Please give me advice on how to get this page back into search engines
-
Hi. Before we had our site www.in2town.co.uk upgraded, we had this section on the first page of google and even though it does not badly with other search engines, with google we are not in the top fifty.
the page is http://www.in2town.co.uk/gastric-band-hypnotherapy
i would be so grateful for advice on how to get this section back into google
i am also concerned that i have a category called gastric band hypnotherapy, what i mean is,
as you can see from above, we have the category name which is gastric band hypnotherapy and then the article name, just wondering if this is damaging us.
any help to sort our ranking issue our would be amazing
-
cheers for that
-
Hi - I think changing it back couldn't hurt to minimize the possible over-optimization signals.
-Dan
-
hi, the title of the menu link was Hypno Gastric Band for some reason the developer changed it to gastric band hypnotherapy. do you feel this should be changed back or come up with a new menu link
-
Hi Tim
Yup, take a look at this screenshot --> http://screencast.com/t/6j9zPt8ck1YL - that menu link did not exist on your old site (to my knowledge). This creates 100's of internal links on your new site with the anchor text "gastric band hypnotherapy" targeting a page /gastric-band-hypnotherapy - which also has exact match backlinks pointing to it.
Just my theory, but I believe possibly the addition of this sitewide internal link may have been enough to trigger some sort of overoptimization signal to Google.
-Dan
-
the developer which i got rid of, was supposed to make sure that the staging was not indexed, i have put a do not follow in the robots file last week as i was not aware of the problem before that, not sure how to now get google to get rid of all the staging, i have been trying to find out in my site where he has redirected the staging but cannot find the place, this is causing me problems as many live articles under staging are going to the home page, so i really do not know what to do now.
can you explain more on the below
the new site has a sitewide anchor text link "gastric band hypnotherapy" in the main menu, whereas the old site did not. Google takes the overoptimized back links, adds it up with the new overoptimized internal links and that could have triggered something.
since the upgrade the whole site bombed in the rankings while before that the site was fine
-
Hi There
When you upgraded the site did the URL change or did it stay the same? I noticed you also have a lot of your staging site indexed (probably unintentionally) but I would suggest getting that noindexed.
I do see they all redirect to the homepage of your site, but this might not be the best thing to do, since there is not a great topic relevancy going from deep pages redirecting to the homepage. I would just add meta robots noindex tags to them and not redirect them.
I think I answered my question, as I see the archive.org version of the page from a few months ago - the URL is the same but just with capital letters. This is sending through a 301 redirect, but I doubt enough is lost with that.
Unfortunately your back links seem to have an unnatural amount of commercial anchor text, especially for the page in question. So I am willing to bet perhaps when you upgraded the site, it may have "stirred the pot" a little and Google looked a little closer at the site.
I think the "final straw" may have to do with the fact the new site has a sitewide anchor text link "gastric band hypnotherapy" in the main menu, whereas the old site did not. Google takes the overoptimized back links, adds it up with the new overoptimized internal links and that could have triggered something.
Another question - did your rankings drop sitewide? Just for this page?
-Dan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword ranking for different page than the page optimized
I have optimized "equipment trailer for rent" on this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-deckover. I'm wondering if anyone can tell me why Google has chosen to rank the keyword phrase for this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-24 This is just one example. It has happened on several of my pages / keywords.
On-Page Optimization | | BigTrailerRentals0 -
My site on desktop browser: page 2 /mobile browser: page 0
Using my two most pertinent keywords in Chome my site shows up page two. Using the same keywords on my iPhone does not show my site at all (I clicked on to page 15). I have a mobile ranking of 84 on Google PageSpeed Insights. Could be a bit higher but not enough to totally ignore my site. What am I missing?
On-Page Optimization | | artsp0 -
Spammy page titles
Over the last couple of weeks, I have noticed that Google aren't showing the page titles for my online shop anymore. They're set up with a third party plug-in piece of software, and while it's an old version of the software, the developer said it wouldn't be causing issues. They have suggested that I re-write my page titles to be less spammy. The thing is, Google haven't attacked just spammy looking titles, they're just taking a swoop through my whole site and not showing any of my page titles in their search results. I'm getting "Category Name - Shop Name" showing. Here's some of the page titles no longer appearing and I honestly have no idea how to rewrite these to not be spammy. Are there any good articles on what's spammy and what isn't? "Coconut oil - best tasting in Australia. Buy online from <my business="" name="">"</my> "Discount Vitamix Blender. Best deal in Australia. Buy online from <my business="" name="">."</my> "Natural & Organic skin care for the face | buy online in Australia from <my business="" name="">."</my> There are others that are showing the real page titles, but I think it's only a matter of re-indexing before they're all not showing. Any clue?
On-Page Optimization | | sparrowdog0 -
How to get expanded sitelinks?
What are the best actions I can take to get our brand to show up on google with expanded site link? Is there a schema markup for this?
On-Page Optimization | | Syed_Raza0 -
Wrong Page is Ranking
My client is an Ecommerce reseller of a few major scooter brands. We currently rank fifth for a particular brand name but our main brand page isn't the one that ranks. Instead, it's a product page. The main brand page has an A rating from Moz for the desired keyword phrases. Neither page has any backlinks. Any ideas on why our main brand page would be outranked by a product page? What could we do to change this?
On-Page Optimization | | TrinShin0 -
301 to Intermediate Page then Rel=Canonical from Intermediate to target page
Hi I'm working on an eCommerce site and don't have direct access to the CMS. I had requested developers to provide me a facilty to 301 via htaccess however this is working slight differently. I need guidance from experts whether it's okay or not: Old Page: example.com/old Target New Page: example.com/new After Implementing the redirect, It redirects to an intermediate page or in other words, The same target URL with a question mark added: example.com/new? (notice the question mark in the new URL) This intermediate page has a canonical tag for the exact target URL. So, if I 301 redirect example.com/old to example.com/new? (Intermediate page) and If the intermediate page example.com/new? has a canonical tag for the exact target URL (example.com/new), Will I be able to pass the link juice and authority of old page to the new page?
On-Page Optimization | | Ankkesh0 -
Home Page
We are re-design our home page, one are of the current home page has a drop down window called "popular products" . We wrote short articles for our keywords and have them linked to product page. In the past, it has helped us rank. However, with new Google rules, our feeling is that such practice is no good. So, we lean towards to remove it. Still, we'd like to hear some opinions and ask some questions too: www.butterflycraze.com is it clear to you that this is not good in Google's eyes? how do I determine if these links serving any SEO purpose now after Panda? depend on the answer to 2), what should we do about these pages? shall be re-direct or shall we remove them from Google index?
On-Page Optimization | | ypl0 -
Handling Deleted Pages
The backstory: My site has a fantasy sportsbook where users can place "bets" on pretty much anything. Each game has a unique matchup page, where the odds are displayed and any conversation about the game takes place. Example here. About 95% of the games are automatically graded, but I have to manually grade the rest. Therefore, as soon as every game starts I check to see if any users have made a pick on it, and if not I delete it because it reduces my workload. The problem: About 15% of my search-driven traffic is queries for games that no longer exist, which makes sense because nobody bets on the super obscure games and these games are very easy to rank for. I am currently redirecting them to my 404 page but I'm worried that all of these hits are hurting my reputation with the big G. Would it be better to noindex all of these pages at first and take the noindex away as soon as I'm positive that the game will stay?
On-Page Optimization | | PatrickGriffith0