3 (similar) keywords - 3 (similar) domains - best strategy?
-
Hi all!
I've got head scratcher here, your input would be super valuable!
We have these 3 exact match domains.
FloatTank.ca
IsolationTank.ca
SensoryDeprivationTank.caThe domains are all 3 different ways of saying the exact same thing - and each of the 3 keywords have roughly the same amount of traffic.
Right now we are just providing information on Float Tanks / Isolation Tanks / Sensory Deprivation Tanks, their benefits are and how to use them, where to find a location etc.
Do you have any strategies or advice considering the current domains and the points below?
-
The content on each site would be VERY SIMILAR, as they are all talking about the same thing, "floating". Any suggestions for this?
-
We want to (sometime in the near future) create a branded website. ie. FloatNation.ca in which we rank for all 3 of the above terms.
-
Should we spin content for each site, and then create a 301 down the road to our main domain?
Your input is appreciated!
All the best,
Bright. -
-
There are sites that allow you to create low level infographics or you can outsource to some freelance designer this will cost you less as compare to hire a designer inhouse.
you have to have some budget for it but at the end of the day the results can be great!
-
Hi Irving,
Thanks for sharing your wisdom.
Spinning is bad, got it! We won't do it
At the moment (until we create our own Float Studio) we plan on providing information and selling products that might relate to Float Tanks. ie. Recommended books, Epsom salt (a key component of the health benefits associate with floatation tanks) and perhaps other items which relate well to the "new age" demographic.
Thoughts?
-
Hi Moosa,
Thanks kindly for your input!
This is an interesting strategy - I like how each site would present the same information in different formats, smart!
We can do the blog no problem, and we can do the Q&A Site too, but an infographics site would be too resource intensive. Any suggestions if we don't have the resources to create Infographics?
Best,
Bright. -
Spinning the content is crap but writing unique content for each is ideal. If you can keep all three sites separate you can target and probably rank all three on the first page of google.ca for all three keywords since competition should be relatively low in ca.
Are you going to be selling advertising or products on these sites in the near future? Depending on how you monetize would determine what type of content works best for them. Need to define that first.
-
This is tough but at least you people are in a super ideal state where you have all the domains J
Ok, I think the idea of spinning the content is rubbish so don’t ever try that!
I think what you can do with these 3 domains is to use one as a blog and one is for images (infographics) and last is for community interaction.
- Blog: You are already sharing the information; all you have to do is to continue doing the same thing without coping the same or relatively similar information on other domains.
- Infographics: On 2<sup>nd</sup> domain try to design infographics and make it go live there, this will allow you to get tons of links as well as the audience who love information within images.
- QnA Section: Try to use the 3<sup>rd</sup> domain as a QnA section where people can ask and answer questions. This will help the community to stay around your brand and when you company with a brand website this three websites will help you generate lots of traffic and sales at the same time.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best Keyword Tool in everyone's opinion?
I'm trying to find the most accurate tool to identify monthly search volumes. All the tools offer wildly varying results. Help 🙂
Keyword Research | | StevenWalley0 -
Keyword inside keyword
Hi, I'm a newb and I'm trying to wrap my head around how this keyword thing works. Let's say I find these KWs as part of my research: Acupuncture Acupuncture Clinics Acupuncture Clinics in Gainesville Acupuncture Clinics in Gainesville Florida Does optimizing for Acupuncture Clinics in Gainesville Florida optimize me for all the other terms as well? And furthermore, might I appear for searches like these too: Acupuncture Florida Acupuncture Gainesviile Acupuncture clinics Fl Thanks a bunch!
Keyword Research | | Graphbyte0 -
Keyword research tools
So I went to a panel a while back that said Wordtracker is basically useless. I'm not using it as an end-all, be-all, but more for insights and context. Do you agree with that statement? The hosting company provides a keyword research tool, so I wasn't sure how seriously to take it. Have you guys been using Bing for the search data previously provided by Google's Keyword Research Tool? Do you find that to be a viable resource? Thanks.
Keyword Research | | SSFCU0 -
Way of including Keyword into content
Hi all! My website is that of a large 7 bedroom luxury villa in Barbados (www.bruadair.com). Now, I am having problems understanding how i can include my targeted keywords in to my content without it looking unnatural and disrupting the quality of the content. I wish to use the keyword phrase 'Large luxury villa in Barbados' however including this directly into on-page elements seems to look unnatural. My current content on my home page is as follows 'Bruadair is a large luxurious villa situated on the prestigious Platinum West Coast of Barbados, located in a beautiful tropical setting with gorgeous beaches just minutes walk away' I want to rank for this keyword however changing to 'Bruadair is a large luxurious villa in Barbados, located in a beautiful tropical setting with gorgeous beaches just minutes walk away' degrades the quality of the content... is there anyway i can get round this issue? I greatly appreciate any help/advice given to my problem! Thanks once again, T
Keyword Research | | Tmgale0 -
Longtail keyword definition seems fuzzy?
So we all know about longtail keyword vs. short tail. However, it seems that the definition is a bit inconsistant. Some people say longtail keywords are keywords that get very low amounts of traffic, others that they are key phrases with 2 or more words. And others add to this that they have high conversion rate but describe specific features, product, service, model # etc. In an ideal model I suppose all of these things would be true. As keyword length increases, traffic tends to decrease, keyword is more specific pointing at features, model#, specific product etc and therefore the conversion rate is a bit higher as well. However, the data isn't a perfect curve. I will see keywords that get 18,000 searches but have 4 words. And then I will see single word key phrases that get <10 -20 searches a month. What am I to consider these? Its like they fit half the criteria. Any comments on this would be helpful and appreciated. I suppose the real question I am after is - it seems like the real definition of a long tail keyword cant be any of the above traits of a long tail keyword. How do you really define a long tail keyword in all circumstances (without it being this subjective idealized definition based on a perfect model) and where would the keyword circumstances (lots of words but high traffic, and low traffic but 1 word) fall in the graph? Center?
Keyword Research | | eastco0 -
Using city location in keywords?
Hi all, new to SEO MOZ and SEO in general. I'm trying to do some keyword research to choose keywords and keyphrases for on page SEO as well as an Adwords campaign for a real estate agency that focuses on luxury high rise condos and homes in the Dallas area. My question is, when choosing keywords do you need to include your location in the key phrase? For instance luxury real estate or dallas luxury real estate? Any input would be appreciated! Thanks!
Keyword Research | | strategit0 -
Over 20 Categories, No Keyword Strategy, Can someone help?
Hello Friends, I have recently built a big site with nearly 300 pages (to begin with) and there are around 20 categories on the website. I want to get 3-4 keywords ranked for each category but I don't know how and where to begin. My site revolves around wedding industry but does not have a "Main Keyword" - not yet at least. A couple of "Main Keywords" (these keywords actually describe my website) that I thought of have ZERO traffic but I have few good keywords for each category. Can someone please suggest how do I begin with? Regards, Naimath
Keyword Research | | Sizmic0 -
Is this keyword cannibalization?
Hi, Is using keywords in different orders considered keyword cannibalization? for example, if I my client has a catering business based in mississauga, Ontario, should I create separate 2nd tier pages on the following keywords? 1. mississauga catering 2. catering mississauga 3. catering in mississauga Is that keyword cannibalization? The reason I ask is because it's often hard to find a good # of diverse keywords for local businesses that are also used more than a few times each month in the search engines. thanks, Martin
Keyword Research | | RogersSEO0