Domain registered location - SEO
-
Hi,
I just read if you are targeting a location specific term, it can help SEO if the registered address of the domain is in the same location as the location term your going after.
erm, Really?
-
Still it seems a minor factor (as H1 for On Page):
- the whois data can be turned to Private in order to not expose private information to the public knowledge (that means also to Google)
- Google itself says this:
Server location (through the IP address of the server). The server location is often physically near your users and can be a signal about your site’s intended audience. Some websites use distributed content delivery networks (CDNs) or are hosted in a country with better webserver infrastructure, so it is not a definitive signal.
What it told in that post as a truth, really seems just a gut sensation and it is not confirmed by any scientific test.
Totally different thing is having a local address, which is considered an important factor both for Local Search (Google Places) and Geotargeted Universal Search.
-
Cheers,
It was a bit of a weird question and I was 99% sure it wouldn't come into play or not count for much if anything but I have read it a few times.
Here is an example of someone backing it: http://www.mytradedomain.com/tutorials-to-manage-your-domain/seo-tips-for-geo-targeting.html
-
Sincerely - even if it may be a factor (and it seems a really weird one) - I don't think it is a major factor.
-
Thanks to both of you.
I understand if the website is hosted on servers in spain and your after location specific search, that helps but from what I was reading they are saying:
If you are going after the term 'tennis courts london' it's a good idea to have the domain registered to a address in London - so for example when you do a who is lookup the domain owners address attached to the domain is in London.
I wouldn't have thought this would do anything but some seem to think differently.
-
If you are referring to Local Search (as to say, Google Places), then that seems to be one of the local ranking factors. Be aware that probably it is referred to the IP location.
Said that, the IP Location plays a role also in the geotargeting of the site. For instance, if you want to rank your site in Spain, then to have your site with a Spanish IP (via a local hosting or having a Spanish IP and acting via proxy), is a positive factor.
-
Google has been talking about reducing the amount of weight keyword in URL has on a result. IMO No one really knows how much of a ranking factor it has.
Heres a tip for loca link building.
Best practices I know for local area is local link building. Get links for the site within the location you want to rank for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Disqus comments useful as per SEO?
Is Disqus comments useful as per SEO? We have some comments on each of our pages and its time taking to moderate them, so wanted to know if its beneficial in any ways for SEO?
On-Page Optimization | | bsharath0 -
How does a collapsed section affect on page SEO?
A client recently asked me whether a tabbed collapsed section of text that is expanded (i.e. revealed) when clicked, is an OK thing to do without negatively effecting SEO. I told him that for starters, he may want to rethink why he would want to hide the text in the first place (this is not an FAQ type scenario). The reason has to do with the aesthetic of the page. Anyway, aesthetic aside, any thoughts on whether a collapsed (hidden from view) negatively affects on-page SEO? Thanks.
On-Page Optimization | | stephanwb
Stephan0 -
Is my megamenu negatively impacting my SEO?
Hello everyone, I have a megamenu with 87 links in total. We offer a ton of products, so when we decided to have this developed, it seemed like a no-brainer because a straight drop-down menu was really hard to digest. But I have been wondering if it is creating too many links on every single page and/or muddling the signals to the search engines. If anyone could take a look and give me their insight, I would really appreciate it. Thanks, www.cleanedison.com
On-Page Optimization | | CleanEdisonInc0 -
Is it SEO-wise to edit an already published article?
One of the pages on the website is #7 on the first page for a highly competetive keyword. Since I would like to improve rankings and the page is not optimized (e.g. keyword density is 0), is it SEO-wise to edit an article and create a good on-page optimization? Of course, the ultimate goal is to be in TOP 3 for a specific keyword.
On-Page Optimization | | zorsto1 -
Organic SEO for Local Towns
This is a fairly common question, but I am going to ask it again. I want to get ranked for many keywords: "hr outsourcing sheboygan", "HR outsourcing duluth", etc., all in my small state. Doing some random research, there are few if any pages with exact match phrases in the URL, Title, Etc. = No competition) Moreover, Google is not popping google places ads for these terms. My plan is to create fairly unique pages on my site optimized for each town. Right now, the pages are at 65% duplicate. I would assume that all of my pages will have some degree of duplication - there are similar elements on every page. If I run the content through a duplicate content tester, is there a % of unique content that would be fairly safe to avoid the duplicate content slap? Yes, I know it's more complicated than that semantic, heuristic, etc. - just looking for some general guidelines.
On-Page Optimization | | CsmBill0 -
Drupal SEO Question
Still trying to get a handle on all this...a lot to figure out! My site is Drupal and a few weeks ago I had my developer install an SEO Module so I could add a meta description and keywords for my pages. I have done that for the majority of the landing pages and the product pages as well. Earlier I posted a question about the use of adding the meta description and keywords to each product. The answers were mixed and pointed out the problem of the duplicate content which I am trying to figure out how to fix. BUT...when I went through my On Page Analysis grading for my campaigns one of the reasons my grades were low were because of the use of meta keywords tag. That the search engines ignore them and competitors can use them against you. So now I am thoroughly confused. I should optimize each product page with the meta description and keywords or i shouldn't? Keywords should show up in the title tag and the content....anywhere else? Help! Thanks much, Shara
On-Page Optimization | | Confections0 -
SEO Plugins for WordPress
Hi, Mozzers- I'm re-evaluating my SEO WordPress Plugins. What are your favorites and why? Are there others that you avoid and why? Thanks!
On-Page Optimization | | lhc672 -
SEO Domain Values
I always thought that there was no difference in value between a .com and .net, also that hyphens have the same value as the keyphrase without the hyphen. But I have heard Rand lately saying hyphens are spammy - whats the go? Is CarParts.com better than Car-Parts.com or Car-Parts.net etc?
On-Page Optimization | | Ventura0