Domains dominating SERPs w/multiple listings
-
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?!
I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know.
'snot fair.
-
Okay I love it. This has been a fantastic experiment. I have a good feeling about it all.
-
For the one I originally was posting about I've been all over the board and still am. Back to 15 today and was 10 earlier a few days ago..
I am willing to bet $50 that your rankings for this KW will stabilize on page one after these new pages are in the index for a while.
If one of the new articles is really strong for this KW it might get you a second listing... but you will need a really strong article.
-
Yes for this keyword I have. For the one I originally was posting about I've been all over the board and still am. Back to 15 today and was 10 earlier a few days ago..
But yes, this keyword historically sticks at 2-3 *(the dev added a new page that bumped us down). I guess I was testing to see if I could get multiple pages from my domain listed for this keyword as we were discussing.
-
Thanks for the report.
What has been your historical ranking for this KW... have you been at #3 for a long time?
-
HILARIOUS.
Just after hitting "Post" I went and checked once more. Boom, there we were sitting at the #3 spot (which is just as good. this keyword is for a software service and the site beating me out twice is the software developer themselves so that's fair.)
I swear though it had been a good hour and a half before I posted this. I did make one slight change to a page title in that 90 minutes but I doubt that made the difference in such a short time. Oh Google, you sure know how to get my heart-a-poundin' in the morning.
-
Well my initial test done on a secondary keyword linking 3 different pages describing three different facets of the service was working great until today.
Today my page is no longer listed at all in the SERPs for the targeted keyword. Yesterday it was number 2.
I'm hoping this is just one of Google's little fluctuations but have a feeling it's bigger than that... Can't for the life of me figure where I went wrong. Each page is about something different, titles are different, content is different, all pertaining to the same service sure but still. Basically it's like this:
1.) main service offering page
2.) blog article on statistics of popularity gaining for this service recently (linked to from high authority sites/socials as well)
3.) blog article on the newest version of the service's release which happened last week.
All 3 interconnected of course. Any ideas?
-
Nice work!
Let us know if you see more movement.
-
It's an early result but I've tried doing this with my main targeted keyword and so far it pushed the offender down and me up.. Not sure if it was that which made the difference or all of my efforts combined but so far so good I'll keep you posted on my experiments..
-
I doubt that I will ever sell model warships. I would not want to sell them because I don't know anything about them. And, I am getting close to retiring from retail.
I tried Google's DFP ad server and am getting such good results on my adsense sites that I am moving as much of my time to them as is possible.
-
Nice!
Let us know how it works!
-
Okay Egol you big magic wizard you - I've implemented a few changes and added some media in a method pretty much exactly as you described. So we'll be testing it out (for a different keyword but still highly targeted) and seeing what we can do to grab multiple listings on a SERP.
Just wait til my sales team finds out they're now selling brass widgets..
-
I just have to hope EGOL never gets interested in selling model warships, otherwise I'm going to have to really up my game on my website!
-
Pushes competitors out of the SERPs. Pisses them off. Makes them spend time hopping around mad instead of waging war.
Love it!!
-
One of their pages has two sentences on it. Two.
I usually have a lot more content than two sentences, so might not be my site.
Honestly...... Try something like this in that SERP. Build three pages...
-
Your standard product page. (Brass Widgets for Sale)
-
Nice article about how to use that product, with a few photos, maybe a video. (How to Use Brass Widgets)
-
Short article about how to select the perfect brass widget, with a few more widget photos, maybe another video, add a table that compares colors and sizes. (Brass Widgets: How to Select the Perfect One)
Then, put obvious links connecting each of these three pages. If you have a competitive site in this niche, could be kickass. All of that info might make you look like the brass widget professional and boost your conversion rate.
This is what I do for lots of products.
Pushes competitors out of the SERPs. Pisses them off. Makes them spend time hopping around mad instead of waging war.
-
-
HAHA!
"EEEGGOOOOOOOOOOOOOOOOOLLLLL!!!!!" (yelled like Kirk at Khan)
ugh. One of their pages has two sentences on it. Two.
-
Why on earth are they able to suck up a whole half of a results page?!?!?!
Maybe that is one of my sites
Because instead of fearing keyword cannibalization, they attack it.
Works great in low to moderate competition.
I have positions 1 through 4 for some nice keywords.
'snot fair.
Go Cannibals!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
White Label Subdomain Competing with Top Level Domain?
Hi All, We have a top level domain that is a comparison site for companies in our industry. We also manage a white label website for a specific company in the same industry, which was originally set up as a subdomain. In other words we have: "example.com" and "companyname.example.com." The sites are treated as separate websites--the subdomain site isn't filling a role like a subfolder would. It has it's own branding, navigation/url structure, etc. Since these sites are in the same industry, there is obviously a huge overlap in the keywords we want each to rank for. In fact 100% of the keywords for the subdomain, are targets for the top level domain. My question is, are we hurting ourselves in google rankings by having two sites under the same top level domain competing for the same keywords? We want both sites to be as successful as possible. Would we be better served by kicking the subdomain out into a new top level domain? Thanks!
Algorithm Updates | | Rodrigo-DC0 -
Traffic drop only affecting google country domains
Hello, I have noticed that our our traffic is down by 15% (last 30 days to the 30 days before it) and I dug deeper to figure out whats going on and I am not sure I understand what is happening. Traffic from google country domains( for example google.com.sa) dropped by 90% on the 18th of September, same applies to other country specific domains. Now my other stats (visits organic keywords, search queries in WMT) seem to be normal and have seem some decrease (~5%) but nothing as drastic as the traffic drop from the google country domains. Is this an https thing that is masking the source of the traffic that came into effect on that date? Is the traffic that is now missing from google country domains being reported from other sources? Can anyone shed some light on what is going on? qk0CS7X
Algorithm Updates | | omarfk0 -
Which domain is better - a Long descriptive or Short Abbreviated?
I want to start a new company and have an option to have a long and descriptive domain or buy out the 5 letter Abbreviated domain for $2000. abstract example:
Algorithm Updates | | NikitaG
LegalMigrationServiceCapeTown.com
V.S.
LMSCT.com The advantage of the shorter domain is that it is 13 years old.
so now for the SEO - which one do you think is better? is Exact Match Domain a better thing for SEO or can I get away with a shorter domain? I can buy both, but which one should I build on as the main domain? any advice would be much appreciated, as well as the PROS & CONS of both.0 -
How do I rank multiple pages for my busness/domain name?
When someone searches for our business's name (which is also the domain name) we have one listing (with sitelinks) at the top - however I would also like to rank 2nd, 3rd and 4th for this term. Any suggestions on how this might be done? Thanks.
Algorithm Updates | | CaBStudios0 -
Why is my domain URL ranking instead of individual pages?
Hello, Google is ranking my homepage for many keywords instead of showing the various sites pages? Any idea why? Thanks, David
Algorithm Updates | | DavidSpivac0 -
TripAdvisor multiple listings
Why do certain sites for example TripAdvisor rank for their multiple international sites e.g TripAdvisor.co.uk, TripAdvisor.com, TripAdvisor.fr, TripAdvisor.de etc for a English search phrase ? From my view point they are just spamming the index with the same content. These searches are performed on google.co.uk
Algorithm Updates | | NeilTompkins0 -
Does this mean that exact keyword phrase anchor text is not the dominating ranking factor anymore for serps?http://insidesearch.blogspot.com/2011/11/ten-recent-algorithm-changes.html
Does this mean that exact keyword phrase anchor text is not the dominating ranking factor anymore for serps? http://insidesearch.blogspot.com/2011/11/ten-recent-algorithm-changes.html If so what is the new most important factor?
Algorithm Updates | | AndrewSEO0 -
Why google index ip address instead of the domain name?
I have a website ,now google index ip address of it instead of the domain name,I have used 301 redirected to the domain name,but how to change the index IP to its domain name? And why google index the IP address?
Algorithm Updates | | frankfans1170