Repetitive Speaker and Keyword Stuffing Penalty
-
This question is a little bit on the whimsical side.
Let's say you have a video on your page, and a transcript of said video. The speaker has a tendency to repeat a certain (key)word, somewhat excessively. Maybe it's an important term for a technical video, maybe it's a nervous thing, whatever -- that word is in there a lot. If you include a video transcript, could you get slapped with a keyword stuffing penalty for excessive use of said word?
-
Thanks, that's very helpful. Signals on the video are mostly positive, I was just a bit worried about the repetitive word, but I guess I really should have been focusing on the user experience, which is just fine.
-
No -- thankfully it's not that bad. Thanks for the answer!
-
I love your whimsical answer Dana
Peter
-
Hi Oren
Yes, it is a little bit whimsical!
Unless the speaker shouldn't really be speaking because he says the word super excessively I don't believe you would have an issue. Google states the following regarding keyword stuffing:
"Keyword stuffing" refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose)
Repeating the same words or phrases so often that it sounds unnatural, for example:
We sell custom cigar humidors. Our custom cigar humidors are handmade. If you’re thinking of buying a custom cigar humidor, please contact our custom cigar humidor specialists at custom.cigar.humidors@example.com.
Source: https://support.google.com/webmasters/answer/66358?hl=en
Does your speaker speak as unnaturally as that? It would be very odd if they did.
I think it will be OK.
Peter
-
Whimsical Answer: If Search Engine's penalized for this then Christina Aguilera's videos from the first two seasons of The Voice would be de-indexed for the phrase "I mean...you know" [To her credit she must have spent some time watching those playbacks because she's much better this season]
Plain old ordinary answer: To my knowledge, search engines (Google included) do not impose a "keyword stuffing penalty" per se. However, it's entirely possible that the content could be devalued based on quality. Any one of a number of things can indicate to a search engine that visitors found the content uninteresting or useless or even redundant. If social signals are poor, bounce rate is high, time spent on the page is poor, and the depth to which visitors went (i.e. how far down the page did they scroll) is poor, the SERPs are most likely going to reflect that. If the content isn't substantially unique, doesn't add anything new or interesting to already existing content on the WEB and it's uber spammy, Google may just decide not to index it at all. I suppose you could call that a penalty, however, I highly doubt that it would be removed from the index if it received any social signals indicating that someone found it to be of value....even if it just irritated the heck out of them.
My educated guess is that the worse that would happen is that it might not rank very well for the overly repeated term.
Hope that's helfpul!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How does low difficulty keywords help us to rank for high difficulty keywords?
if we use low difficulty keywords in our page( url) and that page ranks in google results.will it help our main page with high difficulty keywords to rank for those difficult keywords , if yes , how?
Image & Video Optimization | | calvinkj0 -
Knowledge Graph is ranking for Brand+Location keyword, but not for Brand name.
Hi, for my brand Knowledge Graph is ranking for Brand+Location keyword, but not for Brand name. Do anyone know why?
Image & Video Optimization | | danielax1 -
Viral SlideShare = Google Penalty?
We recently published a slideshow on SlideShare.net and it ended up doing pretty well. It was featured on their homepage for 3 days, and we got quite a few embeds. Unfortunately, a few days later, our rankings in Google tumbled. I'm wondering if this killed our link velocity, which I suppose would have potentially got us a temporary, automated penalty? If you look at slide #4 and beyond, you'll notice that the logo links back to our homepage, and there's also a "View Quote" button that navigates to that specific quote, so users can find out more information, share it, or view any associated pictures. So, in total, there are quite a few backlinks in that slideshow (88 to be exact). Is this what likely caused our drop in rankings? Or is it more likely to be a coincidence? We haven't done anything else in the past couple of months, other than publish an infographic and a press release. And if this is a problem, how would we fix it? I can edit the slideshare and remove some of the links... but it seems sort of silly considering we haven't done anything blackhat. And, it would actually devalue our slideshow, because users would no longer be able to click through to the quotes. Thoughts?
Image & Video Optimization | | JABacchetta0 -
Ranking top 3 with Geographical Keyword but not on 1st page without it.
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword. What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not? Thanks for your feedback!
Image & Video Optimization | | speakcreative0 -
All Keywords Down.
all keywords are down all of a sudden. Any input will be appreciated. Everything was just working fine. Was that a result of Panda or Penguin update? Under webmaster there is no yellow question mark. Everyhting looks good in "Onpage" optimization. SOS.
Image & Video Optimization | | tanveer10 -
Switching to a domain name with keywords in it, is it possible to make this happen smoothly?
Hello, We have been working on the SEO of our site for almost a year now, and we are still not really seeing the success we would like to see. I notice often we get outranked by other sites that have lower PA/DA/citations/reviews etc than us, and the only explaination i can find is that they are getting a boost for a Partial Keyword Match in the domain name. Right now our domain name is: http://www.storwell.com And we are considering switching to http://www.storwellselfstorage.com and of course 301 redirecting all the individual pages from the old domain to the new domain's pages. How much would we risk loosing out in this transition? Can we safely transfer domains, or do we risk loosing the majority of our PA & DA because the backlinks will point at redirects instead of the actual location? Has anyone successfully managed to transfer domains and keep their DA & PA?
Image & Video Optimization | | adriandg0 -
Is there a very quick way to geenrate the google top 100 for a any given keyword
I ma looking to produce a list of the top 100 websites in a list format from any given keyword. Bascially a process or ftool that will generate a list so i dont have to copy and paste all of them.....any ideas guys and gals
Image & Video Optimization | | raytax0 -
Is it a bad idea to include a single keyword phrase at the end of the business name in Google Places?
I'm concerned about this for local SEO and citation purposes. It's not spammy and it flows well, and it sounds like a logical extension of our name, but I'm concerned that it will make it harder for Google to pick up our citations. Any thoughts?
Image & Video Optimization | | greghard0