High DA Press Release Site
-
Hi Guys,
So we have just received a message from Google confirming that we have an un-natural link profile.
We are currently in the process of gathering all our links and going through them 1 by 1, at the moment I'm just stuck deciding if we should remove this link.
It's a high profile PR site, its updated every day with quality news??
What do you guys think of this?
Thanks,
Scott
-
Well, there's not quite enough detail in what you said for me to get a totally clear picture, but let me through some stuff out there and you can follow up to make sure you get a good answer.
It sounds like you have 20 links that are exact match. How big is your overall link profile. If you only have about 40 links, yeah, that's a problem. If you have thousands of links, it won't matter too much. It sounds like you don't have a big link profile. I'd spend most of my time right now not worrying too much about the bad links (though if you can write to webmaster of the site they are on and get them removed, it may not be a bad idea. We've worked with people doing that before). I'd spend most of my time building quality links. Make sure you have the standard directory type stuff, blog links, etc. That will help build up your profile and make sure the exact match aren't too high of a %. Then try to build some high quality links with generic (i.e. - natural) anchor text.
That's where I would start.
-
Adam,
What would you suggest if after everything you suggested you realized that your top 20 anchors are exact match money keywords? How do you recommend diluting the link profile if the site is an old site (12 years+) and has a large number of links.
-
I wouldn't necessarily count a press release site as 'unnatural' - you should be more focused on sitewide, direct match anchor text links, article marketing sites, blog networks, etc.
Just be sure you're only removing links that you know are there to manipulate rankings, and that usually means direct match anchor text. I wouldn't be concerned about brand-name links.
You may well be better served focusing your time on creating some high quality content and gaining some high quality, relevant backlinks.
-
That one probably isn't the issue (unless google specifically identified it as such).
Take a look at your backlink profile. Sort them by anchor text. Are there any blocks of links that have the same anchor text, likely keyword saturated? Take a look at the pages that they are coming from. It's likely that this is where your bad links are coming from. It's what we've seen most often. That's where I would start.
-
But they have asked us to remove the links that are un-natural?
Thanks,
Scott
-
It's pretty natural to have press releases in your backlink portfolio. I'd spend more time going after high quality links than trying to remove spammy ones if I was you. You'll never get rid of all the spammy ones, and all Google needs is one to penalize you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
DA is not increasing of my site
Hi, I have a problem or maybe it's usual that I'm creating quality backlinks for my site Best Travel Purse but its DA is not increasing, as usual, it does for other sites, what should I do that my site's DA would increase?
Link Building | | gettravelpurse2 -
Press releases and duplicate content
Hi Mozzers, What does Google think about a press release, appearing on lots of websites (relevant websites) as part of a link building campaign. Does the fact that this press release content is duplicated across lots of sites have a negative impact? Thanks in advance
Link Building | | A_Q0 -
Linking Between Sites
Hi everyone, Hope you are all doing well. If a company owns several different websites that are supposed to be different brands but are part of the same niche/sector is it OK to link between them? Or would this be seen as violation? Thanks
Link Building | | National-Homebuyers0 -
How long does it take for link to count towards DA?
We got a link for a client this week from a 93DA website .. how long will it take to actually show up in DA or will it affect it at all? http://www.electric-heatingcompany.co.uk/ We have a problem with a site, ranking above our client with a very spammy link profile - so I'm hoping this could help to bump them back up to #1 Thanks, Laura
Link Building | | lauratagdigital0 -
DA Vs PA
What is more important to to create a strong PA or a Strong DA? I do not do a ton of back linking to my index page. I focus more on my focus page I am working on. I watch a SEOMOZ video and I took that DA is the most important as he only did back links to his index if I understood right.
Link Building | | sansonj0 -
Site content creation
I have a new customer that wants to build a comprehensive website to provide dental health information. However, he's a busy dentist and can't develop all the content himself. He particularly likes what mercola.com (http://articles.mercola.com/sites/current.aspx or http://blogs.mercola.com/sites/vitalvotes/default.aspx) is doing to provide content from other sources. At first I thought this could be a good thing and that we could setup some Google Alerts that would alert us to new content related to specific topic areas and then post excerpts and links to the original source of the content. But now I'm concerned that we'll get penalized for this. Can you give me some advice on how to go about getting new/fresh content on a new website that doesn't require someone to write it all themselves? Thank you!
Link Building | | ChristiMcGinley0 -
Link building tools/sites
I am looking for a way to share my content in multiple locations to build back links without having to upload one at a time per location. For example- if i write an article and i upload it to ezine articles and then post it over on my blog- it will then post over on my twitter and facebook and linked in. However- how i can also get this article with back links into shared sites, bookmark sites, and other locations online to help build my inbound marketing for back links. I'm trying to find a way to save time while building out the links.
Link Building | | LauraThomas0