SEO Master accounts?
-
We just got off the phone with our current SEO/ SEM provider and was shocked to hear that we are essentially renting the FB pages and Google + pages we paid them to create for our 100+ locations. We were told that all the pages have been created under a "Master SEO" account and we would immediately lose any juice from these pages if they are not under their account. He claimed the pages were given their rankings because the account they are associated with vs. the actual SEO done.
Can anyone shed some light on this claim. I have never heard of such a thing.
-
Hi Mike,
Long story, short. I started monitoring the pages because the provider had a really strange answer when we asked them what sort of "maintenance" was being done each month on our FB pages and Google+ pages when we didn't see the content change.
We were told that they were optimizing the pages each month to rank well on SERPS and it was all backend-not visible, but required high level of expertise.
Well, I have been monitoring the pages for 2 months now and nothing has changed with the exception of the cover photo that we provided. They said the account used to create the pages had some sort of special authority (ranking juice) that gave them better results than the average user. I think it is BS too. It is starting to feel like I need to be an expert in order to keep this "expert provider" honest.
Thanks for taking the time to comment!
-
Hi Anthony,
The pages rank on 1st page if you enter the specific long tail keywords that are part of the name the provider used to name each FB page.
I am by no stretch an expert at SEO, but it seems to be the reasons these pages rank because of Facebook and the page title. There is zero useful content posted and the provider insisted it was unnecessary for SEO purposes. Another red flag?
The provider flat out said all the FB pages they created would drop off the SERPS in two days if they give us control.
I agree that we need to shop for a new provider. Thanks for the input!
-
Facebook pages and G+ pages can both be transferred over (just create new admins). Also- I'm not even sure what "losing juice from these pages" even means. Do the pages rank well? Have a lot of followers? None of those things would change if they gave you control.
Sounds like you need to shop around for a new provider. You don't want to pay a company long-term that is in it for themselves over a company that is in it for you.
-
That sounds to me like they're holding your accounts hostage and/or telling you that your pages are being linked to as part of a linking scheme under their control which would no longer point said links to your social pages if you left them. You should definitely have them elaborate a little further on what a "Master SEO account" is because it sounds like BS.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Twitter account that copies all your tweets
Hello I have this twitter account https://twitter.com/sabiastuque_ about curiosities and there is another twitter account https://twitter.com/sabiasundato_o that copies every single tweet i do at the moment. It is no tweet i made than they do not copy, i think there is something doing it because i think they dont even read them. They just dont copy the tweets that as mentions or link. It seems so like a machine!!! And after all of that they have 1,5 millon followers by copying everything from me and i have 1 millón Should i report that? How are they doing it? Is there any mirror or something?
Social Media | | maestrosonrisas0 -
G+personal or domain account?
I've looked through the forum and I understand that it now considered better to use a personal G+ account rather than a domain based one. I can change this as I haven't actively used by elizconley@homeforbusiness.co.uk yet but want to start doing this. I understand that it is better to set up a personal G+ account and a business page. However I have a couple of questions: 1. which account do I direct the rel=author markup to, my personal G+ account or the business page. At the moment I write many of the posts on HomeforBusiness. 2. When I post from the HomeforBusiness site do I post to the business page or my personal page? Which is considered better for building connections and improved ranking? Thanks, Elizabeth
Social Media | | econley0 -
Instagram - Any ideas how this can be used for SEO?
If indeed Google does use social signals for ranking factors, how would you go about using Instagram for SEO (if it's even possible)? Thanks
Social Media | | activitysuper0 -
Can you get Klout accounts for Businesses? How do you do it?
I am new to Klout, just signed up today. I manage social media for 3 other businesses, how can I get Klout for them? Is it possible? How do I do it? The contact us page for Klout is down.
Social Media | | cschwartzel0 -
Youtube and SEO
Hello, For a game site I would like to use Youtube for SEO purposes. And I need a little advice on this. How would you use these video's without spamming? There are a lot of tactics to use Youtube. Create channel and put your desired url in the profile (link back to your site), Put your desired url in in the description of the video (link back to your site), Put the created youtube video also on your own site to drive traffic to youtube, and back. And get views. Put a created channel on your own site to drive traffic to youtube, and back. And get views. Other tactics I don't know.... Can someone advice me what tactics I can use without spamming, I'm afraid that if I use combinations of the above mentioned tactics I get an unnatural linkprofile.... Thank you in advance. Regards, Thomas
Social Media | | ThomasH0 -
Social Media Marketing focus and priorities for SEO
Hello Mozzers, I'm looking at Social Media Marketing and wondering what counts for most in terms of SEO - (A) shares and likes from specific web pages, or (B) followers, likes, etc., on social media profile pages? What does Google measure vis-a-vis your website? Also, regarding Twitter, if a twitterer forwards on a tweet manually (by inserting RT) - and his RT is then shared, does that count for anything, or is it better for clients if RTweeters simply press the RT button. And should I include URLs in tweets, facebook posts, etc? And do backlinks help beyond increasing website visitor numbers - do any of the social media marketing tools pass juice back to websites via backlinks? Thanks in advance :), Luke
Social Media | | McTaggart0 -
Tool that recognizes twitter spam accounts
I seem to remember seeing an online app mentioned here that allows you to enter a twitter username, and it reports back metrics on the likelihood of each follower being a real person or not. Does anyone have the link, or did I imagine it?
Social Media | | nbyloff0 -
Widgets like Facebook Like and AddThis - Any Negative SEO?
I could go widget crazy with my website, there are so many cool buttons and linking this and likes and etc. There's one that is used a lot, called "Addthis" that adds a series of small icons to share a page via facebook, twitter, etc. The javascript looks innocent enough, but there's a link, and who knows what google makes of it. Then there are the dozen or so Facebook widgets - are they safe to use without negative SEO consequences? Does anyone know of any other pitfalls with using the numerous addons offered free to enhance your site? Thanks for any wisdom out there! Jean
Social Media | | JeanYates0