No links or traffic to our articles
-
Hello,
Our articles are written by a professional in the field, taylored to what we think our ecommerce customers would most want to know about.
But there is no traffic to our articles and almost no inbound links.
We have 15 articles around 500 words (roughly) each. We've got a right sidebar banner about our FAQ and articles and a rotating banner with one slde about our articles. Also, we have a tab at the top. We've had a good article section for 5 months, and a descent one for a couple of years
Could it be our industry, or what can we do?
-
500 words seems pretty short, are you sure these are high quality articles?
What are you doing to promoted these articles? Are you sending out e-mails to other people in your niche that would be interested in your articles? Contacting them on Twitter and other social media? Posting your article to social bookmarking sites? Submitting your articles to news sites for your niche?
Like Donnie said, you can just build it and expect people to find it. Make great stuff and do some outreach. If that doesn't get you any traction, maybe your content isn't being received by your audience as well as you thought it would be.
-
Probably a boring niche... my specialty : )
I would recommend guest blogging in relevant niches. Myblogguest.com is a great place for that. Also see if you can find someone in your field that has a large social media presence to share some of your information with. SEOmoz is full of useful blog posts with strategies to gain relevant traffic.
SEO is not just build it and they will come. You must build and share it, create info graphics, Press releases (PRweb or another reliable source), create a contest and write a PR for it, maybe Donate and write a PR. Be sure to use variations of your keywords when linking.
In my opinion the best linking anchor structure is 70% brand name keyword 20%long tail keywords 10% exact keywords
Tip: If you want something from someone you must give value first. I offer potential link building partners all types of things, it depends on who and how. Example: Sometimes I find problems with a site or poor graphics. I can offer my services in exchange for a link.
There may be other factors preventing you from ranking however without your sites URL I cannot help.
The beauty of a boring niche is its boring for your competition as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I link G+ and social accounts to internal pages?
Hi Gang, We are a multi-state law firm (Indiana, Michigan, New Mexico) that is looking to increase ranking for Michigan and New Mexico for 2015. (Michigan and New Mexico used to exist as subdomains under 2keller.com but have now been incorporated as pages under the main domain.) The question is whether or not we link directly to what we call the "main state pages" from various accounts like G+, FB, Yellow Pages, Yelp, etc.? For example, should we link from our New Mexcio G+ page to our New Mexico main page, or should it be linked to the main domain at 2keller.com where our general branding is on display? I seem to remember somewhere seeing a Whiteboard Friday or some other forum in which Rand had spoke to something similar. I believe he advised AGAINST trying to control the "user experience" for instances like these, but I can't locate same. I understand that clients/customers are looking for our main brand, but it would seem to be the better experience to get users in state specific locales to their state specific page. Am I thinking wrong about this? Thanks in advance! Wayne
On-Page Optimization | | Wayne760 -
Cornerstone Page And Outbound Links
I have a cornerstone page and 10 related articles that all have links to the cornerstone page. My question is, should the cornerstone page link back to those 10 articles as well or will it lose juice by doing so? Thanks in advance 😉
On-Page Optimization | | Humanovation0 -
I have a client where every page has over 100 links
Some links are in the main navigation (it has a secondary and tertiary level) and some links are repeated in the left navigation. Every page has over 100 links if crawled. From a practical standpoint, would you (a) delete the 3rd-level links (or at least argue for that) or (b) rel='nofollow' them? From a usability standpoint, this setup works as they are almost one click from everything. From a crawl standpoint, I see some pages missed in google (the sitemap has over 200 links). Looking for the best on-page current SEO advice to set these guys on the road to success.
On-Page Optimization | | digimech0 -
What is the best setup for conical Links
Should I have the conical link state: 1. www.autoinsurancefremontca.com 2. www.autoinsurancefremontca.com/index.html 3. autoinsurancefremontca.com Also do you need a conical link on each page if you have more than one page on your site?
On-Page Optimization | | Greenpeak0 -
Thoughts on these footer links
I have a site that has about 20 footer links. A main Category and 4-5 links under each. The site is very large, so I feel they do have some value for navigation, and they don't blend in with the background at all. I know penguin was cracking down on footer links, but I don't feel theses are "spammy" links. Will it hurt long-term to leave these links, or should we pull them?
On-Page Optimization | | netviper0 -
Google found bad links delete them or 301 redirect?
we went into our google account and saw about 70 bad links that they found on our site. what's the best thing to do, seo-wise: should we go into the pages that have the bad links and delete them from the html code, or re-direct them in our htaccess script?
On-Page Optimization | | DerekM880 -
Should I include my help desk link?
My website has a link to our help desk. I was considering a 'do not follow' since I don't think it should be included. However, are there any benefits to including it since there are A LOT of articles and pages on our help desk (though it's aimed at our curent customers, not new or potential customers)?
On-Page Optimization | | flightoffice0 -
Optimise duplicate products or canonical link
We exist in a niche market with a good % of products that sell well at specific times of the year. Lets say for example a red cup can be sold as a christmas red cup and a valentine red cup or just a red cup. Would we be best to optimize each specific product specifically for those seasons/events on different pages or keep google pointed to just one page using a canonical link.
On-Page Optimization | | LadyApollo0