What are some good organizations an SEO company can join that are strong trust signals?
-
We are working on a website redesign, and want to prominently include some trust signals that help people feel comfortable with us. We're including logos of a few places we've guest posted, and also the BBB and local chamber of commerce.
Do you have any other ideas on logos we can include that are good trust signals? Any associations or organizations we could join?
We are a trustworthy company, we just want a way to communicate that visually, and it seems organization seals and logos are the way to go.
Thanks!
-
I agree, BBB is a definite must. $400 is peanuts for that seal on your website and the trust it builds for you in a user's unconscious mind.
-
We do have a couple of clients that would look good there, yes - we'll see who's permission we have to put there. Thanks
-
Hadn't heard of SEMPO before, look cool - thanks! Also didn't think about the Google & Bing seals, we'll have to get those.
-
Good idea on the Authorize.net seal. We have an Authorize.net account, but didn't think to use it as a trust symbol. Now that I look at the seal, it looks pretty good and will probably be a nice addition to that section - thanks!
-
Thank you, Todd!
-
We use the BBB, personally I love it. Spending $400.00 is a small price for more trust on a site.
-
We use the "Authorize Verified Merchant" as a trust logo..... plus you can put up something like.... 45,000 satisfied customers in 2011.
I have been thinking about BBB because it would give me a trust logo and a link from their site to mine. The cost is about $400. Anbody have any strong opinions on BBB?
-
I would see about adding some secure logos via Verisign or McAfee.
And do you have any well know brand names you could display as clients?
-
SEMPO would be a good start. Add into that things like Google Adwords, Google Analytics and Bing AdCenter certifications
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Difference between Organic and Natural Traffic?
This is a pretty basic question, but I'm wondering if there is any meaningful difference between the terms Organic and Natural traffic? My assumption is that Organic traffic refers to traffic that comes in through search engines, whereas Natural traffic would also include people directly entering a URL, coming in through social referrals, and through links on other sites in addition to organic search. Is this correct, or are there other definitions for what these terms mean?
Industry News | | ShawnHerrick0 -
How do I get our company press release more traffic?
We current gained a Major University as a client, for private cable operations. The boss would like a press release he made distributed. How would any of you go about this? Paid and Non paid services please. ; ) Thanks all!
Industry News | | smstv0 -
Has anyone been to SMX or any other SEO Conference?
Hello All, I have been given the opportunity to go to several conferences. But like most SEO guys, I have a tone of work, and need to use my time sparingly. The one conference that has peaked my interest is SMX. I was wondering if anyone has been to SMX before and if they recommend it. Also if anyone has any other conferences they would recommend, preferrably on the east coast, that would be interesting please let me know. Any answers are appreciated. Thank you.
Industry News | | Asher1 -
What to do when your SEO education plateaus?
Suppose you have been working in SEO for several years and learned all of the fundamentals of search engine optimization and most of the advanced tactics? How do you continue to grow your knowledge base and maintain the sense of personal growth in your career?
Industry News | | Charlessipe0 -
What's a good host for wordpress?
I've been using A2Hosting.com for a few years and am looking for something more reliable and better tech support. I've looked at WP Engine, but would like something less expensive or someone to convince me that it's worth the cost I have 10 domains using Wordpress (clients sites) that need hosting. What are your recommendations, and what would be the ideal set up?
Industry News | | WilliamCarr0 -
Post your favorite SEOs for Mom and Pop Shops
I'm trying to compile a list of SEOs and/or Inbound Marketers that specialize in helping micro-businesses. For the purposes of this study 'micro' means any business with 5 or fewer employees. Names are great. Website URLs would be Fab. Twitter accounts would be super Fab. For instance: David Mihm http://www.davidmihm.com/ @davidmihm I'd be happy to share the final list with anyone who provides a name.
Industry News | | JesseCWalker0 -
How good is Guest post after Penguin Update ?
Hello 🙂 , You agree or not but 90% of guest posting is done for Link Building, we have seen several blogs on SEOMoz or more trusted SEO Sites that talk about Guest blogging. Everyone recommends guest posts with good content (Unique ofcourse) , valued content & linking to related websites. I have been doing Guest posting for many of my clients but from last 2 months, we got good success too (That is most of our content was approved) . Our writers did great job writing quality content, authoritative subject, providing do's & don'ts, tips, pros - cons etc. Though I have been trying to link to our direct URL instead of anchor text, or long words or name of our business not our main kws, just to be on safe side from Google. Sites where we posted guest post were minimum home page rank of 2 & seomoz's domain authority 30+ , so we know that our guest posts are not on junk sites or blogs. To be honest we have received around 35 guest blogs in one month (All unique content, never spun) linked on above topics, anchor links like I said above - other than that we have not done too fancy for link building, we paid attention to our social media, brand building, inbound marketing recommended by rand fishkin http://goo.gl/64VB5 & we never participated to buy link, buy guest post, buy any likes on fb etc... Still our ranks are not improved actually our ranks has dragged back, we have been doing SEO from last 4 yrs but we never did black hat, our website content is 10 times better than websites in front of us, our titles are unique and advice to human, but our competitors ahead in ranks talk to engines. Our website is up & running from 1993. That is too old and our service is top class. We used to rank well in most competitive words for yrs but new websites came in and started to outrank us. Now situation is this that - websites ahead of us are brands or microsites. I understand Google favors brands but that doesn't mean we are doing anything against Google. We have been practicing guest blogs from yrs but frequency was less. Now question is - Is Guest post worth, bz it is for link (ofcourse with good content) and Google say don't work for link. This is big dilemma We make good content and we need credit for that and link is credit which everyone wants. After penguin update things has started more worse than before. So modified question is - Is guest post worth after penguin update ? Thank you for taking time to read this & I look forward for ongoing discussion on this & I hope leading industry people will participate here, especially those talks and post about guest blogs. -Sunny.
Industry News | | sunny.popali0 -
Seo is dead?
Hi there, I see a lot of conversations about the term "seo is dead" because some people speak that seo are dead because of google plus and facebook. Is it true? What do you think? What do you think that is the future of our business? We will stay uneployed or we still continue to work? Me personally I hate facebook. Is just so much stupid (like most of people, I guess thats why is so popular) but what about google plus? Is a serious and worthy social profile.This will kill us? I read in SEL or SEW ,I dont remember which of them that this guy http://en.wikipedia.org/wiki/Farhad_Manjoo said that seo is dead and some are even supporting him.Also he said that "Google just broke its search engine" with the creation of Google plus. Me I think search msrketing,seo will live for long time yet,Me personally and my friends NEVER EVER CLICK on Facebook ads(if we do it , is just curiosity, and after we never visit again that page,this guys what I was reading their articles before they said that they see a lot of traffick from facebook.me also but the taffic from facebook dont do nothing,even in adsense they dont click on my sites,not to convert to buyers).I have 20 close friends and none of them cares what kind of content they find from facebook.Is our mentality (I am from CYprus)? Or is just a fact?That facebook ads are just some crap? Or general the acebook is a crap?Me i think that is.Is made for some people who are boaring and need something to kill time.so the traffick what you get is some boaring people who dont care about nothing, just some more things to watch and comment with their friends.So practically you have them on the site and after BAM, new hot site so bye bye.Never visit again your site.Why is so much importand?Their likes etc?The difference with google adsense is that all from our company are clicking on the ads and on the results. (much more on the results, because we think that is the best.Including me that I know that SERP can be manipulated.But we still prefer that.Why all speak about that SEO are dead? Are paid from facebook? WTF? Why I never hear somebody from SEOMOZ to say this?My result is that they are some bunch of I@@@TS and they dont know what they speak or are on the other side.I am sorry for my bad english but like this I can express my fealings.If you dont understand something please ask.
Industry News | | nyanainc0