Keyword stuffing in URL? Ekk. Help Please.
-
Okay, so I work as content manager in the travel industry and we're re-doing our site, pretty much from scratch, including the SEO, anchor text/route url, etc. I am struggling with one particular thing. If all my url's have similar keywords, ie example.com/atlanta-trip and example.com/boston-trip and so on and so forth for every destination, will using "trip" in the url be seen by Google as keyword stuffing? Should I make my url's more diverse?
My gut feeling is no based on all the Moz, Google and other SEO research I've done, because it's all relevant to the content and the user experience, but I'd like to be sure, since we really can't afford to get penalized by Google...again.
-
Agreed,
As long as each of the location pages are unique but all contain the word "trip" you'll be fine.
Have you considered taking it a step further and researching what people search most for each location?
Example:
Atlanta Trip vs Atlanta Tours vs Atlanta Holiday vs Atlanta Vacation etc.
Obviously it would need to match the intent of the page, but you could further improve the page by matching what people search for most for each location in the URL and Title. (If "trip" is a common term for all locations, then use this across them all)
Greg
-
Same feeling than Ron. I would care more about title and page stuffing. Checking the top 10 results and what they are doing can help you to decide.
-
Harry,
My guiding principle on all this type of thing is will this provide a better experience for end users. In my opinion your URL set up would as it logically lets people find what they are looking for. I would just make sure the navigation for the site takes advantage of this set up and gets users where they need to go. So I do not believe this URL structure would hurt you. it might actually help you as long as the content is relevant to the URL, meta description and tags.
Ron
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Google penalize 2 sites for targeting "like" keyword phrases?
I own (2) different websites, one an HTML site that has been live for 20 years and a ecommerce site that has been live for 7 years. We sell custom printed (branded) tents for use at trade shows and other indoor and outdoor events. While our ecomm site targets "trade show" tents our HTML site targets "event" tents. I believe that the keyword phrases are dissimilar enough that targeting "trade show tents" on one site and "event tents" on the other should not cause Google to penalize one or the other or both sites for having similar content. The content is different on both sites. I'm wondering if anyone has experience with, or opinions on, my thoughts... either way. Thanks,
Algorithm Updates | | terry_tradeshowstuff
Terry Hepola0 -
Would having links on wikipedia help search engine rankings?
I am wondering that having a listing on Wikipedia would help search engine rankings in general? I know all of the Wikipedia links are no-follow links but I think it'd still help to rank higher on search engines. What are your thoughts?
Algorithm Updates | | ahmetkul1 -
Ecommerce SEO help
Hi I'm having difficulty managing our product pages for optimisation, we have over 20,000 products. We do keyword research & optimise product titles/meta of new products - however there's a lot to clean up but we have done a lot. I find we rank/convert better on product pages so they would be great to focus on - however when an old product is discontinued, the page is removed & we lose authority by creating new pages for similar products - does anyone have any ideas for managing this? This is something done automatically on the dev side in France. I then have the issue of trying to rank category pages - these are highly competitive areas competing with big brands. I'm finding it tough to know where to focus, the site is vast and I am the only SEO. I've started looking into low hanging fruit - but these aren't necessarily the areas which bring in much revenue. Thanks!
Algorithm Updates | | BeckyKey0 -
Keywords ranks 1 position up for 24 hours or less and gets back to its normal position.
Hi, I don't know if this is strange or just normal thing for some keywords to rank one position up for around 24 hours and get back to its original position. Making it clear to understand, i have these 3 keywords kw1, kw2, kw3 on first page of google on position #3,#3 and #4 respectively. The content of the site is almost static so adding new contents to the site is out of question for now. I noticed that at least 2 times a week those keywords rises to one position above and then gets back to their own normal position. I noticed the serp position change takes place for around 24 hours only.
Algorithm Updates | | MindlessWizard0 -
Big rise in "Keyword not defined"
Hi, all. Anyone else seen a massive increase in the Not Provided keywords in their analytics in the past couple of weeks. Probably related to this (source:http://searchengineland.com/post-prism-google-secure-searches-172487) _In the past month, Google quietly made a change aimed at encrypting all search activity — except for clicks on ads. Google says this has been done to provide “extra protection” for searchers, and the company may be aiming to block NSA spying activity. _ Other than the unreliable stats from WMT, there doesn't seem too many ways which we can now find out what is sending traffic to our sites!
Algorithm Updates | | GrumpyCarl0 -
Decline in ranking for a particular theme of keywords after Penguin 2.0
Hi everyone Last month we found on of our clients rankings were seeing significant declines in ranking (like from 3 to 28). This occurred around the time of the Penguin 2.0 update. After further investigation we found that only a collection of keywords were affected. If we were hit by the algorithm update we would expect to find all keywords declining. We have not been manually penalized and other keyword themes are seeing moderate day to day ranking improvements. I know that rankings jump from day to day but a sudden decline of around 20 places for a theme of keywords isn't what we would expect. Thanks all.
Algorithm Updates | | PeteW0 -
Whats next after I rank for many keywords?
I have a client who came to me wanting to know what's next for her as she already ranks in the top 5 for hundreds of keywords. She is right, her rankings for her niche are excellent and there are no relevant keywords for her to try and go after. What would be next to generate traffic? p.s She also has links from just about everyone in the industry that's relevant There has to be more "tricks" to seo besides keywords and link building
Algorithm Updates | | StreetwiseReports0 -
Need help with some duplicate content.
I have some duplicate content issues on my blog I'm trying to fix. I've read lots of different opinions online about the best way to correct it, but they all contradict each other. I was hoping I could ask this community and see what the consensus was. It looks like my category and page numbers are showing duplicate content. For instance when I run the report I see things like this: http://noahsdad.com/resources/ http://noahsdad.com/resources/page/2/ http://noahsdad.com/therapy/page/2/ I'm assuming that is just the categories that are being duplicated, since the page numbers only show on the report at the end of a category. What is the best way to correct this? I don't use tags at all on my blog, using categories instead. I also use the Yoast SEO plug in. I have a check mark in the box that disables tags. However it says, "If you're using categories as your only way of structure on your site, you would probably be better off when you prevent your tags from being indexed." There is a box that allows you to disable categories also, but the description above makes it seem like I don't want to block both tags and categories. Any ideas what I should do? Thanks.
Algorithm Updates | | NoahsDad0