How can I tell if a site is trustworthy and is not / hasn't been penalized by Google?
-
Hello Moz Community,
I'm looking to do some link building for a client and I would like to know if there's a way to find out if a website is trustworthy and is not or hasn't been penalised by Google.
Thank you.
-
You could do a search using site:domain.com and see what (if any) pages Google has indexed for the site; if there are none, that is a bad sign.
You could also put the domain's URL in Open Site Explorer and take a quick look at the types of links the site has. (I myself have the Moz toolbar installed in my browser so when I go to a site I can quickly get an idea of its authority.)
-
tools on moz and other sites to see who links to the site as well as seeing if they're ranking well for the keywords you would associate with them. If they've got a penalty they probably won't rank that well
-
I usually just use the Moz Rank score here using Open Site Explorer. http://moz.com/learn/seo/mozrank
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do i have too many 'follow' backlinks and am i being penalised by Google for it?
Hi all. I read on Moz recently that if a website has too large a percentage of 'follow' backlinks, that Google penalise the website because that is unnatural. IS this correct please? I ask because i have recently found that our own website, according to Moz, has 16,500 inbound links and they are ALL 'follow' links. These are all from independent 3rd parties and we havent commissioned any of them, so it is completely natural. URL if anyone cares is www.themosquito.co.uk Any advice would be appreciated. Cheers
Link Building | | TheMozzy0 -
Site DA and rank is not increasing
Hy, My site https://cocpureapk.com/ DA is Still 1. I am Publishing the content regularly, Site age is 6 months But Still DA and PA are 1 and rank is still not increasing.. Why its not increasing. Is there any way to increase DA and rank Of my site?
Link Building | | ikzayahot0 -
How can I get my wesbite on Dmoz if it isn't accepting? Am I S.O.L.?
Each of the categories I would certainly fall under aren't accepting sites at this time because of it isn't showing the icon you need next to it to submit a website. I have been checking this for months, but it isn't changing. Is there another way in or am I just out of luck here? See step 3: http://www.dmoz.org/docs/en/add.html
Link Building | | pmull0 -
Does having '?search' in a URL affect the page quality?
In our Costume Themes category on our website, http://www.costumedirect.com.au/themes/, the links direct to search pages with URLs containing the term '?search'. For example, the 'Edward Scissorhands' link directs to http://www.costumedirect.com.au/search.php?search_query=edward. Will the question mark and 'search' in our URL affect the page quality and rankings? Thank you.
Link Building | | CostumeD0 -
Links from Directory's
I have been looking at the Directory's recommended on the SEOMOZ site. All of those that I have looked into do not appear to have a page rank for the actual page that my link would be appearing on. They all appear to offer N/A as the reply.Is this a problem? Thanks in advance for any replies!
Link Building | | Babyshoe0 -
1 million links can harm your site?
I have a client that bought a link for his site on a non related site with the anchor text for main KW. That site brought over 1 million links to my client's site. Now what should i do? Should i let the link there? Or should i remove it? The age of the link is more than 1 year, and the link is placed in top menu, under the header.
Link Building | | maldiniii0 -
Site content creation
I have a new customer that wants to build a comprehensive website to provide dental health information. However, he's a busy dentist and can't develop all the content himself. He particularly likes what mercola.com (http://articles.mercola.com/sites/current.aspx or http://blogs.mercola.com/sites/vitalvotes/default.aspx) is doing to provide content from other sources. At first I thought this could be a good thing and that we could setup some Google Alerts that would alert us to new content related to specific topic areas and then post excerpts and links to the original source of the content. But now I'm concerned that we'll get penalized for this. Can you give me some advice on how to go about getting new/fresh content on a new website that doesn't require someone to write it all themselves? Thank you!
Link Building | | ChristiMcGinley0 -
Is there a cost per acuqistion figure I can quote that if I hire an agency to link build that we can guarantee a level of increased traffic from Google?
I am looking to justify to a pubilsher the cost outlay to hire an agency to do white hat link building for me as we do not have time. (the site is fully optimised but we lack the inbound links our competitors have) - is there a way I can explain in terms of numbers ie page impressions that if we build for eg 10k high quality anchor text links into our site we will get x thousand more page impressions as our rankings in the search engines will increase? Just need a justification before the budget is allocated.
Link Building | | Pday0