Will Schema help my website?
-
I'm doing SEO on a website, zing.co.nz, which is a soon to launch company. At the moment there is a splash sight up, which will be replaced by the real sight in a few weeks upon launch. Is it worth me putting in Schemas (for the first time) so that it is recognized as an organization? Will this effect us in the serps? Thanks for your help
-
This is the best guide to adding to Wikidata that I could find - http://undead-seo.blogspot.com/2014/03/create-wikidata-topic.html. I actually came here to Moz hoping I'd find something beyond that, but this seems to be the only thread on the Moz Q&A that even mentions the word "wikidata".
-
I found a decent guide for listing a business on Freebase.
Does anyone have anything that they can share in terms of how to use Wikidata for local SEO?
-
Adding that will help little to nothing at this point but it doesnt hurt because youll do it eventually.
When you do, make sure you do the other things like adding and verifying in google places, putting your organization in freebase/wikidata and others. Those will solidify your organizations entity online.
-
Well the schema for Organization is mainly marking up an address and contact details as far as I know. I wouldn't bother uploading it if its changing in 3 weeks. I assume this is the page you want to upload it to - zing.co.nz ?
You are better off investing time creating G+ / MyBusiness page in my opinion.
-
Thanks for the advice, we don't sell products so that isn't really relevant for us but we do have a blog on a subdomain. The main thing I am wondering is, is it worth ding schema on the main website as its going to change in 3 weeks when its launched?
-
You should definitely use Schema, depending on the website it may help. For example if you have products and use schema on the reviews you will display stars in the SERPs for that page (which is likely to increase CTR) and if its a blog you will display publish date in SERPs. I don't know about increasing the organic results so much but it definitely helps search engines crawl your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Right schema markup for wallpapers website?
I own a phone wallpapers website . I'm trying to find the right schema markup for my website. I'm planning to implant schema on home page and categories pages. What type and properties should I use?
Intermediate & Advanced SEO | | Bren-Moss0 -
Please help - Duplicate Content
Hi, I am really struggling to understand why my site has a lot of duplicate content issues. It's flagging up as ridiculously high and I have no idea how to fix this, can anyone help me, please? Website is www.firstcapitol.co.uk
Intermediate & Advanced SEO | | Alix_SEO1 -
How to Target Country Specific Website Traffic?
I have a website with .com domain but I need to generate traffic from UK? I have already set my GEO Targeting location as UK in Google Webmasters & set country location as UK in Google Analytics as well but still, i get traffic only from India. I have also set Geo-targeting code at the backend of the website. But nothing seems works. Can anyone help me how can is do this? I am unable to understand what else can be done.
Intermediate & Advanced SEO | | seoninj0 -
Help with duplicate pages
Hi there, I have a client who's site I am currently reviewing prior to a SEO campaign. They still work with the development team who built the site (not my company). I have discovered 311 instances of duplicate content within the crawl report. The duplicate content appears to either be 1, 2, or 3 versions of the same pages but with differing URL's. Example: http://www.sitename.com http://sitename.com http://sitename.com/index.php And other pages follow a similar or same pattern. I suppose my question is mainly what could be causing this and how can I fix it? Or, is it something that will have to be fixed by the website developers? Thanks in advance Darren
Intermediate & Advanced SEO | | SEODarren0 -
Merging websites
My company (A) is about the merge with another company (B). The long-term plan is not to keep their brand or website. In terms of the merge process, I have been doing a bit of research and this is how I'm thinking about doing it so far., which is open minded about changing... On the homepage of company B, do a 302 redirect to an information page on the same website which details the merger. This will only be for a year. After a year has passed, do a 301 redirect to the homepage of company A Do 301 redirects from all other pages to similar pages on company A. For pages that don't correspond, either do a 302 to the 'merger detail page', or do a 301 to the homepage of company A. Bring across any content that is effective at driving traffic. Contact all high authority websites that have links to company B and request for them to be updated. Any tips/corrections appreciated. Stu
Intermediate & Advanced SEO | | Stuart260 -
API to power all websites
I spoke to one of my lead web developers and we are planning on powering all of our desktop, mobile and tablet sites with our new API. Everything will be populated through javascript and is cloud-based rather than through actual HTML. How do we incorporate all of our SEO?
Intermediate & Advanced SEO | | recbrands0 -
Why is our page will not being found by google?
Hi, We have a page that went live nearly 2 months ago. https://www.invoicestudio.com/Secure/InvoiceTemplate Why does google not notice it. Both site: URL's return nothing. site:www.invoicestudio.com/Secure/InvoiceTemplate site:www.invoicestudio.com/Secure This is an important page for us and do not understand why google doesn't like it. Hope you can help Thanks Andrew
Intermediate & Advanced SEO | | Studio330 -
Will links to a subdomain help it rank?
I have an affiliate subdomain on a larger company's domain. (For example I have: www.victor.company.com on www.company.com). Would working to attain backlinks to the subdomain help it rank or will I just be putting forth my effort and helping the domain rank?
Intermediate & Advanced SEO | | VictorVC0