Wired image releases via Creative Commons for SEO
-
Wired Magazine has started to publish images under CC licence as reported here: http://www.niemanlab.org/2011/11/wired-releases-images-via-creative-commons-but-reopens-a-debate-on-what-noncommercial-means/
The images are found here http://www.wired.com/rawfile/2011/11/creative-commons/
They allow noncommercial use (though this is not clearly defined) and request to attribute to the original source and "ask for a link back to the original story where the photo first appeared". The latter does not seem to be compulsory, but of course is a great SEO tactic to generate deep links.
What's your take on this? Does anyone have experience with providing image material with the request to attribute you as the original source?
-
Thanks Keri, nice resource. I guess the main issue now will be to sit down with legal department and hear what they have to say...
-
The license for creative commons talks about attribution in the manner specified by the person that owns the work, so while it is phrased nicely, you should do what they ask as part of the license.
Michael Gray (graywolf) often uses images from Flickr with creative commons licenses, as well as contributes images. You might browse through his posts on image optimization at http://www.wolf-howl.com/tag/image-optimization/ to get some ideas of how you could use/provide images.
-
No direct experience, but if you're images are being "stolen" and re-used anyway you might as well try and find a way to cater for this need in a legitimate way that also provides some kind of benefit.
I guess it really depends on what's important to you/your business. Finding ways to support the social sharing of material, generating some good will and generating backlinks is obviously more important to Wired than the actual images themselves.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO value of 301 redirects from non-existent sites.
I have a question about an SEO tactic. There is this site that has purchased three domain names, and has redirected them to their main site. The three domains are: Spokaneduilawyer org, Spokaneduilaw com, and Spokaneduilawfirm com and the website has all three domains redirecting to their main site. What is the SEO value with this? I looked at those three domains on Majestic and they have no backlinks that I could find, and when I looked on archive.org I didn't see any history of those domains being actual sites that might bring traffic. What is the webmaster trying to do, and what is this tactic called?
Link Building | | RandyHT0 -
Is there any BAD SEO implications to acquiring backlinks from customers?
What would be the negative aspects to sending customer's requests for a backlink in conjunction with asking how their experience with us was? Backlinks are one of the toughest for our niche industry to acquire and this seems like one of the best angles to cover, since we have .edu , .mil , .gov , and many bigname companies making purchases from us. Would if be wrong to offer a small 5% discount during their next purchase if they create a backlink with us? Or if we added a " Customer's we've served " section including their logo or text link? Thank you! I hope you're all having an awesome day / week / month!
Link Building | | Deacyde1 -
Indirect Link Earning via dofollow Links In News Articles
Hello, MOZ SEO Gurus. I've been trying to think some deep thoughts on safe, effective link earning for news publishing sites, and wanted to run this up the flagpole and see if you salute. Our site is a biotech news service -- we pump out copious amounts of news content each day, which works well for driving traffic. That being said, we also want to rank some optimized landing pages as well. Take, for example, this page, which we'd like to rank for "secondary progressive MS" and related keywords: http://bionews-tx.com/secondary-progressive-ms/ Now, as far as I'm concerned, shopping this page around to MS influencers isn't easy. I can go to Foundational websites, blogs, etc., and say, "hey, we have this info page on SPMS, and I thought that you might find it helpful/want to link to it." But chances are, the MS influencers already have their own proprietary content on SPMS, and there isn't much value to linking to it. Therefore, I think that we'll get few link earning conversions on the effort. However, what if I take our Secondary Progressive MS landing page, and I link to it in a corresponding article about SPMS research, as I did here: http://bionews-tx.com/news/2014/01/30/secondary-progressive-ms-natalizumab-clinical-trial/ Then, I go to the drug developer who is at the center of this story and say to them, "hey, we recently covered your drug in the news, and I thought you might want to link to it." Then, we get a link from an MS drug developer to the news article, which in turn has a prominent anchor text, dofollow internal link to the landing page for SPMS. If the link from the drug developer is dofollow, then we flow page rank juice from the drug developer page to our news page to our landing page. To me, it's much easier to earn safe links this way than to try and shop the landing page itself. That being said, if we get a dofollow link on the news piece, we only get a diminished portion of page rank going to the landing page. Is this strategy viable? Is the indirect flow of page rank from a linking site to a news article to a landing page even worth it? I'd love to hear your thoughts. Thanks!
Link Building | | bionewstx2 -
Do links from between common sites you run count as "bad" links?
Hi everyone,
Link Building | | AMA-DataSet
Iv recently been asked to review a group of sites. There are 3 sites, each of these sites has a link to the other two sites within the footer or the navigation.
These site are about a similar topic each provides a different perceptive or aims at a specific section of the industry so its not like the links are to irreverent sites. However because the links are in a global section they are repeated thousands of times on each site and count for a large proportion of the link profile to each site, I don't think this is good practise and I want to remove them or at least add a no-follow but my client insists they are relevant to each other and doesn't not want the links removing. What would be best in this situation? remove them? no-follow them? or leave them? Thank you in advance,
Liam0 -
Listly and SEO
We use listly quite a lot. A few of our lists get embedded in other sites. A lot of the embedded lists have links back to us. Is there any seo benefit on this, or will just one of the sites count ? Isn't this just duplicate content ? Wondering what your thoughts are.
Link Building | | MarkQJones0 -
Importance of Wikipedia in SEO
We are thinking about authoring a number of articles for several newspapers around the country and hope that they will be published in both print and online editions. The purpose would be to gain a Wikipedia page about our business with established references. Has anyone seen any positive effects by implementing this type of strategy?
Link Building | | jenadams0 -
Any Croatian SEOs on SEOmoz? (or Bosnian, Slovenian or Hungarian or nearby)
I have a client in Durbovnik. I am creating a lot of great content but having trouble finding anywhere decent to put it. If you work in this area, please let me know or PM me, maybe we could share some opportunities. I have a number of other sites & connections that could take your client's content for linkbuilding Cheers Stephen
Link Building | | firstconversion0 -
Can Anyone Recommend A Good Company For Linkbait Campaign (via infographic)
Hi, I have a website that I am going completely whitehat with. I am looking for some recommendations on companies who can prepare and execute a proper linkbait campaign. I am specifically thinking about using infogrpahics for the link bait. I would like to work with someone who can come up with the concept, design it and also help promote it. Thanks
Link Building | | SmarterSEO0