Business Listings
-
So,
There are no stupid questions right?
I am thinking about adding my website to a number of business directories and websites.
I have added it to several sites which do not charge a listing fee.
There are several sites out there which charge anywhere from 10 dollars to hundreds of dollars.
My question is:
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Or what number and quality of links I may need to aquire in order to increase my page rank?
I appreciate all the help this community has provided in the past. While my website is not ranking the best......... its a solid contender!
Thanks for your time and consideration in this matter.
-
Good times are on the way!!!!! Thx
-
They have mudrasslers in Bugtussle.
-
Mostly my goal is to increase the number of links, as well as to increase the websites overall online presence.
I agree its much better to get quality over quantity. With the niche I am working in, there are huge limits in terms of where to go for links. So, looking at some business listings and directories for ancillary link sources. Thanks for your help here!
-
Great response and funny too!
Thanks for your insight.
Seems to me like I may be in a situation where I may be driving through Bugtussle on my way to a wrestling match. Thanks!
-
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Not really.... however, the potential impact depends upon two things.... 1) how strong your site is currently and 2) the strength of the competition that you are attacking.
-
If you have a weak site and add a few directory links that is when you have the best chance of seeing some impact... but if you submit a PR7 site to a couple crappy directories that will be like spitting into the ocean.
-
Regarding the level of competition that you are attacking... if you are trying to rank for "auto repair in Bugtussle, West Virginia" a batch of directory links might push you up a couple of spots... but if you are trying to rank for "payday loans" a batch of directory links will be like attacking the United States Navy with a potato gun.
-
-
What is your goal with the business listings? To just be backlinks to your main site? Or to help boost your Google Places page with citations and possibly reviews being picked up?
Odds are your PR itself is not going to go up due to local business listings. But they can serve as some nice supplemental back links.
As for the number of links needed to increase your PR. That varies based on the quality of the links you are getting. 1 great link is better than 1000 spammy poor links. So it all depends.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domains dominating SERPs w/multiple listings
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?! I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know. 'snot fair. 😞
Algorithm Updates | | jesse-landry0 -
Best practice for cleaning up multiple Google Places listings and multiple Google accounts when logins were lost.
We are an inbound marketing agency, most of our clients are not relying on local seo. I have a pretty good understanding of it when starting fresh but not so much in joining a "movie in progress" kind of scenario. Recently we've brought on two clients who have had their websites in place for awhile, have made small attempts at marketing themselves online over the years and its resulted in multiple Google places listings, variations of the company names (one of them changed their name), worried there are yet more accounts out there they aren't aware of, etc (analytics, and others from well intentioned employees and past service providers - no internal leadership at the company level). In reading Google help forums I'm seeing some recently having their accounts suspended when they try to clean things up - in one case a person setup a new Google account thinking he would start fresh and in trying to claim listings, get rid of duplicates, etc. his account was suspended. What is the CURRENT recommended course of action in situations like these? With all the changes going on with Google, I don't know which route to take and have combed the Internet reading articles about this (including Google's resources) - would like some current real world advise.
Algorithm Updates | | rhgraves651 -
Do you Feel Street View for inside a local business is a ranking factor for the local algorithm?
I'm working in a market where the Google Trusted photographer is rolling out. The question came up if providing this data would boost your rankings in the local map pack. I've been asking a few fellow SEO peeps but I thought I would throw it out here for your opinion.
Algorithm Updates | | BCutrer0 -
Do practitioner listings for the same business need to have different categories?
I'm trying to figure out an issue with practitioner listings, and I wanted to ask more about this because in this Q&A thread ( http://www.seomoz.org/q/multiple-businesses-at-the-same-address-avoiding-google-places-trouble ) it was stated that each listing needs to have a different category. Sorry if this question is redundant, I just wanted to make sure I have a clear understanding before proceeding.... I'm managing local listings for a senior healthcare center that has 4 locations, and multiple practitioners at each location. I'm trying to figure out how to best handle the multiple practitioner listings, most of which appear to be scraped. I was going to claim, verify and begin managing them. However, they all fall under the same category, "practitioner." What I've gathered from the response in the above Q&A thread is that I need to have a different category for each practitioner to please Google Places, despite the fact that "practitioner" is the best/most accurate category available in Google's pre-set categories. Is my interpretation correct? I'm confused because Google's guidelines say you can create a separate listing for each practitioner, which to me implies that it would be ok to use the practitioner category for each one. But then again, I want to make sure before proceeding. Thanks, Kim
Algorithm Updates | | TECHSEO35
#TECHSEO Account Manager0 -
How do I separate 2 Google+ business listings?
Ever since Google Places started merging with Google+, my client's business listing is now showing up in local search results incorrectly under another business name who shares the same address as them. Has anyone else encountered this problem or a way to correct it?
Algorithm Updates | | TheeDigital0 -
How did a competitor's brand name get in google's related search list?
When doing a google search for the term "ulster county real estate" the related search list at the bottom of the serp includes 7 obviously related search terms and 1 brand name of a competitor. (see attachment) The competitor doesn't rank for this term organically at all yet he enjoys a link on the first page with those of us that do by being in the related search list? I don't get it. Anyone know how something like this happens? Innhs.png
Algorithm Updates | | jhogan801 -
What is the best way for a local business site to come up in the SERPs for a town that they are not located in?
At our agency, we work with many local small business owners who often want to come up in multiple towns that are near to their business where they do not have a physical address. We explain to them again and again that with the recent changes that Google in particular has made to their algorithms, it is very difficult to come up in the new "blended" organic and Places results in a town that you don't have a physical address in. However, many of these towns are within 2 or 3 miles of the physical location and well within driving distance for potential new clients. Google, in it's infinite wisdom doesn't seem to account for areas of the country, such as New Jersey, where these limitations can seriously affect a business' bottom line. What we would like to know is what are other SEOs doing to help their clients come up in neighboring towns that is both organic and white hat?
Algorithm Updates | | Mike-i0 -
Is there a way to know what rank my site is listed on google ?
My current client web page was listed at the 4th page 1 month ago. Im trying real hard to make him understand that the traffic from beiing on the first page is important and that he need to give me additionnal ressource to make it happen ( i don't prog at all). So i had the idea of checking every page to see whats is current rank. but instead of looking from page 1 to page X, i was wondering if there was something somewhere that could give me my rank right away. It woud help saving time. Thx.
Algorithm Updates | | Promoteam0