Will two numbers on a local listing affect me?
-
The reason I'm asking this question is. I was on the phone with a Google Rep yesterday for one of my google places. It was in reference to map maker and the fact that I only wanted one number on the listing. About a month ago I had it, so I deleted the listing's local number and than had an 877 number. The problem is when I checked on Friday the Local number was then added back by a Google moderator in Map Maker. So, now there's two numbers on the listing. He told me that would not affect my NAP info, which I don't believe.
He also went on to say that Google goes through listings and if they have an 800 number they may delete it and replace place it with a local number.Has anyone delt with this and can Verify what he says to be true? Additionally, will my NAP be affected if this is the case? Thanks.
-
Great! So glad to be of help.
-
Yes Miriam, this is crystal clear. I really appreciate your help.
-
Hi Peter,
You should not be using a toll free number as part of your NAP. Your Local number is the 'P' in NAP. Anything else is a supplementary number. Different Local SEOs may have a different approach than mine, but when I am doing local SEO, I do not include toll free numbers in crawl-able text on the website - I put them in image text in the masthead, if required. I put the complete NAP (name-address-phone) in the footer and on the contact page, encoded in Schema markup. I list the local phone number on all local citations. If it is necessary to list a supplementary number like a toll free number, I do that in the additional phone number field offered by some of the indexes/directories. Google understands which number is local if you've put in in the primary number field and it matches what they find on your website and elsewhere. But, should you decide to put toll free numbers as though they were the primary number in some of your citations, then, yes, there is a concern that Google will not trust their data about the business.
Does this make sense, Peter? I want to be sure I'm explaining this well to you.
-
So then the question is, If I do have two numbers on each NAP for local listing citations and Directories. How does Google know which is the preferred number and which number will come up when someone searches for my website?
-
Hi Peter,
Yes, it would affect your citation consistency. You should always list your primary local number first on all local listings, and be sure it is in crawl-able text on the website. I do not recommend creating any local listing with only your toll free number.
-
Okay, so my question is, if I list my Google Listing with a toll free and local phone. Then, I list other listings(Yellow pages, Yelp, Insider pages etc) with just purely a toll free number. Would that affect the rest of my citations? Thanks for your help Miriam.
-
Hi Peter,
All local listings hang on NAP (name, address and phone number) and the phone number aspect must be a local area code phone number. You should not be listing a toll free number as your main number - not on your local business listings, website or anyplace else. I have not personally run across a report before of Google manually changing a toll free number to a local one, but number changes can definitely take place because Google is scraping data from a variety of sources. If they find instances of the web of your NAP with the local phone number, then they would certainly prefer to use that, as toll free numbers aren't viewed as local.
The Google Places dashboard provides you with an option to list an alternate, secondary number, so if you want to put your toll free number there, that's acceptable, but don't list it as your core number. That's not what Google wants.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will including a global-site link in all 100 local-sites footer be considered spammy?
If I am a car manufacturer brand site(global), and I request all my location-specific domains include a link to the global site in their footers, would this trigger a red flag for Google? There are roughly 100 location-specific sites, but I would like to come up with a long term solution, so this number could be larger in the future. Is it best practice to only follow the footer link on each location-specific site Homepage, and nofollow the rest of the footer links on each site? Is it best to only include one followed link to the manufacturer brand site (global) on each location-specific domain? Is it best to not put this global link in the footer, but rather towards the top of the page only on the homepage?
White Hat / Black Hat SEO | | Jonathan.Smith0 -
Want to Remove numbers from Old Post URL - Will it effect its Ranking?
Hi. I have a number of posts that are ranking in google for several keywords. However the URLs contain numbers, for example 2011, 2014 and 35. I want to remove these numbers to make the URLs more updated. If I use the 301 redirect for old URL to the new one, will I retain the same ranking for these blogposts Or it can effect the ranking. Does anyone have tried this in the past? I would like to get your opinion on this. Thanks in advance.
White Hat / Black Hat SEO | | techmaish0 -
I am tempted to purchase a listing on an industry specific website directory with high domain authority. Will that be frowned upon as buying links?
I am tempted to purchase a listing on an industry specific website directory (http://marketingresourcedirectory.ama.org/) with high domain authority. Will that be frowned upon as buying links?
White Hat / Black Hat SEO | | SearchParty0 -
Competitor owns two domains which are essentially duplicates. Is this allowed?
Hello everyone,One of my competitors has two E-commerce sites that are almost exactly the same. The company re-branded a few years ago (changed the company name, changed the domain name) but kept the first domain live which is still fairly successful. Their re-branded website is a Top 1000 retailer.The thing is, both websites are essentially the EXACT SAME. They have the same products (with the same item #'s), the same pricing, the same copy and product descriptions, the same contact info, same layout, etc. The internal search bar on the first domain even redirects to their current site! The only real difference are the brand names. Currently, both sites are ranking very well for some very competitive keywords. For the past two years, I kept waiting for Google to penalize one (or both) of them for duplication. But for some reason Google seems to have not noticed. **Is there any way to "show google" site duplication they might be missing?**Thanks!
White Hat / Black Hat SEO | | bpharris90141 -
Will aggregating external content hurt my domain's SERP performance?
Hi, We operate a website that helps parents find babysitters. As a small add- on we currently run a small blog with the topic of childcare and parenting. We are now thinking of introducing a new category to our blog called "best articles to read today". The idea is that we "re-blog" selected articles from other blogs that we believe are relevant for our audience. We have obtained the permission from a number of bloggers that we may fully feature their articles on our blog. Our main aim in doing so is to become a destination site for parents. This obviously creates issues with regard to duplicated content. The question I have is: will including this duplicated content on our domain harm our domains general SERP performance? And if so, how can this effect be avoided? It isn't important for us that these "featured" articles rank in SERPs, so we could potentially make them "no index" sites or make the "rel canonical" point to the original author. Any thoughts anyone? Thx! Daan
White Hat / Black Hat SEO | | daan.loening0 -
Will Google Penalize Content put in a Div with a Scrollbar?
I noticed Moosejaw was adding quite a bit of content to the bottom of category pages via a div tag that makes use of a scroll bar. Could a site be penalized by Google for this technique? Example: http://www.moosejaw.com/moosejaw/shop/search_Patagonia-Clothing____
White Hat / Black Hat SEO | | BrandLabs0 -
Can you set up a Google Local account under a PO Box?
I have a client that wants a Google local listing in a town he serves but does not have a physical location. Is it an issue to share an address with an existing company? Is is it better to use a P.O. Box? or is there a forwarding address company? Is this considered a black hat Local SEO tactic?
White Hat / Black Hat SEO | | BonsaiMediaGroup0