Keyword domains
-
Hello,
I am the proprietor of RacquetSource.com,
Is there any merit to using keyword domains and have them redirect to the site, or a specific page on the site?
For Example, the keyword term, Squash Racquets, if I were to purchase a domain name, squash-racquets.com and have it redirect to http://www.racquetsource.com/squash-racquets-s/95.htm will this effect positively to my search ranking of the keyword term Squash Racquets?
Any insight would be greatly appreciated.
Cheers
Geoff
-
Thank you Simon,
Is there a more powerful way to get my specific Squash Racquets page ranked higher in addition to additional content and optimization?
-
Hi Geoff
Probably not the answer you'd like to hear; there will be absolutely zero SEO benefit from doing this. The new domain would have no history behind it, thus zero strength to pass on, no matter how many relevant keywords are in it, simply doesn't work like that.
If you were to purchase an existing website with keywords in the domain and redirect that, a different story, there would be some SEO benefit, so long as that website is a good quality website with a positive history.
Though the reason to do that wouldn't be for the keywords anyway, as it's the general consensus that keyworded domains do not carry as much SEO weight as they used to. Such a purchase and redirect would be for the overall websites' positive qualities rather than the keywords in the domain.
Regards
Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is my domain holding me back in the SERPS?
Even after a good year or so, my site intensivedrivingschoolmiltonkeynes.co.uk does not rank in the top 10 (google.co.uk) for "Intensive Driving School Milton Keynes", and is nowhere for "Driving School Milton Keynes". Do you think the domain name is being penalised, or do you think there are other factors that contribute to the poor performance.
On-Page Optimization | | Buffalo-Mobile1 -
Domain athority for a redirectiones domain
Hi everyone: I create a new version for a website, his DA was 38, but it was redirectioned (with search console and 301 redirection) for a new domain. The website with new domain is working two months ago and still have DA: 1 and PA: 1. How many time take to DA and PA to start to grow up? Thanks for the answers
On-Page Optimization | | diegodiaz850 -
Meta tag keywords with the same words in them.
I'm updating some older pages and was wondering about potential penalties from having keywords that start with the same phrase. It's a geographic area so there is the "full name" and the abbreviated name. I'd like to have keywords for both. For example: virginia beach, va beach, virginia beach attraction, virginia beach things to do, va beach attraction, va beach things to do, virginia beach dolphins tour, va beach dolphins tour Is that spammy? I understand they don't have the same weight as they used to but I'd like to optimize for them anyway since I'm redoing some things. Thanks in advance.
On-Page Optimization | | recoil0 -
Duplicate Blog pages across different domains
Hey Moz Community, I have 3 Duplicate websites which more or less contain the same blog article ( they are copy & paste from the original website ). I am now in the process of changing my duplicate websites and I stumbled upon this problem: if I have to change the content for all the duplicate articles I have across my different domains it would be a very time consuming task and on the other hand I don't want to no index, follow the duplicate articles because I want to use them for SEO purposes. Should I only change the articles that brought significant traffic and no index, follow the rest ? What do you think ? Thanks, Anddrei
On-Page Optimization | | kiraftw0 -
Keyword in URL: Ranking Factor?
I've got a site about a specific topic, which we'll call "themes" for the sake of this discussion. I personally like to keep the url structure short and clean (for usability purposes, but mainly because I'm a perfectionist and a minimalist). I feel that adding "themes" to the url structure is a bit redundant. However, nearly every keyword phrase that my site should rank for includes the word "themes." So I'm wondering how much I'm handicapping myself by not including the keyword "themes" in the url? The domain name itself sort of includes the keyword . . . although it's in Italian (I chose the domain for it's brand-ability, not for the keyword). A quick example: My Url Structure: www.themo.com/topic/abc My Competitor's Url Structure: www.sitesample.com/themes/topic/abc For many of the keywords, the competitors with the keyword in the url rank highest. But, I'm not sure how much emphasis to place on this, because from my understanding Google doesn't pay as much attention to url keywords anymore . . . and those sites might just be ranking high because they've been around for so long (which also happens to be the reason why they coincidentally also include the keyword in the url, because they started the site when that was a high ranking factor). Thoughts? Should I just trash my perfectionism and add the keyword to the url structure? (By the way, the site is only a couple months old and doesn't have any significant backlinks to inner pages yet, so changing the url structure wouldn't be a big deal if I decided to do that).
On-Page Optimization | | JABacchetta0 -
Anyone have any good strategies for keyword scalability?
As more pages are added to a site, what are some good strategies and tactics for ensuring that those pages are optimized based on keywords.
On-Page Optimization | | RiseInteractive780 -
Purchased domain
We purchased the existing domain www.LancasterPA.com two years ago to promote local businesses. While individual pages within the site are ranking well, we can't get the home page to rank at all in Google. Would there be anything in the history of the domain that could be standing in the way? Or, what else could we check? Our other regional websites are ranking really well. Thanks.
On-Page Optimization | | GordyH0 -
Setting up a domain for a future site
Hi there, That may be a bit of a silly question to ask, but we've setup a new domain for an existing site. While the site is in the making, the site owners wants to already start promoting the new URL on stationeries etc. Hence, we need to setup the new URL so that it forwards to the site, but so that Google doesn't give it the history of a secondary (less important) domain. What is the best way to do this? Currently we've put in a 301 redirect, but will that bear no future consequences on the SEO of the site, when the site is moved to this new domain, and the old domain is 301 redirected. Thanks, SEOeclipse
On-Page Optimization | | Bozboz0