Local SEO - ranking a page for two different cities
-
I have a site that ranks very well for {service}{cityA} but I want it to rank for {service}{cityB} too.
My first thought is to create a separate landing page optimised for {service}{cityB}, but is there a better option?
Have one page for {service} and try and get it to rank for {city A} and {cityB} by using different anchor text?
Anything else?
-
Thanks, this was my initial thought too - just wanted to check that was still considered best practice.
-
I'd go for a separate page for CityA and CityB.
You'll probably want to promote the CityB page on other sites that are relevant to CityB - local directories etc.
-
This wouldn't be sensible - then you're trying to rank three pages (one for each city, then one for both) for the same search terms.
Best practice suggests (it's an old post, but it still stands: http://www.seomoz.org/blog/keyword-selfcannibalization ) that you should optimise for one or two keywords per page (a few more if your site's really authoritative), but not try and rank several pages for the same keyword. Google will pick which page on your site it thinks is the most relevant for that search, and display that one in the SERPS.
-
I would probably do both options.
-
That's the page title I would go for yes, my question was more "separate page for each city, or one page for both?". I like your idea of county-wide, then more specific pages for each city.
"I'm not super experienced so take my advice cautiously." Any ideas welcome! Thanks for your help.
-
Are you including the cities in your page titles and page descriptions? Do you mention the cities in your content body?
Page Title: Company | adjective product servicing city A & city B
maybe a sub-page for city A and a sub-page for city B
anchor text and links to the main page which will carry some juice to the sub-pages.
Link building strategy county-wide to the main page, link building city specific to the sub-pages.
I'm not super experienced so take my advice cautiously.
-
No, we only have a physical location in City A and a single Google places entry. However, for the search term I'm optimising for, Google places results are not displayed.
-
Do you have a physical location in both City A and City B? do you have google place pages for each location?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google keeps marking different pages as duplicates
My website has many pages like this: mywebsite/company1/valuation mywebsite/company2/valuation mywebsite/company3/valuation mywebsite/company4/valuation ... These pages describe the valuation of each company. These pages were never identical but initially, I included a few generic paragraphs like what is valuation, what is a valuation model, etc... in all the pages so some parts of these pages' content were identical. Google marked many of these pages as duplicated (in Google Search Console) so I modified the content of these pages: I removed those generic paragraphs and added other information that is unique to each company. As a result, these pages are extremely different from each other now and have little similarities. Although it has been more than 1 month since I made the modification, Google still marks the majority of these pages as duplicates, even though Google has already crawled their new modified version. I wonder whether there is anything else I can do in this situation? Thanks
Technical SEO | | TuanDo96270 -
How do I best optimize my on-page SEO for a magazine-style wordpress theme?
My Wordpress website is set up with a magazine style theme (Newspaper). Maybe that's the issue overall here. Questions: 1) Pages vs Categories vs Posts I currently have a category with a few dozen posts under it. The category page itself has a ~1000 word article on it. It paginates every 10 posts or so at the bottom, but most of the page is duplicate because it's only swapping out a few links. Should I instead make the "category" a page with the posts childed under it? What's the best way to go about that? 2) Canonical and Pagination I get errors about a ton of duplicate content for paginated categories and my author page (all posts are under the admin account, which has ~40 pages or so. Every page is just a list of posts and it bitches about duplicate Titles and Descriptions on every one of the paginated posts). Should I canonical these back to the root author? Same question regarding pagination for categories, assuming I'm not going to be switching them to Pages. 3) Home Page Links Right now my home page just shows a few links to the top posts of all time. After that, it shows the 5 newest posts. On the sidebar it lists a few random pages/posts. There are also a few "category listings" which just shows random posts relevant to that category. Do I want something more static/structured? The navbar does list most main content pages under their appropriate category, but the home page itself is pretty much dynamic.
Technical SEO | | searchspot0 -
Does a number of products in anchor text (link to product list page) have any influence on SEO?
For example: shower cabins (660), used in our onpage-navigation which links to a product list page.
Technical SEO | | Maxaro.nl0 -
When i type site:jamalon.com to discover number of pages indexed it gives me different result from google web master tools
when i type site:jamalon.com to discover number of pages indexed it gives me different result from google web master tools
Technical SEO | | Jamalon0 -
50,000 pages or a page with parameters
I have a site with about 12k pages on a topic... each of these pages could use another several pages to go into deeper detail about the topic. So, I am wondering, for SEO purposes would it be better to have something like 50,000 new pages for each sub topic or have one page that I would pass parameters to and the page would be built on the fly in code behind. The drawback to the one page with parameters is that the URL would be static but the effort to implement would be minimal. I am also not sure how google would index a single page with parameters. The drawback to the 50k pages model is the dev effort and possibly committed some faux pas by unleashing so many links to my internal pages. I might also have to mix aspx with html because my project can't be that large. Anyone here ever have this sort of choice to make? Is there a third way I am not considering?
Technical SEO | | Banknotes0 -
Why is our page not visible in Google-ranking? www.loseweight.com.
using Wordpress as platform. Using the URL gets into the site,- but seems to be non-existent for public... No comments at all, seems to be "invisible"?
Technical SEO | | gewi0 -
Duplicat content affecting SEO Rankings
We have one main site called buypropertyanywhere, it is a database it holds all the data for all our property websites. One of our most popular sites is housesalesbulgaria, which takes the data from buypropertyanywhere in regards to bulgarian property and display it. The same with housesalesturkey it takes the data in regards to turkish property and display it. We think because buypropertyanywhere and housesalesbulgaria has the same data it has high duplicate content . We think this is affecting the SEO rankings for housesalesbulgaria. Google is looking at housesalesbulgaria as if a copy of buypropertyanywhere. So therefore should we SEO buypropertyanywhere soley and link it to housesalesbulgaria through the articles and content we put on the site. Thanks in advance for any advice.
Technical SEO | | Feily0 -
Decreasing the size of a site to increase SEO value of remaining pages?
My website has thousands of pages and I have so many keywords on the bottom of page 1 and on page 2 of SERPs. I am considering making the site smaller to lessen the dilution of the overall domain authority and in theory the remainder pages should get pushed up in rank. Do you feel this theory is flawed? Is it better to 301 or remove the pages if they don't have backlinks directly to the internal page? These are pages I would re-enable down the road once overall domain authority is increased. thanks, David couponcactus.com
Technical SEO | | CouponCactus0