Meaning of Keyword difficulty
-
Before joining SEOMoz I used to calculate Keyword difficulty with my own method based on keyword density, presence of synonyms, Page rank, title and URL.
This seemed to rather well work and I reach 1st page on a fairly regumar basis by picking good difficulty / interest ratio keywords and only onsite optimization. (No link building)
I just looked @Keyword analysis in SEOMoz. It seems it is only based on page / site autority.
Is this correct? Do you believe keyword and synonym density is irrelevent?
Do I need to set back to my home recipe if I want to include keyword analysis in my difficulty assessment ?
Thx
-
Thank you Smart Lock
Just to be sure this means I still haev to check Google results individually with SEO_Moz on-page analysis to measure keyword difficulty?
How much time do you devote to keyword analysis on a given topic?
-
Thanks.
My specific concern is wether or not the SEOmoz Keyword difficulty takes content into account and if not if this is a reliable enough indicator to chose my keywords.
-
From my understanding the onsite work is only 30% of the pie. To ensure that your onsite is good you can use the SEOmoz on page report card.
If the On page data is good all that's left is who is linking to you, how relevant are they, and how authoratative are they?
The onpage content that you were ranking for may have built natural links. People may have referenced it which helped you get results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a way for me to find out how a keyword would rank if it were on a specific site?
Is there a way for me to find out how a keyword would rank if it were on a specific site? For example, lets say that XYZ.com does not have the keyword "ABC". Is there a way for me to find out how the keyword "ABC" would rank if it were on XYZ.com?
Moz Pro | | TurboH0 -
A question on keywords that rank 51+
Good afternoon everyone. I wanted to pose a question to the group about keywords and the "on-page optimization - grade a page tool." I have a list of keywords that I am trying to rank for. Some of them are not ranked in the top 50, so on the keyword ranking tool it gives you the 51+ message in the rank column. For the items that are ranked I can try to improve them by looking at grade a page and typing in the URL and keyword. It will then give me a score and suggestions on how to improve it. With that being said, is there an easy way to find out which pages I should be optimizing those keywords which rank at 51+ for, besides typing the keywords in Google and seeing what URL it associates with the specific keyword? I hope the question above is clear.
Moz Pro | | trumpfinc0 -
Tracking keyword rankings on sub pages
Hello, What is the best way to track keywords on sub pages of a website through seomoz? Do we need to create a separate campaign for each sub page? Thanks for all the help!
Moz Pro | | DerekDenholm0 -
Why can't I get the search volume data from Google in the Keyword difficulty tool?
Hi, For some reason I can't get the traffic data from Google. when I'm doing a keyword research via the Difficult tool then i need to check the keywords volume in Google Adwords and copy the words into MOZ's keyword tool to check feasibility. mZGRSbC.png?1
Moz Pro | | Indiatravelz0 -
Can I rely on Keyword Difficulty tool?
I just ran into a problem that I hadn't expected. Testing the Keyword Difficulty I saw the results contained a result for a page that has Domain Authority=1 and Page Authority=1. As a result, Keyword Difficulty was reduced (compared to last month), which may actually be reversed if the site is crawled. Sadly, I didn't run the report on the figures as it was a small project. Questions: Can I rely on results shown by Keyword Difficulty? Are results where Domain Authority =1 are used to calculate Keyword Difficulty? If so, why is that? Is there any difference between a page that has received no links and a page that OSE/Mozscape has no link data for? The problem Using the Keyword Difficulty tool, I found swings of up to 14% in Keyword Difficulty (between Oct -Nov). Dr Pete may suggest that this is because of changes in Google's index ( http://www.seomoz.org/blog/a-week-in-the-life-of-3-keywords ). However, It would be helpful to have a figure for Keyword Difficulty that isn't affected by the gaps in the Mozscape data. The (bad) solution You can mirror something close to Keyword Difficulty using: =(Sum of Page Authorities + Sum of Domain Authorities )/20 Right now, I have resorted to manually calculating keyword difficulty. I use the SEOMoz Page Authority & Domain Authority figures and a quick splash of Excel SUMIF and COUNTIF. I find the results don't look as 'easy' when I can ignore results where the data is unknown (PageAuthority=1 & DomainAuthority = 1). Background Info One result I still have a report on is for the phrase [fixing your business puzzle] using US Results on Google. For the specific result, I found the additional information about the site: DNS lookup shows the domain was registered in 2010
Moz Pro | | Darroch
Archive.org shows no records
OSE shows no data for the site
Site uses https
Google showing No links
Robots.txt file seems fine
No Sitemap.xml0 -
Whats the best way to research website relevant keywords
I wanted to know the general practices SEO marketers use when initially researching and revisiting relevant keywords for a website. I use this process Brain storm a list of keywords, between me and the client Check out competitors websites & SERP's look at Google adwords traffic analyser ( mostly as a point of reference and for increased ideas) How do others do it? what process do you find works - i'm based in the Uk would be great to get a UK perspective. Obviously you can't optimise for all keywords in your list how best is it to decide on the best value or less competitive keywords? I struggle to get stats for local keywords( not enough search data) - most my clients are local businesses and have limited surrounding service areas. thanks
Moz Pro | | Bristolweb0 -
Do you track both plural and singular variations of your keywords?
Howdy, In trying to make the most of the keyword tracking slots we get with the SEOmoz tool our discussion turned to the importance of tracking both variations of search terms that could be plural or singular. The example is that we run a local business search database so we target search terms like "chicago pet stores" and "chicago pet store", however the language of our site almost always uses the plural version of the business category. On one hand we want to know exactly how we rank for variations of search terms, but on the other, with the number of categories we have we could be tracking thousands upon thousands if we included every variation ("pet store chicago", "pet stores in chicago", etc.) So what say ye fellow optimizers? Is it worth tracking variations of search terms or do you find that Google is smart enough in coalescing the intent of similar search variants that tracking against the most commonly searched one is enough? Thank you all!
Moz Pro | | qurve0 -
Keyword Difficulty Tool. Why my rank is low?
Keyword Difficulty Tool. Why my rank is lower than competitors even though I have higher numbers? Can somebody help me understand this... take a look at screenshot. http://www.traxnyc.com/images/keyword_difficulty.jpg What should I do to get to number 1 position? Keyword: Hip Hop Jewelry My Website: traxnyc.com
Moz Pro | | DiamondJewelryEmpire0