SEOMOZ tools are not helping!
-
So, I have a website www.mobikwik.com which provides mobile phone topup in India. I signed up for SEOMOZ Pro membership a little less than a month ago.
For all our competitors , which rank above us in google as of today , I checked out two things
a) competitive link analysis and
b) on-page optimization.
On b) , our home page had the best optimization for targeted keywords and the best score amongst all competitors who ranked above us.
On a) , linkscape tools showed our moztrust and mozrank to be the best. Except for 2 competitors, our domain authority was also better than the rest.
Inspite of all this, our website is ranked no more than 6 on google for all targeted keywords. We have the best quality links amongst our competitors.
I am at a loss to understand this and how to improve our ranking. I have to make a decision whether to renew my SEOMOZ membership in 2 days time. Please help me decide!
-
What about the technical, is your site optimized for search engines to crawl, I like the Microsoft SEO Toolkit to find all issues. if you have more technical issues than your compeditors this maybe why.
Does SEOMOZ show any issues.I use the tools to compare my progress against others in a relative way. They will never be completly accurate, but a good indication.
-
Like has been said, these metrics you have shown, tell use that
A.
You are in a competitive search market
B.
Your probally not the only site that is doing SEO
C.
Check your link's and your competitors link profiles, usually some great juicy links that you can acquire for your site and shift the playing field in your direction
-
As usual, EGOL is right.
Use OSE to query 10-20 of your competitor domains. Realize that the OSE tool is one of the most accurate juicy link finders, without it you would have to prioritize competitor back links by hand. With it, you are able to target the best links your competitors have with minimal effort. These are the high quality back links.
You are right, your direct competitors have weaker link profiles, so try to run it on some of the non-direct competitors, those ranking well across the board (Google.co.uk, .in, .ca, etc)
URLS to Check out their Back Link Profiles on (in OSE):
www.wirelessguide.org/plan/prepaid.htm
<cite>www.assurancewireless.com</cite>
You may want to brush up on those ranking factors and what is important to the search engines themselves and remember, there is no "code" to back linking, and you find high quality back links in the strangest of places, so just keep looking! It's never done.
Domain age is a big factor, one that Moz might not tell you is the reason you are outranked by domains with less link equity and poorer on-site SEO. Domain age of root-domain links as well. But, heck, even registrar info and terms for domain registration matters to Google. So trying to pinpoint why (beyond a scientific analysis) is overkill, and your time is better spent building links, high quality resources, and partners/friends within your vertical.
-
SEOMOZ tools are not helping!
They tell me that you are in a close fight!
I am at a loss to understand this....
Google uses lots of factors to rank websites. They say that they use about 200 factors. SEOMoz tools consider many factors but are not exactly the same as google uses.
....and how to improve our ranking.
I think you know... you need more links... and try to improve your site any way that you can to please the visitor... and make it very easy for visitors to share your site with twitter, facebook, etc. I use addthis.com on my site for that.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Links being reported in Webmaster Tools
Hi Are the Total Links To Your Site, as reported in GWT, purely external inbound links ? Since these links are usually, as far as i can tell, much higher in number than any other link reporting tool and hence, i presume, more accurate, why don't services such as Moz etc include this in reporting ? I know its just a total number and link quality is whats important not quantity, but i would have thought interesting to show in reporting in conjunction with link quality info such as is already reported. Since most backlink reporting tools do show a total but always much much lower than that reported in gwt (i think) All Best Dan
Moz Pro | | Dan-Lawrence0 -
How do I collect all links through the SEOMoz API?
How do I collect all links through the SEOMoz API? Yes, I know how to pull url metrics info but want to pull the inbound links only via php script w/out having to go to the OSE page to pull. any suggestions would be great!
Moz Pro | | destdigi0 -
How often does SEOMoz refresh their link analysis data?
I know that my link profile has changed within the last month, yet both SEOMoz campaign link analysis and Open Site Explorer have shown the exact same number of links for more than a month. Majestic SEO fluctuates as I would expect, but Moz data is unchanged.
Moz Pro | | Aggie0 -
Archiving Campaigns in SEOmoz
First off, I love the campaign archive feature. Very useful for my purposes. My question is: Is there a limit to how many campaigns I can archive? Thanks in advance!
Moz Pro | | CollinJarman0 -
SEOMOZ can we trust you?
I was thinking today what are the chances that SEOMOZ can look into my campaigns and see what keywords I am targeting, strategies etc. and then sell that information to others? There has to be some type of clause when you sign up correct? But who knows because I'm not sure. Having Rand and Matt Curts talking via twitter to each other kind of concerns me. Not that I'm worried that Google will know my strategies because we don't do any black-hat linking and anything shady but how much power does SEOMOZ really have and can they leak any information to other companies or Google? Scary stuff that's why I don't put all my eggs into one basket, I spread them out. Thoughts? Thanks in advance - Brett Shaffer
Moz Pro | | EmpireSEO1 -
On page links tool here at Seomoz
Hi Seomoz - first of all, thanks for the best SEO tools I have ever worked with (this is my first question in this forum, and also I just subscribed as a paying customer after the 30 days trial you guys offer). My question: After having worked for several weeks on getting the numbers of links in our forum on www.texaspoker.dk down, we are somewhat surprised to see that we didn't succeed in getting lower numbers. For instance, this page: http://www.texaspoker.dk/forum/aktuelle-konkurrencer/coaching-projekt-bliver-du-den-udvalgte has (that's what Seomoz seo tool tells us): 239 on page links. Can this really be true? We can't find these links, and we actuually did a lot to lower the numbers of links, for instance the forum members picture was a link before, and also there was a "go to top" link in each post in the forum. Thanks a lot.
Moz Pro | | MPO0 -
How to work round issue with SEOMOZ not supporting SSL?
I have a website that it running via SSL, to secure the website, to reassure the customer is browsing (and so will be purchasing) on a secure website, and to show off the green address bar which many of my competitors do not have. However in my campaign I am getting on Links showing, with my rank reporting '1', surely this cannot be! I asked a Help question, and the only response was: "Unfortunately, we don't currently support https for our linkscape crawls. This is definitely something that we plan to implement in the future though! I hope that helps and I apologize for any inconveniences!" This definately does not help.. Is there any way of working around this issue, or will I be forced to cancel my SEOMOZ membership?
Moz Pro | | jcarter0