Menu Headings Local Search
-
Will my pages rank better in local city search if i have menus like "seo tips city" , "city google maps", "city electricians best online directories", .
So a Google searcher in x city looking for seo services for his electrician business types in G box "city electricians best online directories" would having this term in the menu help or is it waste of time to have it in menu?
thanks
-
thanks will use my city/area in navigation menu, to try and get higher rankings for my local business
-
Hi There!
So, local rankings are mainly based on the physical location of your business. Are you talking about a local business or are you maybe talking about a virtual directory? If the former, then it is important to use your city terms in your optimization, whether this is items in a navigation menu, wording in a URL, title tags or main body copy. But, if the latter, and the business is a directory without a physical location, then it will not be eligible to rank in the local results.
Please, feel free to provide further details if I'm not quite catching your meaning here. Glad to keep chatting!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Local SEO penalty?
Hi Moz Community We are in a unique position. We just launched a new site for a client. The site was doing fine before but it wasn't very user friendly. We created a site with almost identical architecture and content as the last one, just new design and layout. Within 5 days, the site dropped off of LOCAL search almost completely, it now ranks on the 9th page in Austin Texas. (reliantplumbingdotcom). Every other location (Dallas, LA, Philadelphia, Houston) all show the site on the first page for relevant keywords (Austin Plumbers, Austin Plumber) I have no idea what to think about this and don't know if we're being penalized somehow (checked GSC and no manual penalty) I have never experienced a site being blacklisted locally but well ranked everywhere else. Thoughts?
Local Listings | | GrueBleenAgency1 -
Local Search filter or penalty
Hi to everyone!
Local Listings | | SpanishDancer
Our business is ranking very well on Google in our niche (diving zanzibar).
We constantly work on SEO and use MozPro to follow our ranking. Our problem is on LOCAL SEARCH and GOOGLE MAPS.
Our GMB is optimized, updated, has many photos and the most review in our niche.
We use to rank in the first 3 results for most search terms (for example: diving zanzibar, zanzibar diving).
Since October 2017 our ranking dropped to the bottom of the GMB results and never recovered. We suspect that our business is being filtered or panelised for 3 reasons:
1. When registering on GMB years ago, we entered our site title as our business name (Diving Zanzibar - Spanish Dancer Divers - PADI 5 Star). In September 2017 after reading the guidelines, we changed the business name to the real name (Spanish Dancer Divers)
2. We are located in Zanzibar (Africa) where physical addresses do not exist. Not Knowing which address is best to enter on GMB we kept trying different options ("Nungwi Beach, Nungwi, Zanzibar", "Nungwi, Zanzibar", Nungwi Beach, Zanzibar, Tanzania, etc..) A week ago, in order to check why we are being filtered, we have changed the address again. The result was an immediate drop of 3 more places.
3. A year ago, we have been receiving many ratings and photos that belong to a restaurant next to us. Google support was useless so we decided to move our map locating a mile into the ocean to prevent getting those ratings and photos. Since then, we have move our location on map back to our real location. Is there a way to know what we are being filtered for? how long will that last? is there a way to fix that?
Business name: Spanish Dancer Divers
Search term: diving zanzibar, zanzibar diving, tauchen sansibar, plongee zanzibar and many others
Website: https://www.divinginzanzibar.com/ Thanks ahead for your help.
David0 -
Local Search Verified Location Ideas
Hi, I have a client who has offices that are physically located in one town, but offers its services to a much wider area, like a hundred mile radius. You can see where this is going. In local organic search, they need to establish a verified business location in other towns. My understanding is that virtual offices, even though you can receive mail there and can have offices there, are not an acceptable solution to this problem. Maybe I'm wrong about that though. Any ideas, short of opening up permanent full-time offices in other cities for getting around this? With all due respect, if your answer is only an opinion on the importance of playing by the rules and background on the rationale behind Google's Guidelines, etc, please don't bother posting. I'm looking for actual possible alternatives. Thanks!
Local Listings | | 945010 -
Local WebMD - Bulk Upload Help
Does anyone have any experience doing a bulk upload for physician listings on WebMD? I have emailed through their contact form, but have not heard a response regarding a process for managing multiple locations.
Local Listings | | PureVisibility0 -
Concerned about cannibalization for local SEO results. Should we move some of our location pages to a subdomain?
Currently we are providing local SEO recommendations for a well known pharmacy chain. Like most major brands they enjoy multiple organic (not just 3 pack results) listings when people search for local phrases such as "Dallas pharmacy clinics'". The issue is that all these listings are coming from the same domain page. We are seeing multiple listings both branded and non-branded search queries. Our concern is that Google will someday decide to choose one listing as the most authoritative and nix the rest of the local listings which will reduce their first page search engine saturation. To maintain first page saturation we are considering recommending to the client that they move some of their location listings
Local Listings | | RosemaryB
to a subdomain (different IP address) to avoid a Google "clean up". Please note that our client is certainly not using any "doorway" pages but some of these are very scarce on content. They do not have an issue with duplicate content either. By using subdomains could we help maintain our client's first page saturation? Any links to articles would be much appreciated.0 -
Google Local Feeds - Cover & Profile Photos??
Hello - I am trying to help a biz w several dozen locations with their Google+ local pages. However, I'm not sure automation is the best solution: https://support.google.com/business/answer/3370250?hl=en In particular: Can you stipulate a Cover Photo and Profile Photo via Google's automated feeds? I see that you can add "images", but not much more than that. Do we have to manually upload cover photo/avatar info? If it turns out we have to, IMHO would be totally worth it even if time-consuming, but just trying to figure out the balance between automation vs manual factors.
Local Listings | | mirabile0 -
Branding Accuracy for Local Search
Hello Mozzers! We have a hotel client who's brand is, say "The Moz". However, they appear online with a few different variations, e.g. "The Moz", "Moz Hotel", _"The Moz Hotel". _In the past, we have tried to include the word "hotel" in client names on local listings, for search purposes. However, does branding accuracy trump what may end up being a small gain in search? Thanks for your thoughts! Frank
Local Listings | | FrankSweeney0 -
Is a Competitor Claiming My Clients Yahoo Local Profiles?
I am working with an Insurance agent and he has Google Alerts setup on his company name. He has received two alerts where his name only appears in the URL. If you click the links they bring you to a competitor's Yahoo Local profile page with their name and info. If you look at the URL it has his company's name and city in the URL. Could a competitor be claiming his listings and then changing the business name, phone, address and URL to their own? Does the URL on Yahoo Local listings stay the same after a business changes their name? This has happened with two of his listings in two different cities, he has two offices in one state. But not with the same competitor, it has happened with two different companies. Any idea what could be happening? I would be happy to PM the URLS, I just don't want to post them publicly here. Thanks!
Local Listings | | MainelySEO0