Seomoz on-page analysis, how strict to be
-
Hello,
In a competitive niche, how important is it to be strict with the seomoz on-page analysis? If it gives a page/keyword an A, am I good to go?
Or do I need to be more strict in that. We've had some competition move above us and we want to make sure we're on-site optimized well.
site: nlpca(dot)com
Thanks.
-
Good responses all around. Nothing in SEO is guaranteed. Anyone guaranteeing you anything in SEO is lying or trying to sell you something. SEOmoz metrics are a measurement of best practices. You will do well to follow these but getting straight A's will guarantee you nothing. In extremely competitive niches, it is important to max out in all categories including on-page and all off page methods. In such a niche quantity AND quality must work in concert to get any kind of results and EVEN THEN, it is a gamble.
-
I thumbed up a lot of answers here, so will just add my 2 cents.
Tools like the On-Page optimization are very good, especially when you are a beginner-intermediate SEO, but by themselves won't earn top rankings.
Consider that most ranking factors happen off the page, including the multitude of ranking signals that come from inbound links.
We all have "F" pages that rank #1 for high-volume terms, and "As" that don't even rank in the top 50. Are On-page grading tools important? Absolutely. They can uncover serious problems, educate us, and open our eyes to our on-page structure.
However, the "perfectly" optimized page is a bit more nuanced. I highly recommend this WBF by Rand.
Best of Luck with your SEO!
-
EGOL and Valery, I am very impressed by both of your answers. I will work on getting good enough that I don't need the on-page analysis tool, but for now I will use it and look for ways I can go beyond what the tool suggests.
Thanks again, great posts!
-
oh... OK
I was only 1/2 way through reading your post and I am thinking... "This is the best stuff I've read in a year."
Looking forward to more of your posts.
-
EGOL -
I thumbed myself since I felt I didn't really answer the question, e.g. gave him a concrete plan of action.
-
I really REALLY like Valery's answer. (Who gave that a thumbs down? I hope that you are my competitor
Lots of people here seem to worship SEO tools.
I think that you gotta be careful.
Becoming a slave to SEO tools will dull your wit and damage your ability to think out of the box. It also resigns you to a position where you hand over your most important money-making decisions to "somebody out there" who produced a tool.
The tools here are SEOmoz are really good but there are a lot of tools out there that were build by people who are really good programers but bumbling oafs when it comes to SEO. Do you want them as the Captains of your ship?
Q: If millions of webmasters are using the same kickass tool who will win?
A: The smart guy who thinks for himself.
OK..... your original question was "How strict should you be?"
My answer to that is... don't rely on tools. Develop your skill to a level where you can rely on yourself. Use tools to check things and when you find a really good one it might be handy to optimize a million database pages - until you have time to tweak the best ones yourself. Don't be afraid to doubt tools and go with your gut. Once you become a better-than-average SEO you are better than most of the tools.
Use your brain. Bet on yourself. You will not defeat your competitor by mimicking him. You will beat him by doing something that is clearly superior.
If all of your competitors are slavin' to the tools you have a chance to make a lot of money.
-
I think your larger question is, "If I do everything in the SEOMoz Page Report am I going to rank well?" and of course the answer is "Maybe?". The SEOMoz tools are good, but the concepts involved are far too diverse for one tool to be perfect in this regard. They are a great starting point and troubleshooting tool, but there's usually more to it than dotting the i's and crossing the t's.
This doesn't mean your effort is wasted, or that an A rating on the page is not worth attaining, but rather that internet search methodology is such a large topic and changes so rapidly there's no way to guarantee a tool like this's results. Put another way, if they >could< guarantee the results, there'd be a lot of SEO/SEMs out of business right now!
So what's the best answer for you? It's hard to say; this is really the grey area where SEO expertise becomes more than the tools you use and solid analysis. If you've examined this recently moving competition's factors and can't find anything to action I'm not sure. Having an A rating on page means you can probably prioritize other factors like backlinks, article submission, press releases, etc. It means that your on page metrics likely aren't currently a weakness, you can concentrate on other things.
-
Hi Bob
I think it is always important to have your on-page optimisation spot on. I'm pretty sure your competition will also do their homework. Just remember that optimisation doesn't end on-page there are of-site factors as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
403 error but page is fine??
Hi, on my report im getting 4xx error. When i look into it it says the error is crital fo4r 403 error on this page https://gaspipes.co.uk/contact-us/ i can get to the page and see it fine but no idea why its showing a 403 error or how to fix it. This is the only page that the error is coming up on, is there anything i can check/do to get this resolved? Thanks
Moz Pro | | JU-Mark0 -
Is one page with long content better than multiple pages with shorter content?
(Note, the site links are from a sandbox site and has very low DA or PA) If you look at this page, you will see at the bottom a lengthy article detailing all of the properties of the product categories in the links above. http://www.aspensecurityfasteners.com/Screws-s/432.htm My question is, is there more SEO value in having the one long article in the general product category page, or in breaking up the content and moving the sub-topics as content to the more specific sub-category pages? e.g. http://www.aspensecurityfasteners.com/Screws-Button-Head-Socket-s/1579.htm
Moz Pro | | AspenFasteners
http://www.aspensecurityfasteners.com/Screws-Cap-Screws-s/331.htm
http://www.aspensecurityfasteners.com/Screws-Captive-Panel-Scre-s/1559.htm0 -
ERROR: Too Many on-page links!
User wise, my product menu @LEDSupply.com is user friendly, but I'm concerned that it might be seen by crawlers as bad because of the TOO MANY ON-PAGE LINKS error I am getting in my moz crawl report. Is it really counting all the links in every drop-down menu? If so, is there are resource on how to fix it????
Moz Pro | | saultienut0 -
SEOmoz crawler not crawling my site
We set up a new campaign in SEOmoz on Friday. It is my understanding that the preliminary crawl can cover up to 250 and this has been our experience in the past. However, the preliminary crawl only went through 2 pages. This is a larger eCommerce site with many pages. Any ideas why more pages weren't crawled? We set up the campaign to track at the root domain level.
Moz Pro | | IMM0 -
SEOMoz Langage ?
Hello, Is there any way to change the lagage of the interface ? Especially for reporting tool ? Thanks in advance for your answer, Alex
Moz Pro | | ACORED0 -
SEOMoz Campaign
Just how lagged are the rankings on SEOMoz Campaigns? They seems to be weeks behind what I actaully see.
Moz Pro | | freestone0 -
CSV reports in SEOmoz
Hello, I would like to export the reports from SEOmoz to an Excel sheet. However when I downoad the report and open it, all the information is random and is hard to work on it. Since Im not an excel expert, I have to ask if there is an Excel sheet ready to receive the SEOmoz reports. Tks for the help, Regards, PP
Moz Pro | | PedroM0 -
SEOmoz crawl diagnostics report - what are the duplicate pages urls?
I just see the number of duplicates but not what the urls of the duplicates are? I don't see it in the export either, but maybe I'm missing it Cheers S
Moz Pro | | firstconversion0