Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Best way to separate blogs, media coverage, and press releases on WordPress?
-
I'm curious what some of your thoughts are on the best way to handle the separation of blog posts, from press releases stories, from media coverage. With 1 WordPress installation, we're obviously utilizing the Posts for these types of content.
It seems obvious to put press releases into a "press release" category and media coverage into a "media coverage" category.... but then what about blog posts? We could put blog posts into a "blog" category, but I hate that. And what about actual blog categories? I tried making sub-categories for the blog category which seemed like it was going to work, until the breadcrumbs looked all crazy.
- Example: Homepage > Blog > Blog > Sub-Category
- Homepage = http://www.example.com
- First 'Blog' = http://www.example.com/blog
- Second 'Blog' = http://www.example.com/category/blog
- Sub-Category = http://www.example.com/category/blog/sub-category
This just doesn't seem very clean and I feel like there has to be a better solution to this. What about post types? I've never really worked with them. Is that the solution to my woes?
All suggestions are welcome!
EDIT: I should add that we would like the URL to contain /blog/ for blog posts /media-coverage/ for media coverage, and /press-releases/ for press releases. For blog posts, we don't want the sub-category to be in the URL.
-
@Philip, did you find a solution for this one?
-
On the /media-coverage/ page, the header says "Media Coverages Archives" -- I imagine there's a way to edit this headline? I checked archives.php with the theme but it doesn't look like it's pulling from there. If you aren't sure, I can see if the plugin creator can help out!
-
The name of the post type only matters for your menu items in admin but yes it is an issue sometimes. You could call it "News Item" and "News Items" or just go all grammatically incorrect with "Media Coverage" and "Media Coverages"
-
I am trying to add "Media Coverage" as a custom post type, and it asks for singular and plural... well, singular is the same as plural ('Media Coverages' sounds ridiculous), but it's telling me that they MUST be different from each other. Ever run into this problem and find a way around it?
-
I had a feeling that post types might be my solution... I've been putting off learning about them for too long. Today is my day!
I'll look into that and let you know if I end up with any follow-up questions
-
Hi Philip,
You definitely want to look into Custom Post Types. By creating a new Custom Post Type, it can allow you to create another set of content in the same manner as "Posts" (non-archived) or "Pages" (archived & hierarchical) you can then use to separate your content into buckets like you mention. For some folks we will create very specific custom post types like "Products" that feature items for sale. You can also create custom fields that apply to just those post types that can then be used to add additional meta data to the custom post.
Two plugins we use for this are-
- Types - https://wordpress.org/plugins/types/
- Advanced Custom Fields - http://wordpress.org/plugins/advanced-custom-fields/
Obviously there are others but that should get you started. I'm happy to reply to any other questions you may have, just leave a comment. Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I redirect a popular but irrelevant blog post to the home page?
Hi. I'm trying to get my website; www.ciphr.com , to rank for keywords relevant to "HR Software" in the UK. It's a highly competitive industry and we rank ~mid to low on page one for some of our ideal keywords that are highly relevant and high volume. Years ago we took the decision to blog about topics more loosely related to the world of work. One of our blog posts, about plants in the office https://www.ciphr.com/advice/plants-in-the-office/ is popular. It gets decent traffic and consistently builds backlinks to the post without any further effort on our part. The specific page has a PA of 46 and DA of 55 with >500 domains linking to it. This compares to our home page with a PA of 47 and 700 linking domains. It is typically the home page that ranks for our money keywords "HR Software" "HR Systems" in the UK. Because this blog post is so loosely related to our actual business, the traffic it generates is highly unlikely to turn into a customer of ours. I am considering redirecting the blog post to the home page to pass link juice to the home page. The concern I have is that, based on the anchor text and contextual signals from linking pages, Google might then infer that our home page is less relevant for our money keywords and more relevant for "plants". Are my concerns unfounded? What are your thoughts? Should I redirect the blog post to the home page? Another internal page? Keep the blog post live? Thanks
On-Page Optimization | | crichardson19922 -
Landing page separate from product page
Hello there, I have a wordpress website with a woocommerce plugin. I have 4 landing pages that describe my products and at the end of the pages, I have a CTA to my product page. is it bad for SEO? my website: https://relationadviser.ir
On-Page Optimization | | Aaron.be1 -
Best schema option for condos / condominiums?
Hey guys, I'm doing a review on some schema on some of our sites. Most of them are generic using LocalBusiness. There are a few more specific schemas I could use, but not sure what would be the most relevant. Wondering if any of you have a suggestion or ideas? https://schema.org/Residence https://schema.org/LodgingBusiness https://schema.org/ApartmentComplex or I could just stick with LocalBusiness. I'm leaning towards LodgingBusiness or ApartmentComplex.... but when I think of LodgingBusiness I think of something temporary / vacation type deal like hotels. Apartments... kind of self explanatory, a condominium isn't exactly an apartment but perhaps it is more comparable to an apartment than a hotel, motel or inn. What are you thoughts on this? Also, which "format" is better to use RDFa, microdata, or JSON-LD. Does it matter?
On-Page Optimization | | donnieath0 -
H1 tag- on home page - what is it best to include
is it best to have in the H1 tag 1. just our website address 2. combination of website address followed by short keywords about our website
On-Page Optimization | | CostumeD0 -
How "Top" or "Best" are considered when in front of keyword
I would like to know if someone has proven info how google today counts words "Top" or "Best" when in front of main keywords you try to rank for. For example, if I have a keyword like "Restaurants in Madrid" and I optimize that page without using words "top" or "best" will it have good rankings for keywords "top restaurants in madrid" and "best restaurants in madrid" ? I suppose that google is smart enough to know that web page should be good ranked even without using those 2 words but would like to know percentage of my loss if I just exclude those words from title tag and other important onpage factors. I want to rank high for all the 3 combinations, with "top", with "best" and without it in front so searching for best solution. I plan just to add one of those words, for example "top" and hope that google will know that "top" = "best" 🙂
On-Page Optimization | | m2webs0 -
SEO value of old press releases (as content)?
Howdy Moz Community, I'm working with a client on migrating content to a new site/CMS and am wondering whether anyone has thoughts on the value of old press releases. I'm familiar with the devaluation of press release links from early 2013, but I'm wondering more about their value as content. Does importing old press releases (3-5 years old) create contextual depth of content that has some value for the site as a whole (even though the news contained within is useless)? Or, do these old press releases just create clutter and waste time (in migration). The site has a wealth of additional content (articles and videos), so the press releases wouldn't be covering up for thin content. I'm just wondering whether there's any best practices or a general rule of thumb. Thanks!
On-Page Optimization | | MilesMedia0 -
Which is Best Practice for creating URLs for subdomain?
My website is related to education. We have created sub domains for all major colleges, universities & Entrance exams like Gre, Toefl ETC. for eg: amityuniversity.abc.com (Amity is Name of University ) Now if have to mention city name in URL as well (college is located in multiple locations) amityuniversity-delhi.abc.com
On-Page Optimization | | rohanarora536
amityuniversitydelhi.abc.com Now my Q is can we use hyphens in sub domains if we have to add city name or shall we create without using any hyphens. In Directory structure we can always separate words with hyphens, can we follow same practice in subdomain as well Which is a best URL for subdomain amity-university-delhi.abc.com
amityuniversity-delhi.abc.com
or amityuniversitydelhi.abc.com0 -
Right way to block google robots from ppc landing pages
What is the right way to completely block seo robots from my adword landing pages? Robots.txt does not work really good for that, as far I know. Adding metatags noindex nofollow on the other side will block adwords robot as well. right? Thank you very much, Serge
On-Page Optimization | | Kotkov0