Google’s algorithm on file size. Use IFrame or not?
-
With page size being a big factor in Google’s algorithm what’s the best way to implement a flash file without jeopardizing rankings? What’s your thoughts on embedding the video in an IFrame?
-
What we're trying to do specifically is use a flash video as a product image, so the size increase will be significant. We're talking somewhere around 1.5 - 2mb on a page that is about 400kb before the video. So the increase is significant. This is why the concern, and why we were thinking perhaps having the flash video inside an iframe might overcome the speed issues.
Google often talks about doing the best user experience and the SEO will follow, but the two seem conflicting, as we're trying to provide a better experience with the video, but the increase in page size, and therefore speed, will be significant. The rest of the page will load, including a fallback static image, so we're really trying to understand how to mitigate the page load speed impact of the video.
-
Any additional feedback is appreciated
-
I agree with Adam that site speed although announced as a factor probably isn't a large one.
Also agree that embedding the flash normally is better than an iframe.
If worried about the size factor then should look to minimise the file size or look to see if other more search engine friendly solutions e.g jQuery may be possible (obviously this depends on what the flash content is)
-
I can't give you a definitive answer, but I can offer some input regarding page speed.
As far as I can tell (and see) page speed is NOT a big factor in Google's algorithm, but a minor one. Google and Matt Cutts have both stressed that it is less important than other factors, and that "fewer than 1% of search queries will change as a result of incorporating site speed into our ranking".
I'm not saying you shouldn't pay attention to site speed, but don't stress about it, as it's not one of the biggest factors.
I would shy away from using an iframe for a couple reasons, including a) Google is starting to read flash and b) using a iframe could look a little suspicious.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I make iframe video SEO friendly?
Hello there, Is it possible to make iframe SEO friendly? I have to use iframe to add video to the page. I know I can use the name and title attributes, but will it help to rank my page? Also can I put alternative content to describe the video? some iframe examples: <iframe<br>name="example-name-a"
Image & Video Optimization | | BBI_Brandboost
width="300"
height="300"
src="example-a.html">
Alternate content video a</iframe<br> <iframe <br="">name="Example-video-name-b"<br /> title="Example-video-title-b"<br /> width="300"<br /> height="300"<br /> frameborder="0"<br /> src="example-b.html"><br /></iframe>0 -
Do we need an exact marker on Google Maps?
My business covers a service area, but we would still like to have a precise listing on Google Maps for SEO purposes. Is it possible to edit maps to set up a specific address listing, or is that something we can only do when establishing the Google+ listing? I think (correct me if I'm wrong) that when you set up a service area in your plus/places account, Google limits how much of your address is shown in maps. Feedback appreciated!
Image & Video Optimization | | ScottImageWorks0 -
What (Local SEO) NAP to use when your country doesn't use Suite #s?
New Zealand does some good things, for example we grow hairy fruit called Kiwifruit, put other fruit into bottles and call it Sauvignon Blanc, but we can also be a bit, well...fruity. My problem is that when we Kiwis list out NAPs we do it like this: ABC Company, Level 1, 123 Example St. Now the fruity bit is we don't have Suite #s, there is never: ABC Company, Suite #400 Level 1, 123 Example St. We just expect you to go up to level 1 and bl@ody well find the office thanks very much (yea there are signs). It seems like a Local SEO shared office situation but it's the whole floor! I'm worried if I get an office in an office building then I will have my results merged with Extremely-Boring-Accountant and Angry-Lawyer who happen to be on the same level. What's a Local SEO aware guy to do?
Image & Video Optimization | | BruceMcG0 -
Taking control over Google Places and Google+ Pages?
Hi we have a client who has about 40 different stores around the country. Most of the stores have their own Google+ Pages or Google Places. We want to take control of all 40 stores from a centralized location. So we can control their Google+ Pages/Google Places to improve them, and keep them uniformed with each other.How/Can can we do this? Does Google provide any way to do this? Thanks, Mark
Image & Video Optimization | | MBASydney0 -
Google only posting some reviews?
A doctor of mine recently complained that his patient went on to his Google+ Local listing and submitted a review, but it never showed up. The patient can see it on his own page, but it's not viewable publicly. Any ideas or posts you've seen about this? Thanks! Tom
Image & Video Optimization | | TomBristol0 -
Schema or Google Video Sitemap
Hey. I have a few hundred pages with videos on them. I want to have rich snippets with the thumbnail and such in the search results. Should I focus my time on Schema or building out a solid sitemap? Your feedback is appreciated! Tommy Swanson
Image & Video Optimization | | TommySwanson520 -
301 Redirect affects Google Places Listing?
Hi, A client of ours has a Google Places Listing but over the last few days we noticed that two duplicate listings have appeared with exactly the same information as the original listing. Only difference is the domain names. I did some investigation and my client says that a company cold called them recently and sold them two domain names www.bandbinbanbury.co.uk andwww.accommodationinbanbury.co.uk and it seems these two are redirecting to the main site which sits on www.hanwellhouse.com My question is can this cause that the redirected listing now appear instead of the original google places listing? Any help will be appreciated
Image & Video Optimization | | InTouchMarketing560 -
Meaning Behind Google Local Search Results Icons?
I can't seem to easily find this answer anywhere (even in the Google Places FAQ page), so thought I'd stop digging around and simply ask it here: What are the meanings behind the icons to the right of the link and to the left of the "place page" link in Google's local search results? I see a checkmark/question mark in a circle, then a bar chart with various levels filled in, then a dollar sign in a circle, then a magnifying glass. 1. What are these telling me, as a searcher? 2. What are they telling the owner of the business? Thank you for your help; I just can't seem to find a reference for this...
Image & Video Optimization | | keethgee0
