Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there any way to track search volume for a particular keyword on a day-to-day basis?
-
My boss has asked me to track the number of searches for a keyword (a particular company's name) on a daily basis this week to see how the volume fluctuates from day to day.
Is this even possible?
I should note that his request does not involve an active SEO or AdWords campaign. In fact, the company my boss is interested in doesn't even have a website at the moment.
Thanks in advance – either for helping me confirm that it's impossible to track keyword search volume on a day-to-day basis, or for showing me the magical way to actually do this.
-
Thanks, Kyle. I was pretty sure there was no way to do it, but I appreciate your work-around suggestion. My boss wanted to see if searches for a certain company spiked in the days after they issued a press release, but it was for business development purposes (long story) and not an SEO campaogn. I thought this would be a good forum for putting the question out there though, since it theoretically involves the keyword research we all do.
-
You can do so in the Google Adwords Keyword Tool, just put the company name in exact search.
This will give you the monthly search volume averaged over the last 12 months, will take you two minutes and won't cost a cent!
-
Hi Matt,
I'm not aware of any tool or application that can provide overall search volume for a particular term on a daily basis. There are several ways you can half-extrapolate the data. You can find out a keywords share of search volume for a particular week (using a tool like Hitwise, for example) or you can set up an AdWords campaign, bid on the term and work it out from the impressions data provided.
However, I think you need to rethink why exactly you or your boss wants that data. SEO is a long term strategy. You can't just turn it off at the weekends if there is no search volume. If the aim is a to optimise a PPC campaign, however, you should be able to make use of the data Google provides.
Thanks,
K
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
U.S. Vs. Canada search volume
How does Moz differentiate Canadian data vs. U.S. data? I'm particularly interested in search volume. Why is there such a big difference in volume (much less in Canada)? Is this due to population differences or are there other factors? For example, see the monthly volume for the keyword "Business resilience": U.S. = 360
Keyword Research | | BDOCanada
Canada = 6 This seems like a huge difference!0 -
I have two keywords. If I combine them do I get credit for both keywords?
For example I have a keyword - IPA Beer, and I have a keyword - IPA Beer Kit. If I use the keyword IPA Beer Kit will I get the benefit of the IPA Beer keyword as well as the IPA Beer Kit keyword? Hope this makes sense. Thanks in advance for the help!
Keyword Research | | brewngrow0 -
Google: Is There a Way to Find Your "Unknown Search Terms"
I believe Google stopped reporting search terms for privacy reasons. All my searches show as "unknown". I found a video that showed how to get around this but it's not current. Is there any way to get your Google terms search information? Thanks, Jo-Ann
Keyword Research | | VinJGirl0 -
Which page is currently ranking the best for a particular keyword?
Hi Guys! I have approx. 50 keywords that I'm tracking for a website that has about 80 pages. I am wondering is there any way that I can find out which page on the site is currently ranking best for each of the keywords on my list? Ideally I would like to export the entire list with the keyword in the first column and the page that ranks best on the website for each given keyword, in the second column. Apologies if the wording of this post is confusing - I am not quite sure how to make it clearer. The aim of my task is to determine which keywords should be allocated to each page on the site so I need to work out which keywords are working already for certain pages so that I don't take those efforts away from the well-optimised pages. Many thanks! Meaghan
Keyword Research | | StoryScout0 -
What is the best way to do a one time rankings check of 10000+ keywords
Title pretty much sums it up. At the pricing moz offers this is not practical. Even at their highest tier i would only get 3700 keywords, so it would take several months to get the results.
Keyword Research | | adriandg0 -
How to finalize the keywords for SEO?
Hi, I use the following method for keyword research: Create a long raw list of keywords. Use Google AdWords Keyword tool to find monthly searches. Find raw competition. Find direct competition (via allinanchor: search operator) Calculate KEI (Keyword Effectiveness Index) Calculate KOI (Keyword Opportunity Index) Is there any other (better) way to execute the keyword research? Or is finalizing/selecting the keywords only on the basis of monthly searches sufficient? In short, how to select the best keywords from a long list? Thanks & Regards
Keyword Research | | IM_Learner0 -
Bulk keyword competition tool?
The SEOmoz Keyword Difficulty tool is great, but the 5 keyword limit is too small. I need a tool that will allow checking the organic competition level of 100's of keywords (to help in selecting blog topics). Anyone know of such a tool?
Keyword Research | | AdamThompson1 -
How do search engines score "nested" keywords?
I use "nested" for lack of a better term; what I mean is keyword phrases that contain other keyword phrases. For example, if I have a page that is extremely well optimized (on-page) for the phrase "old silver coins", is that page by default also extremely well optimized (on-page) for the phrase "silver coins"? Or does google understand that I am optimizing for the longer phrase "old silver coins" and somehow exclude me from contention for the sub-phrase "silver coins"? I understand that this gets more complicated when talking about backlinks (off-page), but the same general question remains. If I am getting good backlinks for "old silver coins", am I also getting good backlinks for "silver coins" at the same time? I do understand that "silver coins" may be more competitive than "old silver coins" and so my page may not rank the same for the two phrases. But I am really curious if there is some kind of multiplier effect with nested keyword phrases like the example I have provided, or whether google somehow only credits for the full phrase and not for any sub-phrases contained therein. Any insight would be greatly appreciated! (And sorry if this has been addressed already. I have looked around the site and have googled this question, but haven't found anything useful yet.) Thanks. BONUS QUESTION: Are the answers to my questions above exactly the same when discussing singular versus plural keywords ("coins" versus "coin")? After all, that is a "nested case just like my examples above. On the other hand, I can see there being some special treatment of singular and plural.
Keyword Research | | Kp2221
