Is Adobe Acrobat the best for making PDF documents in terms of seo and price?

[zharriet]

As we add PDF documents to our website, I want to take it up a notch.

In terms of seo and software price, is Adobe Acrobat the only choice?

Thanks!

No Mac here.

I should clarify that I can convert files to PDFs with Microsoft Word and add some basic info for the search engines such as title, keywords, author, and links.

This article inspired me:

• www.seomoz.org/ugc/how-to-optimize-pdf-documents-for-search

I can add links back to the page when I create the PDF, but we also have specific product PDFs that suppliers let us copy and serve from our server--why use their bandwidth.

Much as you would stamp your name on a hard copy brochure the vendor supplies, I want to add a link to our page from those PDFs.

That makes me think I should ask our supplier to give me a version with a link to our page.

Then there is the question: is that ok to do?

In the meantime, I will check TriviaChicken's suggestions and dream about a Mac, Allan.

Thanks

[MarieHaynes]

I have a Mac and I use Pages to make my articles and them save them as a PDF.  I'm pretty sure you can do this with Open Office as well.

Adobe Acrobat is expensive!  I'm pretty sure you don't need to spend the money on it!

[TriviaChicken]

For years I have used free software (both OpenOffice.org and PDFreDirect) to make .PDFs - I am unaware of any special reason why Acrobat would be needed to make .PDFs SEO-wise.

[Chrisper]

If you use a mac, "Preview" will be just as good as Adobe Acrobat Pro - but free!