Show all VS show excerpt in a blog post
-
I saw that you recently changed your blog from "show all" to "show an excerpt" and then "read more", could you explain me the reason?
It´s not supossed to be better for the blog readers to see the full posts in the homepage?
-
Thanks for your answers!
My point is:
I assume that google understands that the homepage of a blog doesn´t duplicate content ,and although he believe it so, the content changes so fast that this is not a big issue. Moreover we have a meta “noindex” in the next pages (domain/page2) to avoid further duplication.
Then you can create the internal linkbuilding architecture with menu items but I think that it´s not really worth with posts in the homepage due to this fast movement of the content.
I agree that you have to optimize the homepage for a broader term and then the posts for a more narrow topics making a great onpage on them, but you can build the homepage with a specific H1 for example in the header of the blog and later for each post have the h1 for the title of the own post.
In this way the onpage of each post will not collide with the onpage of the homepage when the posts are there.
With this in mind, you can show all the content of the posts in the homepage and avoid 1 extra click to your visitors for each post (although you want more Ad impressions as zsolt noted)
What do you think?
-
Just as First said.
One other reason to do this to have more page downloads if you are doing CPC adwertising, however it is definately not the case here.
-
I also have set up my blog to "show an excerpt" and then "read more". The reason I do this is for better SEO site structure or site architecture. The idea is to target the main blog for broader keywords like "SEO blog" or "Internet Marketing Tips". When you click on the "read more" or "read full entry" it takes you to a page that is optimized (URL, H1, content, etc.) for what that blog is exactly about.
Example in this URL - http://www.seomoz.org/blog - the first blog is Using Emails to Build Links - Whiteboard Friday.
If you click on the "read full entry" you go to a page that is just about "Using Emails to Build Links"
Now do a Google search for "Using Emails to Build Links"
The interior page of the blog ranks #1 because it is more relevant then the Blog's "home page"
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving from Blogspot to blog hosted on our domain
Hi there, I work for a furniture retailer in the UK and I have a question about moving our blog. We have had a blog at www.ourcompany.blogspot.co.uk since 2012 and it was last updated mid 2014. There are about 100 posts and the content is actually really good, not spammy in any way and not stuffed with links to our site. The content is essentially guides to buying the right furniture. We have now launched blog functionaility on our website at www.ourcompany.co.uk/blog as I feel this is a better long-term solution to increasing site traffic and page rank. I want to pick your brains on the best way to handle the old content. A: Copy all the Blogspot content across and back date it to the same date it was originally published and then delete the old Blogspot account? Or will Google see this as duplicate content. B: Backup all the Blogspot content now, delete the Blogspot account and then repost this content at a later date? Will this still be seen as duplicate content? 😄 something else. Thanks for reading.
Content Development | | Bee1590 -
My keywords have low search volume - is it still worth starting a blog?
I'm thinking of starting a new blog, but when I did my keyword research I found that my keywords all have low search volume (under 100 searches per month, with the occasional keyword having 480 searches a month). Is this a deal breaker? Any recommendations would be great - thanks everyone!
Content Development | | Trevorneo1 -
Is having two blogs bad?
I'm under the impression we should only have one blog, but the company I work for wants to have our original blogger site AND link it to a blog on our website. We're basically just duplicating content, which I know to be bad. Is there any benefit to using both? If not, (which I'm guessing there isn't) which one should we keep? Does google prefer we use blogger, instead of putting it on our company site? Do the links we get from blogger help for SEO more than just putting it on our site? Any advice would be appreciated. P.S. The Blogger account has been around longer, but it doesn't have substantial traffic. It gets about 200 pages vies a month, right now. However, the one on the website gets far less than that.
Content Development | | KempRugeLawGroup0 -
Same keywords different posts
Ive read through past articles and this has come to mind, when wiritng instructions in parts, so for example Scuba Diving part 1 - Equipment Checks Scuba Diving Part 2 - Choosing a buddy Scuba Diving part 3 - Check and double check With the keyword through the article being scuba diving. Looking at previous posts if they are on multiple pages with teh keyword Scuba diving then link juice would be shared but as an article then pages make more sense for reading. Is it best for SEO to have it all on one page or is it best to have for part one as scuba diving , part 2 as diving, part 3 as diving equipment, Although other pages are taken up with those keywords. So i suppose what im asking is will the same keyword over multiple pages devalue the work on the first post.
Content Development | | robnewman0 -
Is it better to have your blog open in a separate window?
I've set up a blog on one of my websites, however it doesn't open in a separate window. I know from looking at other blogs that they usually open in separate windows. Is that good practice? Will it make any difference to your SEO performance?
Content Development | | AAttias0 -
Duplicate page title on blog
Is this something I should b concerned about? I get about 6 posts per page with unique titles - however the title per page is not unique. Is this important?
Content Development | | MartinSpence460 -
Blog on Sub-domain affect on SEO
Hi, Setting up a blog for a new website. What affects will hosting a blog on a sub-domain (blog.mysite.com vs. mysite.com/blog) have on SEO? Also, would having a separate blog domain be beneficial or detrimental (myblog.com)? Thanks, Shane
Content Development | | notarynow0