I don't get it... A Grade, etc
-
I have an A grade for a specific keyword, my competitors ranked above me have poor grades.
My "Root Domains Linking to the Page" is higher than competitors ranked above me.
Yet I'm ranked 7th on google.
Even worse the 3rd place ranked URL has very poor page authority and linking.What is giving these poor sites such great rankings?
-
Hi Tyler,
In addition to what Fredrico said, I would recommend running a "Full Report" in the keyword difficulty tool. This will give you over 20 more data points to analyze.
Some of the factors to look for include inbound anchor text, which may or may not include a mix of partial and exact match anchor text.
Like Fredrico said, Google uses over 200 signals to rank each page - some are more elusive and harder to measure than others. For a small hint, you may want to look at our most recent Ranking Factors Survey, especially the predictions and opinions from the experts as to what goes into Google's algorithm.
-
There are over 200 factors Google considers to rank sites. I've seen sites that are just published being ranked above sites with over 7 or more years in business. It all changes and their algorithm is always trying to guess what is the visitor looking for.
In my niche, there are 2 sites above me, ranked 2nd and 3rd, with no authority, no backlinks, no content, not a good design/page/service, etc, still they are STILL there.
The data Moz shows can give you a CLUE on how is your site performing, but it will be even better if you see their data as trends. For example, you start to create new content daily, GOOD, interesting content, you then see a boost in your rankings, still not getting the place you think you deserve, don't worry, that trend shows you that creating content is working, keep doing it.
You can also ask for some help in the Google Webmaster Forums, the guys there are usually rude, but almost always right
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving to https with a bunch of redirects my programmer can't handle
Hi Mozzers, I referred a client of mine (last time) to a programmer that can transition their site from http to https. They use a wordpress website and currently use EPS Redirects as a plugin that 301 redirects about 400 pages. Currently, the way EPS redirects is setup (as shown in the attachment) is simple: On the left side you enter your old url, and on the the right side is the newly 301'd url. But here's the issue, since my client made the transition to https, the whole wordpress backend is setup that way as well. What this means is, if my client finds another old http url that he wants to redirect, this plugin only allows them to redirect https to https. As of now, all old http to https redirects STILL work even though the left side of the plugin switched all url's to a default HTTPS. But my client is worried the next plugin update he will lose all http to https redirects. While asking our programmer to add all 400 redirects to .htaccess, he states that's too many redirects and could slow down the website. Well, we don't want to lose all 400 301's and jeopardize our SEO. Question: what does everyone suggest as an alternative solution/plugin to redirect old http urls to https and future https to https urls? Thank you all! Ol8km
Intermediate & Advanced SEO | | Shawn1240 -
I'm invisible!
Dear all, Earl 2015 i launched www.taobao.nl. Its a platform that shows the products of chinese marketplaces in our local language (auto translated) and provides the option to pay in our local currency & methods. (i blocked all the auto translated product pages via http://www.taobao.nl/robots.txt) All content (category pages, general pages etc) are unique and written by us. In the past I've set up several websites and shops and i know it always takes time and effort to get a site to good positions, but i never experienced that my efforts did not pay of. Until now 😞 The url is not blocked by Google and i see a (very) limited amount of traffic in WMT & Analytics, but the site is >page 30 on its most important keyword 'taobao'. This, while the competition on this keyword is low in my country (google.nl). My main competitor (taobao.com.nl) seems to do worse on most SEO elements i was able to check, but they rank very well on 'taobao' and all related keywords. What could be the reason of this very poor ranking and what should i really adjust / improve?
Intermediate & Advanced SEO | | benhond
(besides backlinks: i'm working hard on that) Your input is deeply appreciated!! Sander1 -
Organic listings disappeared I don't know why!
Brief history: I am MD of a medium sized health organisation in the UK. We have one of the leading websites in the world for our industry. We were hit by a Google algorithm update last year (Penguin or Panda, I can't remember, but that's not relevant here I don't think) and our daily visits went down from around 10,000 to around 5,000 in two separate hits over a couple of months. Then there was a steady decrease to about 3,000-4,000 visits a day until we totally updated the design of the site and did some good work on the content. We have always been white-hat and the site has around 3,000 pages with unique content added daily. So things have really been on the up for the past couple of months. We have been receiving around 6,000 visits a day in recent weeks (a slow incline over the past few months), until Sunday. Sunday morning around 10am all of our organic listings pretty much disappear, including for our brand name. Monday morning a few come back, including our brand name and our main, most competitive keyword, which we were showing up on the third page for and we returned to this page. Then Tuesday morning another few of our most competitive keywords show up, back where they were before. This includes images which had disappeared from Google images. Our PPC and business listings were not really affected at all. My developer submitted a site map through webmaster tools on Monday morning and I'm not sure if this is the reason pages started to show up again. In our Webmaster tools the indexed pages are about a quarter of all of the ones on the site - all pages were indexed before. I just don't know what has happened! It doesn't make any sense as 1. Google don't seem to have rolled out any algorithm updates on that day 2. we do not have any messages in Webmaster Tools 3. a number of our main keywords have re-appeared - why would that happen if we had been hit by a Google update?! Our organic hits, which previously made up about 80% of all our hits, have gone down by 80% and this is drastically affecting business. If this continues it is likely we will have to downsize the business and I'm not sure what to do. When I saw that the 'indexed pages' in Webmaster tools started to increase (they were around 600 on Monday, around 900 yesterday and then this morning, around 1,300), I thought that we were on our way up and maybe this problem would just resolve itself and our listings would re-appear, but now our indexed pages have reduced slightly since this morning, back down to around 1,100 so the increase has stalled. Can anybody help?! Do you have any idea what could be causing this? Apparently there have been no changes made to robots.txt and my developer says that no changes were made that could have affected our listings. ANY ADVICE WOULD BE GREATLY APPRECIATED.
Intermediate & Advanced SEO | | JH11 -
Wondering why PR hasn't increased?
Hi there, I’ve been working on a website for about 6 months now and the page rank still remains at 0 - Google Page Rank. Fresh content has been created across the majority of the site, blog implemented, titles and meta’s, schema.org, we've built some good links etc. There are a lot of 404’errors but a lot of this is to do with stocking issues, products being sold/taken down and new products being put up. Do you think this is the major reason the page rank is not moving – but 404’s are a regular occurrence on a lot of E-Commerce sites. Also, the server went off line on two occasions(obviously Google frowns upon this) but in general server is grand. Also when we started working on the website it wasn't in the best of shape DA: 11, now it's DA:17. I know still not great but moving in the right direction. Just wondering yer thoughts on the PR?
Intermediate & Advanced SEO | | niamhomahony0 -
Doubts with URL's structure
Hi guys i have some doubts with the correct URL structure for a new site. The question is about how show the city, the district and also the filters. I would do that: www.domain.com/category/city/disctict but maybe is better do that: **www.domain.com/category/city-district ** I also have 3 filters that are "individual/colective" "indoor/outdoor" and "young/adult" but that are not really interesting for the querys so where and how i put this filtters? At the end of the url showing these: **www.domain.com/cateogry/city/district#adult#outdoor#colective ** ? Well really i don't know what to do with the filters. Check if you could help me with that please. I also have a lof of interest in knowing if maybe is better use this combination **www.domain.com/category-city or domain.com/category/city **and know about the diference. Thank you very much!
Intermediate & Advanced SEO | | omarmoscatt0 -
Is my text readable? I don't see it in the page source
Text on my site seems to be readable in a text only version (the page is not cached so I viewed it by disabling JAVA and then copy and pasted the page into Word) However, when I look in the page source I don't see the text there. The text was created using Open X html boxes to help us with formatting, but is this causing an SEO problem?
Intermediate & Advanced SEO | | theLotter0 -
I can't help but think something is wrong with my SEO
So we re-launched our site about a month ago, and ever since we've seen a dramatic drop in search results (probably due to some errors that were made) when changing servers and permalink structure. But, I can't help but think something else is at play here. When we write something, I can check 24 hours later, and if I copy the Title verbatim, but we don't always show up in SERPs. In fact, I looked at a post today, and the meta description showing is not the same, but when I check the source code, it's right. What shows up in Google: http://d.pr/i/jGJg What's actually in the source code: http://d.pr/i/p4s8 Why is this happening? Website is The Tech Block
Intermediate & Advanced SEO | | ttb0