Does PR/linkjuice get transfered from directory->subdirectory?
-
If website.com links to website.com/utilities
Does website.com/utilities/business.html pagerank get benefited from this?
The reason I ask is, I have the option to have:
1) website.com/utilities/business.html
or
2) website.com/utilities-business
My boss says would like to keep the first example and link directory to subdirectory --> File.
I prefer the second example because the potential traffic in it is a source of revenue and I want it to get linkpower from homepage directly.
So, unless linkjuice is transfered horizontally across subdirectories, 2) would be better SEO-wise, is this correct?
Thanks a lot.
-
Hi Jorge,
Good question! If I understand correctly, you have a choice between two file structures - is that right? Using option 1, is there anything that would actually live on website.com/utilities/, or is it simply a URL directory with no actual webpage?
If this is the case, both option 1 and 2 would pass the same amount of link juice, assuming you linked directly to each target. That said, it's usually desirable to have:
- A flat architecture - meaning you keep your structure as flat as possible using the fewest amount of directories as possible
- Shorter URLs are generally correlated to better rankings and click-through rates.
For this reason, if you are linking directly to each target, I would chose the second option if possible, although the difference it makes probably isn't that great.
Hope this helps! Best of luck with your SEOl
-
Hi Jorge,
Option 1 would be good if you have a lot of sub pages that can be classified under the "utilities" section. This would also help the search engines to index and classify your site pages better also benefitting you on the SEO side
Option 2 would be recommended if you don't have a lot of content that can be classified under "utilities"
Think about the user first and what would be benefit them. To directly answer your question, in my opinion , the closer the link to the home page the better it would be from an SEO perspective.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
does <base> in html affect seo?
hey, just wanna know does <base> in head of website affect SEO? and if it's a yes, how?
Technical SEO | | m17001 -
Will this URL structure: "domain.com/s/content-title" cause problems?
Hey all, We have a new in-house built too for building content. The problem is it inserts a letter directly after the domain automatically. The content we build with these pages aren't all related, so we could end up with a bunch of urls like this: domain.com/s/some-calculator
Technical SEO | | joshuaboyd
domain.com/s/some-infographic
domain.com/s/some-long-form-blog-post
domain.com/s/some-product-page Could this cause any significant issues down the line?0 -
Http -> https redirections / 301 the right way
Dear mozers, Thank you for your time reading the message and wanting to help! So, we have moved our WordPress to https and redirected all the content successfully via htaccess file. We used a simple 301 redirect plugin, which we are using to redirect old URLs to the new ones. The problem today is, the redirections in the plugin are not working for http version. Here is an example: htaccess redirect: http --> https Plugin redirect domain.com/old --> domain.com/new but, the url http://domain.com/old is not redirecting to https://domain.com/new while https://domain.com/old does redirects to https://domain.com/new What can you suggest as a solution? Thank you in advance! P.S. I don't think having 2 redirects for each version of the URL is the smartest solution Best wishes, Dusan
Technical SEO | | Chemometec0 -
SEO / Word Press feature
We are wanting to refresh old posts on our blog and schedule them to get “republished” to the home page of our blog on a future date. However, when we edit the “Published” settings date and set it to a future date, the post gets removed from the blog and put back into a “Scheduled” status. Many of these posts are “evergreen” and bringing in traffic so we don’t want to have them get removed from our site. So to recap, we need the ability to be able to reschedule already published posts to get “re-published” back on our home page without having them get removed from the site. Does anyone know of a plugin or solution to this problem? Any help would be appreciated.
Technical SEO | | eyepaq0 -
Question about collapsible/Expandable
I will premise this question by saying I am not a developer, so please forgive my ignorance on this one. Is there a way to achieve an expandable/collapsible without relying on javascript? Thanks all! Dana
Technical SEO | | danatanseo0 -
Guest Blog Posts and PR
Let's say I do a guest blog post on a PR5 site. Let's also say the post is deep within the site, and the page rank that flows to it is only maybe PR1 or 2. Let's also say it doesn't get many links to it so it forever stays that way. Will Google realize even though the PR of that page is low, it's on a PR5 site, thus giving it more link power than it the overall site were a PR2 site? Did that make any sense?
Technical SEO | | UnderRugSwept0 -
Directory Categories
Is it important to select the right category for directory listings from an SEO point of view? I have located 2 appropriate categories in Business.com for my website: Category 1 = PR 5, Page Authority 53 Category 2 = PR 4, Page Authority 44 I presume number of links on the page is also a factor.
Technical SEO | | martyc0 -
Getting a Video Sitemap Indexed
Hi, A client of mine completed a video sitemap to Google Webmaster Tools a couple of months ago. As of yet the videos are still not indexing in Google. All of the videos sit on the one page but have unique URLs in the sitemap. Does anybody know a reason why they are not being indexed? Thanks David
Technical SEO | | RadicalMedia0