SEO Master accounts?
-
We just got off the phone with our current SEO/ SEM provider and was shocked to hear that we are essentially renting the FB pages and Google + pages we paid them to create for our 100+ locations. We were told that all the pages have been created under a "Master SEO" account and we would immediately lose any juice from these pages if they are not under their account. He claimed the pages were given their rankings because the account they are associated with vs. the actual SEO done.
Can anyone shed some light on this claim. I have never heard of such a thing.
-
Hi Mike,
Long story, short. I started monitoring the pages because the provider had a really strange answer when we asked them what sort of "maintenance" was being done each month on our FB pages and Google+ pages when we didn't see the content change.
We were told that they were optimizing the pages each month to rank well on SERPS and it was all backend-not visible, but required high level of expertise.
Well, I have been monitoring the pages for 2 months now and nothing has changed with the exception of the cover photo that we provided. They said the account used to create the pages had some sort of special authority (ranking juice) that gave them better results than the average user. I think it is BS too. It is starting to feel like I need to be an expert in order to keep this "expert provider" honest.
Thanks for taking the time to comment!
-
Hi Anthony,
The pages rank on 1st page if you enter the specific long tail keywords that are part of the name the provider used to name each FB page.
I am by no stretch an expert at SEO, but it seems to be the reasons these pages rank because of Facebook and the page title. There is zero useful content posted and the provider insisted it was unnecessary for SEO purposes. Another red flag?
The provider flat out said all the FB pages they created would drop off the SERPS in two days if they give us control.
I agree that we need to shop for a new provider. Thanks for the input!
-
Facebook pages and G+ pages can both be transferred over (just create new admins). Also- I'm not even sure what "losing juice from these pages" even means. Do the pages rank well? Have a lot of followers? None of those things would change if they gave you control.
Sounds like you need to shop around for a new provider. You don't want to pay a company long-term that is in it for themselves over a company that is in it for you.
-
That sounds to me like they're holding your accounts hostage and/or telling you that your pages are being linked to as part of a linking scheme under their control which would no longer point said links to your social pages if you left them. You should definitely have them elaborate a little further on what a "Master SEO account" is because it sounds like BS.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How To SEO Sinhala Teledramas Keyword In Google
How To SEO Sinhala Teledramas Keyword In Google. My Web Sites are both old, and I have Paying More Money To increase SEO My web site, But Google Not Showing My web site and rank, I need A SEO Adviser. Our Website is Videos category; Please Give me a solution to fix my web site. This is Link Sinhala Teledramas
Social Media | | ipl7440 -
Facebook Instant Articles - will it hurt SEO?
I am intrigued by Facebook IA and am thinking that putting some of my company articles on it would be beneficial for marketing. Question is, will it hurt SEO if I take an article that is on my website and also submit it to Facebook IA? Will it register as duplicate content in Google? Could it have other benefits/risks?
Social Media | | MJTrevens1 -
Best Twitter for SEO Accounts
Every few months I clean out my Twitter account to cut the noise and refocus on SEO. Please help me by leaving feedback for your top five SEO related Twitter accounts to follow!
Social Media | | RLG0 -
Facebook and SEO
Hello, recently we've noticed my companies Facebook page (www.facebook.com/dishcostsless) is not being crawled by Google. When you type in DISH Costs Less Facebook it does not show up, even when you type in the exact URL there are no search results. We used screaming frog to check out the back end of the page and there are no meta tags like there are on most FB pages. Also we noticed there were two re-directs; one from the http page to the https page, and the other directed the https page to the http page creating one giant cycle. We think this has something to do with the problem but not sure. Is there anyone who has had a similar issue, and how did you fix it? We'd love to be assured that the search engines are tracking our interactions on Facebook for SEO purposes.
Social Media | | PlanetDISH0 -
Social Media & SEO
I just wanted to see what your opinions were on this. Does being active on social media help with your SEO efforts. I'm not talking about having a link to your website on your Facebook page, but in general commenting on news stories and having conversations. Would Google prefer you over a competitor if you were more active on social media?
Social Media | | AAttias0 -
What effect does Google Plus Business Pages have on SEO?
It looks like Google is putting a definite emphasis on social signals, through Google+ anyway. Has anyone tested the effect of social circles on SEO yet? Same effects as the "magical +1 button?" +1 on shifting your time and resources to Social Media?
Social Media | | 10JQKAs0 -
Social Media effects SEO
Looking for Tips on how to improve our Social Media. How to get more people to LIKE US on Facebook and or Share. My understanding is that Facebook Likes are starting to play a big role in Organic Search Results. Any Ideas on how to to receive more LIkes and Shares. Anyone know of any Facebook Tools? If we run a contest, how can we set it up on Facebook for people to Like us prior to entering the contest. Can we track who Liked Us When?
Social Media | | hfranz0 -
What are current SEO Treads to improve your ranking
What are current SEO Treads to improve your ranking and increase the website Au What are the factors impacting SEO and how?
Social Media | | diyawards
How do you win over these Factors to ensure you get good results?
How do you measure these Factors (tools you use)?0