Website No Longer Ranking In Google:
-
My website was on first page google couple of months ago, now nothing. Shows up in Bing page one. Some queries/pages still showing OK, but some not at all. Example "residential elevators illinois" found nowhere. http://www.accesselevator.net is the website. Have found 900 poor quality links and used disavow tool. Any further suggestions? Their Page Rank also went from a 3 to a 2. Implemented nofollow on all outgoing links. Need advice.
-
Thanks Alan, Wigas and Tommy for your in-depth responses. Really appreciate the insight!
Alan - no notifications on Webmaster Tools. Feel like I'm between a rock and hard place with the spammy links. Google does say if you upload another file it will completely override the first disavow file, so perhaps I should consider uploading a new file with only a couple of bad links, thereby negating the original file with over 800 spammy links.
Wigas - Crawled through Moz showing over 100 critical fixes including configuring attachments as no follow/no index with redirect to main site. Need to work on improving the backlinking!
Tommy - Disavow is just a mystery. Bottom line probably is if you don't have any warning notice in Webmaster Tools, don't disavow, just improve. Will revisit title-tags and image weights for sure to improve response time.
Certainly have a big mess to clean up!
Thanks again!
-
Hi Joanne,
Another possible reason is that some of the so-called poor quality backlinks are actually the reason why you were ranked on the first page. However, after Disavowing these links could have caused you to drop in ranking. For that reason, many people don't recommend using Disavow tool outright but try to remove the links manually first.
In addition to the above suggestions, maybe try the following:
- Add separators in the title tag to separate keywords
- Image Weight - you can either use Google's Tool or WebPageTest to check out the speed of your site and what needs to improve
-
Hey Joanne,
Your website could be victim of Penguin 2.1 (launched on 4th Oct, 2013) Lets analyze possible issues with your back-links
Back-links Analysis
- Money Anchors: This is the biggest issue of all. More than 50% of anchors are money: http://screencast.com/t/jC8wtH6Ijwj. This is not a desirable situation
- No Social Shares: Hardly any social shares: http://screencast.com/t/IUSEORZ69o
- Most of links From Directories and Social Book-marks: This is not an ideal situation. good to be divers. Few Guest Posts, Few Press Releases, Few Local Directories, Few Business Directories.
Starting with disavowing is good but disavow could further lower rankings and you are going to lose link juice. So, buid quality links to make amends for it.
Additionally few On Page Tweaks can help
- Title Tags are over-optimized. More than 70 characters
- Try to crawl your website through Moz and find other SEO Issues regarding Meta, Content, Semantic, Images etc
- Product Categories making things duplicate (Agree with Alan)
- Loading Speed needs some work
- Making your website responsive will be another good thing
- Hardly any internal linking. Need to improve it
I hope that will help
Regards
-
There could be many reasons the site has lost rankings.
Does Google Webmaster Tools report that the site has been manually penalized for bad links? (check both the "site messages" section and the "Search Traffic / Manual Actions" section in GWT).
What about other factors like on-site problems such as topical dilution? When I view the Residential Elevators page there's a lot of content that has nothing to do with "residential elevators", let alone that the company has experience installing residential elevators in Wisconsin or Illinois. For example all the "Recent News" sidebar content, and all the "Our Product Categories" content on the lower portion of the page severely dilutes the unique content of the page. As a result, there's likely not enough depth for the primary focus of the page.
This is made worse by the fact that that sidebar and lower portion content is duplicated across the site. The end result for just this one factor is that important pages are likely being considered "thin" overall.
Another major problem that could be contributing to the loss of rankings is site page processing speed. My test of the home page showed fourteen seconds - Google has the ideal page processing speed for an individual page at between one and three seconds. Such slow processing harms overall trust and quality.
There could be a dozen other issues impacting the site's rankings as well, such as , however those were the first few I found that all need addressing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Staging website got indexed by google
Our staging website got indexed by google and now MOZ is showing all inbound links from staging site, how should i remove those links and make it no index. Note- we already added Meta NOINDEX in head tag
Intermediate & Advanced SEO | | Asmi-Ta0 -
Google Rank 0 - Best way?
We are trying to create tables or bullet points on each of our pages summarising the content of the page and get it to rank on position 0 on Google. This technique worked for some searches but not all so we were wondering: Is it beneficial to add links or not ? Is there a keyword limit? We are on Magento 2 if that helps. Thanks James
Intermediate & Advanced SEO | | JamesDavison0 -
Temporarily redirecting a small website to a specific url of another website
Hi, I would like to redirect a small website that contains info about a specific project temporarily to a specific url about this project on my main website. Reason for this is that the small website doesn't contain accurate info anymore. We will adapt the content in the next few weeks and then remove the redirect again. Should I set up a 301 or a 302? Thanks
Intermediate & Advanced SEO | | Mat_C1 -
Ranking drop for "Mobile" devices category in Google webmaster tools
Hi, Our rank dropped and we noticed it's a major drop in "Mobile" devices category, which is contributing to the overall drop. What exactly drops mobile rankings? We do not have any messages in search console. We have made few redirects and removed footer links. How these affect? Thanks,
Intermediate & Advanced SEO | | vtmoz
Satish0 -
Why does Google rank a product page rather than a category page?
Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?
Intermediate & Advanced SEO | | Inevo0 -
Is it a good or bad idea (in Google's eyes) to add a forum to my website?
I have an active website with many users adding dozens of comments on the many pages of the site daily. I'm am wondering if it would be good for the overall ranking strength of the site if I were to add a forum to it (in a subdirectory, like forum.mysite.com). On one hand, I can see the forum posts as thin content, which Google wouldn't care for. On the other hand, I see the additional user engagement on the site, which I think Google would like. I know the benefits it can have to the users, but for this question, all I want to know is if this would be seen by Google as a plus or a minus for my site, assuming the forum succeeded in becoming popular. I don't want to do anything that will diminish the value of my site in Google's eyes. Thank you.
Intermediate & Advanced SEO | | bizzer0 -
Google does not target my website properly!
Hello everyone, My website : www.pentrucadouri.ro, despite is a .ro with romanian content and is hosted in Romania appear for google.ro as a english targeted website.Google see internal pages as romanian ones but main page as english . In order to change this , I added : Also few days ago I uploaded a geositemap and I submitted this to google. Do you have suggestions ? Website ranks 2nd for "cosuri cadou" on google.com and 3rd on bing, but on google.ro ranks 11 . Thanks!
Intermediate & Advanced SEO | | VertiStudio0 -
How to Optimize Product Page for Better Ranking in Google?
Today, I was searching for product page SEO on Google for better optimization of product pages and category level pages. I want to introduce about my website structure. Root category: http://www.vistastores.com/outdoor Sub category: http://www.vistastores.com/outdoor-umbrellas End level category: http://www.vistastores.com/patio-umbrellas Product page: http://www.vistastores.com/patio-umbrellas-california-umbrella-slpt758-f13-red.html I'm doing link building for sub category & end level category page. But, I'm not able to do inbound marketing for product level URLs due to resource problem. But, I have checked that... There are many competitors who are rank well with long trail keyword... I'm selling same product but not ranking well... What is reason behind it? I don't know... Just look at Olefin Red Patio Umbrella search result. I want to rank in top 3 with this kind of long trail keywords... I have made study of following video and article. http://www.seomoz.org/blog/ecommerce-seo-making-product-pages-into-great-content-whiteboard-friday http://www.distilled.net/blog/seo/in-search-of-the-perfect-seo-product-page/ I have done all things which were described by them... But, I'm still waiting for good ranking...
Intermediate & Advanced SEO | | CommercePundit0