Nuanced duplicate content problem.
-
Hi guys,
I am working on a recently rebuilt website, which has some duplicate content issues that are more nuanced than usual. I have a plan of action (which I will describe further), so please let me know if it's a valid plan or if I am missing something.
Situation:
The client is targeting two types of users: business leads (Type A) and potential employees (Type B), so for each of their 22 locations, they have 2 pages - one speaking to Type A and another to Type B.
- Type A location page contains a description of the location. In terms of importance, Type A location pages are secondary because to the Type A user, locations are not of primary importance.
- Type B location page contains the same description of the location plus additional lifestyle description. These pages carry more importance, since they are attempting to attract applicants to work in specific places. So I am planning to rank these pages eventually for a combination of Location Name + Keyword.
Plan:
New content is not an option at this point, so I am planning to set up canonical tags on both location Types and make Type B, the canonical URL, since it carries more importance and more SEO potential. The main nuance is that while Type A and Type B location pages contain some of the same content (about 75%-80%), they are not exactly the same. That is why I am not 100% sure that I should canonicalize them, but still most of the wording on the page is identical, so...
Any professional opinion would be greatly appreciated. Thanks!
-
Hi Dmitriy,
I'm following up on older questions that are still marked unanswered. Can you let us know what you ended up doing and how it worked out, and any helpful advise you have for anyone that's subscribed to this thread?
Thanks!
-
Thanks for the reply. That validates my plan of action.
-
Thanks for the reply. While this will not work for this client (comments just wouldn't make sense here), it's a good idea to try in general.
-
I had a similar issue.
My solution was to add a blog like comment box so users can post public questions and comments (facebook has a good feature for this that you can implement within the site). Of course every page (or most of the pages) needs a jump start more or less but in time the effort can prove to be worth the trouble.
It's a very big problem if most of the site is in the situation described by you and since your % of duplicate is more then half of your pages that can rise some serious issues.
If you do choose to go with a comment feature try adding within the first posts some outgoing quality do follow links (based on the page resources - of course try not to link to your competition but q and a from yahoo, wikipedia and so on can help). It's a proven fact, as far as i know and based on tests on our end that it can help the ranking very well. (overall it's good to have a user generated look and feel that is why i've sugested to post those within the comment boxe).
Hope it helps - Take care !
-
As a general rule, a content is considered duplicate if it matches 60% or more to the original content. Seems like in your case you have a 75-80% match which could result in duplicate content issue.
Canonicalization is a good idea and will prevent you from facing penalties / other issues.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content in external domains
Hi,
Intermediate & Advanced SEO | | teconsite
I have been asking about this case before, but now my question is different.
We have a new school that offers courses and programs . Its website is quite new (just a five months old) It is very common between these schools to publish the courses and programs in training portals to promote those courses and to increase the visibility of them. As the website is really new, I found when I was doing the technical audit, that when I googled a text snipped from the site, the new school website was being omitted, and instead, the course portals are being shown. Of course, I know that the best recommendation would be to create a different content for that purpose, but I would like to explore if there is more options. Most of those portals doesn't allow to place a link to the website in the content and not to mention canonical. Of course most of them are older than the new website and their authority is higher. so,... with this situation, I think the only solution is to create a different content for the website and for the portals.
I was thinking that maybe, If we create the content first in the new website, send it to the index, and wait for google to index it, and then send the content to the portals, maybe we would have more opportunites to not be ommited by Google in search results. What do you think? Thank you!0 -
Best practice with duplicate content. Cd
Our website has recently been updated, now it seems that all of our products pages look like this cdnorigin.companyname.com/catagory/product Google is showing these pages within the search. rather then companyname.com/catagory/product Each product page does have a canaonacal tag on that points to the cdnorigin page. Is this best practice? i dont think that cdnorigin.companyname etc looks very goon in the search. is there any reason why my designer would set the canonical tags up this way?
Intermediate & Advanced SEO | | Alexogilvie0 -
Duplicate content reported on WMT for 301 redirected content
We had to 301 redirect a large number of URL's. Not Google WMT is telling me that we are having tons of duplicate page titles. When I looked into the specific URL's I realized that Google is listing an old URL's and the 301 redirected new URL as the source of the duplicate content. I confirmed the 301 redirect by using a server header tool to check the correct implementation of the 301 redirect from the old to the new URL. Question: Why is Google Webmaster Tool reporting duplicated content for these pages?
Intermediate & Advanced SEO | | SEOAccount320 -
How do I geo-target continents & avoid duplicate content?
Hi everyone, We have a website which will have content tailored for a few locations: USA: www.site.com
Intermediate & Advanced SEO | | AxialDev
Europe EN: www.site.com/eu
Canada FR: www.site.com/fr-ca Link hreflang and the GWT option are designed for countries. I expect a fair amount of duplicate content; the only differences will be in product selection and prices. What are my options to tell Google that it should serve www.site.com/eu in Europe instead of www.site.com? We are not targeting a particular country on that continent. Thanks!0 -
Why are these pages considered duplicate content?
I have a duplicate content warning in our PRO account (well several really) but I can't figure out WHY these pages are considered duplicate content. They have different H1 headers, different sidebar links, and while a couple are relatively scant as far as content (so I might believe those could be seen as duplicate), the others seem to have a substantial amount of content that is different. It is a little perplexing. Can anyone help me figure this out? Here are some of the pages that are showing as duplicate: http://www.downpour.com/catalogsearch/advanced/byNarrator/narrator/Seth+Green/?bioid=5554 http://www.downpour.com/catalogsearch/advanced/byAuthor/author/Solomon+Northup/?bioid=11758 http://www.downpour.com/catalogsearch/advanced/byNarrator/?mediatype=audio+books&bioid=3665 http://www.downpour.com/catalogsearch/advanced/byAuthor/author/Marcus+Rediker/?bioid=10145 http://www.downpour.com/catalogsearch/advanced/byNarrator/narrator/Robin+Miles/?bioid=2075
Intermediate & Advanced SEO | | DownPour0 -
Duplicate content in Webmaster tools, is this bad?
We launched a new site, and we did a 301 redirect to every page. I have over 5k duplicate meta tags and title tags. It shows the old page and the new page as having the same title tag and meta description. This isn't true, we changed the titles and meta description, but it still shows up like that. What would cause that?
Intermediate & Advanced SEO | | EcommerceSite0 -
How get rid of duplicate content, titles, etc on php cartweaver site?
my website http://www.bartramgallery.com was created using php and cartweaver 2.0 about five years ago by a web developer. I was really happy with the results of the design was inspired to get into web development and have been studying ever since. My biggest problem at this time is that I am not knowledgable with php and the cartweaver product but am learning as I read more. The issue is that seomoz tools are reporting tons of duplicate content and duplicate title pages etc. This is likely from the dynamic urls and same pages with secondary results etc. I just made a new sitemap with auditmypc I think it was called in an attempt to get rid of all the duplicate page titles but is that going to solve anything or do I need to find another way to configure the site? There are many pages with the same content competing for page rank and it is a bit frustrating to say the least. If anyone has any advice it would be greatly appreciated even pointing me in the right direction. Thank you, Jesse
Intermediate & Advanced SEO | | WSOT0 -
Duplicate Content | eBay
My client is generating templates for his eBay template based on content he has on his eCommerce platform. I'm 100% sure this will cause duplicate content issues. My question is this.. and I'm not sure where eBay policy stands with this but adding the canonical tag to the template.. will this work if it's coming from a different page i.e. eBay? Update: I'm not finding any information regarding this on the eBay policy's: http://ocs.ebay.com/ws/eBayISAPI.dll?CustomerSupport&action=0&searchstring=canonical So it does look like I can have rel="canonical" tag in custom eBay templates but I'm concern this can be considered: "cheating" since rel="canonical is actually a 301 but as this says: http://googlewebmastercentral.blogspot.com/2009/12/handling-legitimate-cross-domain.html it's legitimately duplicate content. The question is now: should I add it or not? UPDATE seems eBay templates are embedded in a iframe but the snap shot on google actually shows the template. This makes me wonder how they are handling iframes now. looking at http://www.webmaster-toolkit.com/search-engine-simulator.shtml does shows the content inside the iframe. Interesting. Anyone else have feedback?
Intermediate & Advanced SEO | | joseph.chambers1