who do only social media and rank high. I hope there are some good cases which give good insight. ps. I know it becomes more and more important...0 -
Domain Change: Leave The Old Domain Homepage Up
We are going to be redesigning our website and switching to a new domain. I think we will set up a permanent 301 redirect from each page of the old domain to a page on the new domain. We would like to leave the old domain homepage up with all content removed and have a link pointing to the new domain. Is there any SEO harm to leaving the old domain homepage up? Thank you! Jessie
Algorithm Updates | | JessieT0 -
Is it allowed to put a word in all domains URLs to get higher in SERP?
Hello, What good or bad could happen if someone put the same keyword in all site's URL's? (i.e. I would be selling cars and my domain isn't included any word cars, so i put all of my pages in one folder like domain.com/cheap-cars/etc)
Algorithm Updates | | komeksimas0 -
Since authorship markup requires a domain email, how can a community website allow users to link their Google+ profile?
It seems that Google now requires authors to have a valid email on the domain. This is easy for the traditional web publication. But what about community websites like SEOmoz? How can a community website allow users to link their Google+ profile? Will community websites like SEOmoz be required to 1. Give all users a domain email 2. Ask users to validate the email address with Google? Seems overly complicated.
Algorithm Updates | | designquotes0 -
Redesign, new content, new domain and 301 redirects (penalty?)
We merged our old webshops into one big project. After a few days we received our rankings back and traffic was coming in. Then suddenly we lost almost all rankings overnight. We did not use any wrong seo techniques and have unique content, written by our own writers. Is this a penalty or do we have to wait longer?
Algorithm Updates | | snorkel0 -
Domain Deindexed because of Redirect
I think this is an interesting topic to discuss though I'm looking for answers too. One of my well performing domain deindexed by Google today. Reason: Redirect from a 9 year old Deindexed domain (Must be penalysed) I believe this is done by one of my competitor. What you people suggest me to do now? Don't you think if this is the way Google treat the redirects after Penguin anybody can use this technique to harm their competitors?
Algorithm Updates | | HeIsHere0 -
Is this a new type of rich snippet?
I recently came across a type of rich snippet in a Google search result that I can't find information about. I attached a screen shot and circled in red.. http://i.imgur.com/mWgj9.png Has anyone seen these rich snippets before? If so, what are they called and how do you get them for your site? Thanks! mWgj9.png
Algorithm Updates | | WebstaurantStore.com0