Competitor Analysis
-
Hi,
Is it possible to use SEOMoz to see the keywords my competitors rank for?
Thanks
Andrew
-
Not to my knowledge.
Anything that claims to do so is probably simply analyzing backlinks for anchor text, keyword density, or looking at the keywords meta tag - so the data you get back will only be hypothetical as to what your competitors maybe or should be targeting... not necessarily the keywords they are targeting or ranking well for.
SEMrush.com claims to do such a task; however, I personally do not believe that it does an accurate job. At least in my opinion.
Good luck.
Mike
-
Thanks so is there no way of entering my competitors URL and seeing a list of all there main keywords? Thanks
-
If you have SEOMoz Pro, you can setup Competitors in your Campaign Settings. Once configured, click on the Rankings tab of your compaign, then click on a given keyword. You will see a graph comparing how you rank against your competitors for the given keyword over the past 6+ months.
If you do not subscribe to SEOMoz Pro (which you should, cause it ROCKS), you can try using Google Adwords. Instead of searching for a word or phrase, you can search by Website. This displays keyword ideas for the particular website you entered.
So for instance, when I just did Microsoft.com, Windows 7, SQL, Xbox 360 all appeared as keywords. Once you generate these keywords, you can then just Google them and see where your competitors rank in comparison to you.
Hope that helps.
Mike
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved How to find keywords your competitors rank for but you don't?
Hi, I'm just digging through Moz pro at the moment, and really like the true competitor feature, but would like to be able to see the keywords our competitors rank for and we don't, rather than just the overlapping ones. Is this possible at all? Thanks
Moz Pro | | pm-mbc
Paul0 -
Why has the Historical Domain Analysis report not updated since 11th July 2013?
I find the Historical Domain Analysis report within Moz really useful but it's stopped updating for some reason. Is anyone else seeing this? When can we next expect it to update?
Moz Pro | | TranslateMediaLtd0 -
Competitors links increasing rapidly
Hi there, I have 3 main competitors who I keep my eye on within Moz and I am always comparing pages as they are all sell similar products in the same way but we're increasingly getting more things put in place to make ourselves different, which is why we rank number 1 in the UK for their competitive keywords (without blowing my own trumpet!). One thing I have noticed, a competitor seems to be doing things the old school way. He has around 15 competitive keywords in his pages meta tag (irrelevant) and then has a huge 400 - 500 word description on each page describing whats on the page, what products are in that category (if it's a category page) or localised information if it's a company page. What seems to be odd, is that before penguin/panda their website had around 1,200,000 total links. Then after panda, he went down to around 300,000 total links. In the past few weeks I've noticed that he has gradually increased in total links from 300,000(estimate) to now 961,811 total links in a matter of weeks. Is this an error/glitch within Moz or is he doing something that may be classed as "blackhat" or is it something I shouldn't really be worrying about? Any feedback appreciated 🙂 Tom
Moz Pro | | tomhall900 -
Drop in domain authority for myself and all my competitors, was something changed?
On the 1/11 report all four websites dropped, and starting on 2/12 they all dropped a few more times. These are all large companies who are completely white hat. Was something changed? The reason I asked is all of our linking C-Blocks dropped as well. Mine dropped from 114 to 42 and I have no idea why. All of my competitors dropped as well, is this related?
Moz Pro | | EcommerceSite1 -
Duplicate content analysis
Good morning everyone, I have just run a test from SEOmoz PRO tool and I got more than 2,000 double content errors. How might I see which are the 2 pages whose content is double? My website is just newly revamped and can't find these similarities on my own: for me there are not). Thanks for your help! Francesca
Moz Pro | | astojanov0 -
What analysis exists for Out Bound Links (OBL) from your site
Hi Maybe I am missing this but I can''t seem to see it. I am doing some analysis on a client's site and want to get a csv list of links from the client's site to external sites. So what I am looking for is a list of Out Bound Links (OBL) from the client's site. I want to run these past a black list / bad link neighborhood checking script I have. This would actually be a nice feature in SEO Moz Pro, unless it actually already does and I am just missing it or not setting filters correctly. Thanks Trevor
Moz Pro | | tstolber10 -
SEOMOZ Competitive Domain Analysis
Hi, I am just trying to get to the bottom of why I am seeing such wildly different figures in the SEOMOZ link analysis. The SEO company that we use is saying that we have around 331 external links to our website, when I check on Yahoo site explorer, it returns 264 external links, but in my SEOMOZ campaign manager, it says I have 4 external links? I fully appreciate that none of these methods are going to be wholly accurate, and are going to produce different results, but I can't understand why the SEOMOZ results are so vastly different. I also know for a fact there are a number of Followed links that I have added to a couple of websites, that Google has now indexed (as they appear in search results), but don't appear in the campaign manager results. If SEOMOZ use a different method to assess an external link, then no problem - my main concern here is that as a Newbie I am doing something wrong within the SEOMOZ tools, and don't want to take action based on results that may be incorrect because I have set things up incorrectly? Any help is greatly appreciated. Many thanks, Gareth
Moz Pro | | gdavies090319770 -
Cant understand Seo moz analysis
Did a semoz analysis of site www.1stclassdriving.co.uk and it came up with 484 pages with duplicate titles and 484 with duplicate content. Also gave me a 531st ranking for search term "Driving Lessons" (with many smaller schools with better rankings)- so I think that I may have a problem 1-Duplicate titles - I have many area pages - one for each of the post codes that we cover (some 40 odd) Each page is titled "Driving Lessons in "xxx" where xxx is the area.
Moz Pro | | Brian_Worger
Plus each Instructor has their own page which is tiled "Driving Lessons in xxx" where xxx is the more local towns/areas covered.
Is this the use of the term Driving Lessons xxx on each page the problem? The report doesnt seem to make this clear -it simply lists each page on the site 2- Duplicate content puzzles me as the content does differ although each instructor page has probably 80% content derived from a master page. Attach screenshot - hope someone can help Many thanx Brian0