Problem with left navigation links on an e-commerce site diluting pagerank
-
I'm trying to decide how to deal with left navigation links on my e-commerce website diluting the amount of link juice passed to other links on the page. Any suggestions? Only options I can think of are:
- Nofollow the links
- use javascript (I'm assuming googlebots are still able to find these)
- Leave them as they are as followed links
-
The links on our left navigation are not category links, they are refinement links within the same category. Here's an example page from our website:
-
You listed three options.....
- Nofollow the links
- use javascript (I'm assuming googlebots are still able to find these)
- Leave them as they are as followed links
Another option is, remove some or all of these links.
Another option is, instead of using these links, figure out how to get the people to use them to a category page where all of these links are presented with a beautiful menu.
.
(If this was my site I would probably add MORE links to that left nav and follow all of them. Don't know if this is the right choice for you but on the sites that I know adding more keyword-rich links brings in more traffic. The minor pages get more juice and all of the keywords in the left nav combine with your page content to bring in more long tail. Might not be highly targeted traffic but its more traffic.)
-
What are the left hand links pointing to? If the pages are unique content, with value, I'd personally leave them. Just make sure that the links to your key content appear before them in your code.
If they don't link to unique content, but still have value (ie price filtering and similar), then you could use rel=canonical on the page and remove the passed variables in webmaster tools.
I'd be more worried about the chance of them creating duplicate content than leaking internal rank. Plus just using NF causes it to dissipate anyway, as Adam says.
-
Nofollowing links will NOT pass more link juice to other links on the page. The link juice simply disappears for nofollowed links. This was put into effect a year or two ago.
-
we have the same problem. it is becoming imposible for me to control these links.. the good amount looks which we can have are 100 but it is difficult to control these links at 100 as we have lot of items on sale and to provide the use easy navigatin must put lot of links in this menu
still finding a solution for this problem
-
The left navigation is the same at the top? If you have more categories it's important to follow these links.
How many products have the page... use pagination and a standar view for users/robots with 100 link aprox. and give the user the posibility of change this view, but the standar view for robots to index is the 100.
I hope it helps!
bye
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need Professional Help with Site Structure, Page Authority, and Internal Linking
We are a 10 year + small (1000 pages) niche ecommerce site (Magento) that has recently lost rankings to a competitor. We out perform them in every metric so I do not understand them leap frogging us to the top spot. This has forced me to look at my site structure, page authority (rank), and internal linking. After reviewing a moz crawl issues report, here are some of my observations: Root domain has a PA of 40 Top 3 $ Category pages have a PA of 22, 18, 18 Multiple meaningless blog posts and other category/product pages have PA’s of 30+ Here is a screenshot of the crawl report with internal links, links, etc showing. I need some help - thoughts, suggestions, next steps in analysis?
On-Page Optimization | | SammyT0 -
On Site Problem Caused Rankings To Drop?
I'm getting to the bottom of why my site dropped rankings on the 9th March. I noticed that in google there is a cached version of my site on 9th March at 8.37am which is when my rankings dissapeared. Presumably this is when google last crawled my site? I guess this means that google found something on the home page or on the site that it didn't like? I wonder if anyone can take a look and let me know if there's anything obvious. Could it be a duplicate content penalty as I have lots of categories pulling content from the same posts?
On-Page Optimization | | SamCUK0 -
Crawl with cach problem
Hello, My Crawl results in Seomoz shows me that i have few thousands of 302 direct problem, bucause it was crawling links like http://www.sposae.com/abito-sposa-g2026-pr-347.html?action=buy_now and it would be redirected automatically to http://www.sposae.com/cookie_usage.php because of cookie not activated from the user. Now I'm wondering if this is an issue to be solved or just a minor thing without impact. Thanks
On-Page Optimization | | angelowei0 -
Implementation of Rich Text Snippets on a e-commerce site
Hey Guys I'm working on the implementation of Rich Text Snippets , I have basically 3 types of page Product Page Category Page Homepage On the product page I'm going to implement the product scheme which seem relatively straight forward , I'm struggling a bit understand what can be implement on the homepage & category page if anything For the Homepage I was planning to use the organisation scheme http://schema.org/Organization using the object thing my question is can you use the image tag to try and get google to display our brand logo ? just like the author & recipe etc.. we sell branded goods so on each ideally for branded page we provide brand description and brand logo http://brokenscene.com/uk/brands/famous-stars-and-straps.html can you use any snippets or is it best to focus on just the products ? Ben
On-Page Optimization | | elbeno0 -
Internal Followed Links:
Ran Open site explorer on my site: www.psbsperakers.com It is saying that I only have "1" Internal followed link could somebody tell me what that means... and maybe take a look at my site and see it this is a quick fix?
On-Page Optimization | | kevin48030 -
Improve Site SEO
Hey Guys I was wondering if you could give me advice to improving my SEO. I have used all the tools on this site and have improved it a lot already, but wondering if there is any glaring issues, that I could fix now www.treelifedesigns.com
On-Page Optimization | | treelifedesigns0 -
Content for ecommerce site
How important on site/page contents are for ecommerce site. Keeping in mind the page layout. Its not that important to have page copy/content at all for ecommerce sites If yes, does position of content is an important factor? if putting page copy/content in upper fold of a page then the most important thing which is product itself will have less exposure if putting near the footer of the page, does that seem like doing just for the sake of SEs and ranking. How important internal linking form that content would be compare to left panel links or links at the header of a website Thanks Rick
On-Page Optimization | | RickGa0 -
Internal linking
Background; selling childrens clothing (for norwegian market). main page is being optimized barneklær (children clothing) which is most used term. We ve been online for around 3 months and have gone from unranked to 25th spot on google for this term. We are selling clothes from 8 different producers which all have their own 'page' - were all their products are listed. e.g http://www.epleskrinet.no/dundelina/M_13 . This page i am optimizing for the producer which is dundelina. For this term i show up in spot 24, 25 and 44. My problem is that its not the producer page that show up but the 3 most popular products. The producer page isnt ranked at all. What ive done so far is to have to producer link to my page from their site and blog (a week ago) - they were linking to my home page earlier. Ive put anchor text dundelina --> takes me to producer page on 4 out of 7 products. This was also done about a week ago. I am planning a blog about dundelina pointing to the right URL. From our blog I am using. Ive posted a couple of pictures on facebook pointing to right URL. Do i just need to be patient for this to be picked up or is there anything else i should do ? Thanks ... Dan Lærum
On-Page Optimization | | danlae0