Does it affect SEO of how quickly you get in-bound links?
-
We have undertaken a very aggressive in-bound linking campaign. I have a whole team of people working to get in-bound links to our site. But I dont want to cause any red flags to the search engines on how quickly we get all of these in-bound links. Will they notice or flag our site if they see a quick rise of in-bound links?
Thanks.
-
I agree with you Asim.
An example I recall was where an existing site for a mining company gained a lot of links and attention after a mining accident. Search engines can identify when there is major news on a topic and an increase in related links.
-
I think there are two sides to this argument,
I agree with everyone's response on this thread, but I think you also got to keep in mind that an article has a potential to go viral (Top Digg page, Top Social Bookmark Page, Top for Content Syndication Partner), and possibly gain 100+ links in a week.
Now from my understanding and I could be wrong, but if an article recieves 100+ links, but the anchor text is fairly different or is a brand name anchor text and if majority of the links are from blogs or websites that are updated frequently with fresh content, than I don't think your website would get the red flag.
Google understands an article has potential on going viral and attracting 100+ links in a week, I don't think they will penalize you for creating viral content.
However I agree with what Ryan said, if they look unnatural meaning if they all have the same anchor text and seem manipulated than I can see that being a problem and being flagged.
-
Will they notice or flag our site if they see a quick rise of in-bound links?
If you get too many links, too fast, then yes.
How many is too many? Well like the rest of SEO metrics, it's complicated. I searched and found many articles discussing this topic but I prefer not to share unless I find a Matt Cutts video or a source I can trust. In short, it's important for the links to look completely natural.
When links are built voluntarily, they have a pattern to them. When your site which has existing for 2 years suddenly receives 100+ links in a week, especially when they all have perfect link text, that will look quite unnatural.
-
Hey Justin, the rate at which you acquire new inbound links can matter.
This whiteboard wednesday video about link growth patterns, should be enough to get your team thinking about how to become a resource and naturally attract links in an ongoing fashion, as opposed to running a temporary link building campaign or two.
Even though it's a bit old, this 2009 link building webinar is great too.
PS. Don't forget tomorrow's link building webinar on SEOmoz
-
One post I came across that could be of interest here regarding Bing. It's a little old, but probably still accurate. It sounds like you could get flagged by them, but only if the number of inbound links suddenly increases by orders of magnitude in a short period of time. Here is the relevant part of the article:
Going unnatural
So what does it mean to go unnatural? It means you're trying to fake out the search engines, to try to earn a higher ranking that the quality of your site's content dictates as natural through manipulation of search engine ranking algorithms. This chicanery can range from relatively benign but useless efforts to overly aggressive promotion to outright fraud. And as the major search engine bots are continually crawling the entire Web, we see what is being done, the relationships between linked sites, the changes to links over time, which sites link to one another, and so much more, we account for these cunning behaviors in our indexing values applied to those pages.
Examples of potentially conspiratorial hocus-pocus that might be perceived as unnatural and warrant a closer review by search engine staff include but are not limited to:
- The number of inbound links suddenly increases by orders of magnitude in a short period of time
- Many inbound links coming from irrelevant blog comments and/or from unrelated sites
- Using hidden links in your pages
- Receiving inbound links from paid link farms, link exchanges, or known "bad neighborhoods" on the Web
- Linking out to known web spam sites
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Effects of a bad link linking to a image
i am getting a lot of links from wallpapers sites.. One person has created 1000's of similar sites that are linking back to my images. My guess is images do not pass link value positive or negative. But I am not sure what the potential effects would be. Does anyone know who linking to images might effect SEO especially when there coming from horribly low quality auto generated sites.
Link Building | | KentH0 -
Is it SEO OK if i cloak internal links and put them in sidebar ?
Hi, I just want to know if i cloak internal link/url and put them in sidebar? Basically i am looking out to cloak below url which contains parameter http://example.com/?tag=tag1+tag2 TO http://example.com/someword/sometagtag Is it SEO acceptable ? Thanks, Raj
Link Building | | RajeshB0 -
Easiest Way to get Wiki links
1.What is the easiest way to fetch a backlinks from wiki sites.Wiki answers.Wikipedia or any other site. Any one kindly guide me in detail how to do it?Not interested in creating and maintaining page. 2.What if I need multiple links?
Link Building | | csfarnsworth0 -
Remove Unatural Links by SEO Co.
The SEO firm we hired built 2797 links with 123 domain within two month period (March and April) when we don't know better. We received Google's warning on 3/28, and they didn't tell us anything but keep building. Well, that's history now. We learned our lesson. That's why we are a member of SEOmoz. The SEO firm is not too keen on helping us remove the link (we've discontinue the service) after one initial attempt to a few site with tons of links (performed by their Indian team). I've got advice from this Forum regarding link removal. The most suggestions we get is to remove it as many as possible and move on building good links. But, I am afraid such approach will take us years to come ahead as we are under staffed. I saw here that someone mentioned their link building firm wants to charge $10 for links removed. Based on that idea, I wonder if I should offer some monetary incentive? If so, what amount would make financial sense?
Link Building | | ypl0 -
Is it worth it to link to sites that link to you in guest posts?
Suppose you published a guest post on a quality site and you link to a previous guest post you have written for another site (which links to you). In theory you could send link juice to the page that links to you for a second order effect. Has anyone seen results from this tactic?
Link Building | | ProjectLabs0 -
Should we get more IPs?
We have an IP with 2 of our major sites hosted on it. Because we own both, we exchange links obviously. The question is, won't Google see that we have these sites on the same IP and thus figure for themselves that they might be owned by the same owner. So the it is almost link reciprocal linking. The solution, host all sites on separate IPs?
Link Building | | ClassifiedsKing0 -
Whats with these links
I have a competitor
Link Building | | AlanMosley
that has shot up lately taking number one spot for various keywords when I look
at his links in Open Site Explorer I find many links that are links to downloadable
objects, not web pages. A few
examples, if you click on them, do not open who knows what they are. But what
the story, how are these links to his site, anyone know anything about this. Thanks http://wolfet.co.uk/etmain/mitchelldown.pk3 http://www2.dupont.com/Tyvek_Weatherization/en_US/assets/downloads/cad_fluidapplied/FA-S-201.dwg?Action=livre_or&start=24750&forum=alainfrancois http://mobile.earthcam.com/download/EarthCam%20Mobile%20v4.0.msi?faq&page=39560