Rankings Issue
-
Hey guys, and gals,
So our site http://www.motorcyclecenter.com/ is having the hardest time ranking in the big G. We've built links, optimized, and all the other basics. If you guys have a chance, could you take a glance, and tell us what you think, as to why this site is having such a hard time. Much appreciated!
-
Agree with both Andrew and Alan. Add a few lines of text such as "Welcome to Motorcyle Center. We stock America's finest motorcycle gear, motorcyle parts, biker jackets, motocross helmets and more. We're experienced motorcyle enthusiasts with over xyz years in the industry..." etc etc. Just a basic introduction to your site, what you're about and why people should shop there. The why shop with us banner is just an image, so perhaps incorporate some of that in to your SEO text. "One stop motorcycle shop - largest selection of motorcyle gear, no risk shopping on your favorite motorcycle parts" etc etc.
Also, you're page title is way too long. Try to rank for 2-3 key terms on your homepage first, then go after your secondary terms next.
Your top level categories should have better URLs. "Shop-for-men" doesn't describe anything about "Mens Motorcycle Apparel"
Hope this helps,
Brad
-
I think it will be valuable to do a competitor analysis to see what they are doing better. What is there link profile like, what keywords are they targeting, what is their page optimisation and content like etc?? This will give you some areas to focus on.
-
Hello.
I think google doesn't like some things about your site.
You rank #14 for motor cycle center.
I see you have a hidden div that contains a login box, right up in the top left corner, so the first 50 words on your page relate to your menu and that login text.
The rest of the text on your page consists of a mass of motorcycle-related words in links, but nothing in the way of text to tell the crawler what your page is really about.
Surprisingly, the on-page report gives you an A, but this report isn't smart enough to understand that you don't have any human-readable descriptive text,
I suggest you do a Crawl as Googlebot and see what it tells you.
-
I have just had a really quick look at your site and have noted a couple of things:
Correct me if I am wrong, but it doesn't look like there is any actual content (body text) on the homepage? I would have thought you would need at least a few sentences describing to visitors and google what your site is about?
Also - Are your product descriptions unique? I know I have had a lot of issues with duplicate content over the past year (since the panda update) where Google is filtering out pages that have not enough unique content. Often generic product descriptions get caught up with this. There are some good ways to help make your product page unique and more appealing - I recommend taking a look at this post .
It looks like a lot of your navigation is quite deep - for example your Parts page is 3 layers deep - http://www.motorcyclecenter.com/l/Motorcycle-Parts/932.. This might be making it tough for Google to crawl deep into your site. I know it depends on how your site is set up, but if you could have www.motorcyclecenter.com/motorcycle-parts as a landing page optimised for 'motorcycle parts' - that would be ideal to help rank.
Just a few thoughts....
Cheers,
Andrew
-
Well were being indexed well, were just having a hard time breaking onto the 1st page for a lot of our terms.
-
you might be sandboxed
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword keeps fluctuating between a high rank and no rank?
I've searched around and I can't seem to find anyone else describing the issue I'm seeing. Basically for a very long time our website (snappages.com) has always ranked in the tens and twenties for "create a website". It's a high volume keyword and we get a lot of traffic from it. Around May 16th it suddenly disappeared completely from search results on Google and now it will sporadically show back up with a SERP in the twenties every 5-10 days for a few hours and then completely disappear again. This pattern has continued to this day. I've checked and there are no manual penalties and nothing has really changed dramatically from a content perspective or anything like that. I would understand if we got penalized and our ranking dropped, or even if it just completely disappeared? This is the only keyword that this is happening for, all the others remain unaffected. Anyone know how I can find out why this is happening or have suggestions on how to fix it?
Intermediate & Advanced SEO | | stestone0 -
Multiple brands issue
My client has his main brand on the domain name .com and then 3 brands that exist on .com/brandA , com/brandB and .com/brandC We created a lot of content for .com main brand and we noticed that brandB copied some of our content and put it on .com/brandB . How to deal with this? Canonical tags?
Intermediate & Advanced SEO | | aliciaporrata10090 -
University website outbound links issue
Hi - I'm working on a university website and have found a load of (1) outbound links to companies that have commercial tie ups to the university and, beyond that, loads of (2) outbound links to companies set up by alumni and (3) outbound links to commercial clients of the university. Your opinions on whether I should nofollow these, or not, would be welcome. At the moment I'm tempted to nofollow (1) yet leave (2) and (3) - quite simply because the (1) backlinks may have been negotiated as part of a package (nobody can actually remember at the university!), yet (2) and (3) were freely given by the university. Your thoughts would be welcome!
Intermediate & Advanced SEO | | McTaggart0 -
Rank drop in June
Since fixing a major duplicate content issue in Dec 2012, our traffic saw steady and dramatic growth through the summer. It has started to settle down now and rankings have started to decline. I have a bad feeling that something is wrong but for the life of me I cannot figure it out. Our Moz rank is pretty high but some of our biggest keywords have gone from #2 to #9 in a fairly short time period which makes me very nervous. I am not even sure where to look at this point. Any suggestions are welcomed as I am kind of at a loss now but worry I am missing something basic. www.threeguysgolf.com
Intermediate & Advanced SEO | | astaelin0 -
Yellow pages, how to improve rankings?
We have a huge database of companies in the baltic region (www.business-baltics.com) the page is completely yellow pages with no unique texts or anything. How would you improve the Search Engine Rankings for a website like this? And how do you do a link building for a page like this?
Intermediate & Advanced SEO | | MarkasKR0 -
Why am I not ranking in Google, but I am in Yahoo and Bing?
The website in question is: www.stbarthexclusives.com Our keywords are currently ranking for both Bing and Yahoo, but we're not appearing anywhere on Google. The website is being crawled successfully, but we still don't have any results. I hoping somebody can point me in the general right direction to fix/correct this problem. Additionally, there's a decent amount of "rel=canonical tags" on the website. If that helps your evaluation. Any advice would be greatly appreciated
Intermediate & Advanced SEO | | Endora0 -
Is my other domain making me not rank?
Hi there, We have a .co.uk website which was ranking well for a number of highly competitive keywords, however in February 2012 those rankings for those keywords suddenly dropped off Google all together and have never came back. A few possibilties to why this has happened: We launched a .ie website which has exactly the same content, could this be the reason for the drop? I have put in all the necessary steps in making sure Google ranks these geographically correct by using hreflang and making sure everything is setup properly in webmaster tools. Why I think it could be this: If I copy and paste the first few paragraphs of text from the pages in the .co.uk website that were ranked highly in Google.co.uk it's the .ie version that appears not the .co.uk version. Here is the webpages in question: http://www.avogel.co.uk/health/menopause/ http://www.avogel.ie/health/menopause/ Forgot to mention, the reason we have these two websites is due to different currency and legalities. Hope someone can help me out with this.
Intermediate & Advanced SEO | | Paul780 -
Ranking problems
Hi All My site is live for a year now. I;m getting tons of traffic (alexa 54k) and business are good. The only problem is that I have 0 page rank....I have checked again and again the site;s structure to see if there is anything wrong with the site but everything seems to be ok. Google just added search links to the site (megamoneygames) which looks very nice. For example, none of my competitors have search links but they all have page rank of 4 while I have 0. In addition, for some reason the site's age (days) shows 0 although it is live for a year now... Do you have any idea of what is going on? do I have errors in the site? Thanks
Intermediate & Advanced SEO | | Pariplay0