Keywords
-
Hi All,
If I had a site about a cartoon character (for example).
When I add keywords to the 'keywords' meta tag, would I be best to put specific phrases such as
Cartoon Character, Cartoon Character on TV, Cartoon Character on Television
or would the following have the same effect:
Cartoon Character, Tv, Movie, Television
I was wondering if having the above instance might be less effective as the search engines might read TV, Movie, Television as less relevant to Cartoon Character.
Hope that makes sense!
-
Hi Wayne,
Are you still looking for more information, or did the responses so far meet your needs? Let us know if you'd like more input, or mark this thread as answered. Thanks!
-
Yahoo use to be the only ones who really took this into account, but since last year when Bing started running the technical side of their engine as well this pretty much become insignificant across the board. Bing tries to be more and more like Google every day so I believe that taking time to use the tag (even though it may only take a measly minute or so) after you know the target keywords for your piece of content I still think the disadvantage of also showing your competitors what terms you are trying to rank for outweighs the hypothetical pro of thinking people still take this into account.
-
Hi,
Infact SEOmoz's Campaign Manager provides you with a critique of your web pages. If they use the meta keywords tags, it recommends that you take them out.
Regards,
Chris
-
If you do a search on SEOMoz for meta keywords you'll find that most SEOs don't put any time at all into meta keywords. In fact, there have been several posts where some SEOs have suggested going back in and removing meta keywords in order to clean up their code.
I don't use them at all. I do use a meta description though in case my page gets shared on facebook as FB uses the meta description.
-
I was aware that it did not count for much these days but it appears to me that 'every little counts' in terms of ranking etc. So its got to help in someway surely?
-
I could be wrong here but I don't really agree with Theo as (and you can test for yourself) that Bing and Yahoo will index you and will look at your meta keywords. Google will NOT and will ignore your keywords as Matt Cutts has indicated, having said that I will still put moderate keywords based on my overall site and page theme.
I have done a simple test by adding a misspelled keyword and within a week I did really well on both Yahoo and Bing and when I removed the keyword my rank has disappeared.
Now to answer your question in full I would put the following:
Cartoon Character, Cartoon Character on TV, Television Cartoon Character etc
Try not to put Cartoon Character at the beginning of the keyword put should have a variation.
-
The keywords meta tag is not being used by any of the major engines as a ranking signal.
Investing time into that is at first a waste of time, and secondly you are actually providing your competitors with valuable information about the keywords you're targeting. More on the subject in one of my presentations and on my blog.
[edit]
View the: official statement by Matt Cutts on this subject.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage optimized for main keyword - adding the same keyword to category
Hello, We have a listing / classified advertisement website. The homepage is optimized for the main keyword lets say Prague clubs. The homepage shows around 50 latest listings. Now the homepage is not ranking well for the keyword. (By not well i mean in 3 months we have no ranking in the target SERP) Im thinking the issue might be that the keyword "Prague clubs" is not in any of the URL or category names. What do you think if i name one of the categories also to lets say "best prague clubs". This way i will have around 50-80 urls having the target keyword in them. (advertisements + the category itself) Will this help or actually dilute the keyword? What you think?
Technical SEO | | advertisingtech0 -
Curious Keyword Tags Question...
In 2012, we got hit with something... I have always assumed Panda... We have hundreds of thousands of products on our site. Prior to the traffic drop, our old site design listed a small number of keywords tags on the product pages. About 10 or so... After the site re-design, we allowed all of the keyword tags to appear on these product pages and also linked them to our search results pages. I know that one thing this did is cause a lot of these Search Results pages to be indexed. But our traffic has been constantly declining since then... I wonder what would happen if I just went back to the old with a smaller number of keywords listed and not linked? Any thoughts? Thanks! Craig
Technical SEO | | TheCraig0 -
What is the best way of inserting keywords into a social networking site
We have a social networking site called Yookos (www.yookos.com). As per the norm, many of the pages of the site carry user generated content and can only be accessed by the users themselves. i created a keyword list that our technical person the uploaded onto the site but SEOmoz shows that these keywords cannot be picked up.
Technical SEO | | seoworx123
What is the best way to make sure that our site is also picked up via search engine searches.0 -
Wrong pages ranking for keywords?
I've just done a search using east england document storage site:ukdocumentstorage.com and found our specific east england document storage page is ranking really low down in our list of pages compared to others. How could this happen?
Technical SEO | | janc0 -
Keyword Cannibalization?
I am not quite sure I totally understand the concept of keyword cannibalization. I have seen the SEO Moz Snowboard example... I tried to apply the concept but the on-page ranking sees a category page of mine with KW cannibalization. By the way, I still get an A for the targeted KW. I have an e-commerce site, one category page targets 'wool sweaters' and a product page for example is : 'chunky-knit wool turtleneck sweater' (there are 8 products total in this category all are flagged Cannibalizers). I didn't think KWC would be an issue...ranking seems to be effected judging ranking for other category pages w/o KW cannibalization issues. So, my question I guess is KW cannibalization really a big deal? What is taken into account when judging KW cannibalization. Title Tags? URLs? Thanks in advance
Technical SEO | | IOSC1 -
URL paths and keywords
I'm recommending some on-page optimization for a home builder building in several new home communities. The site has been through some changes in the past few months and we're almost starting over. The current URL structure is http://homebuilder.com/oakwood/features where homebuilder = builder name Oakwood Estates= name of community features = one of several sub-paths including site plan, elevations, floor plans, etc. The most attainable keyword phrases include the word 'home' and 'townname' I want to change the URL path to: http://homebuilder.com/oakwood-estates-townname-homes/features Is there any problem with doing this? It just seems to make a lot of sense. Any input would be appreciated.
Technical SEO | | mikescotty0 -
"To keyword or not to keyword" in the URL string?
We are debating on whether to use primary keywords in the URL for every page for a new client for the sake of SEO. What is the feeling in the Community on which version is smarter? Version 1: www.abccompany.com/miami-moving-company/about-us www.abccompany.com/miami-moving-company/contact-us etc. etc. Version 2: www.abccompany.com/about-us Thank you for your thoughts!
Technical SEO | | theideapeople0 -
If I point a domain name to a new faster server, will I lose some keyword ranking?
I'm redesigning a client's site, breaking up content into separate pages and moving the site to a managed server keeping the same domain name. Will I lose any link juice or keyword ranking for site even if I 301 redirect the old pages to the new titled pages?
Technical SEO | | sirmarkthomas0