Is there value in optimizing stock images on site?
-
We have a whole bunch of websites that all use stock imagery. Some of the images have alt tags on them but some of them do not. To add alt tags to all of them would be a pretty lengthy process. So, would there actually be any value in adding these tags to stock images across the board?
-
CDN isn't pure fun for SEO because you give links to other companies or domains.
I can do http://cdn.example.com/ or http://examplecom.amazoncdn.com/ as closest example - then your both links to images goes away and isn't too good.
Only way is if your site and images are on same domain/subdomain. But this require very good planning of deploying. And in result you will be "vendor locked" for cloud solution.
-
Maybe also serve them from a CDN (Content delivery network) for added speed and performance gains to go with your Alt tag edits.
-
As a side note, I would also look to make sure all images have been compressed via something like lossless compression to reduce their file size and hence speed up your site for another boost.
A cool online free tool I use is compressor.io. In general the quality remains, but you can often reduce filesize by anything up to 50%.
Again this might be lengthy but should help users when visiting your site etc.
-
Yes, there is!
https://moz.com/search-ranking-factors/survey
https://moz.com/blog/is-optimizing-photos-more-important-than-you-think
https://moz.com/learn/seo/on-page-factors
https://www.shopify.com/blog/7412852-10-must-know-image-optimization-tips
https://yoast.com/image-seo/
http://www.koozai.com/blog/content-marketing-seo/increase-traffic-with-images/That's why you MUST include ALT attribute to each image that you didn't use for design purposes in HTML.
-
Absolutely. Unique or stock, all images should be treated exactly the same way
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is a micro site the way to go?
Hello, a client has asked us today to quote for how much it would cost them to get a micro site built. A Google employee has told them that because their current URL doesn't include .co.uk or.com it is simply: brandname.word that it will be harder for them to get their website to rank. My understanding is that micro sites aren't a good solution for any problem as Google doesn't like them. Would it be better for them to buy a .co.uk (they are a UK company) url and then redirect the url to their current website or is there a better solution? Many thanks
Technical SEO | | mblsolutions0 -
Partner Sites
Hi All, Within our company we have a media group that publishes magazines and videos, the sites have footers that link to our shopping site, one of them has 118,459 links to one URL, domain authority 23, and the other 17,726 to seven URLs, domain authority 52, (there are some articles which link organically). My question is are these links because they're from identifiable companies with the same ownership worth keeping or are they detrimental? The site being linked to has a DA of 39 Cheers Stew
Technical SEO | | StewMcG0 -
Redirect chains after a site migration
Hi A clients site was originally canonicalised to the www. from the non www versions Now its migrating to an international config of www.domain.com/uk and www.domain.com/us with the existing pages/urls (such as www.domain.com/pageA) 301'd to the new www.domain.com/uk/pageA for example Will this will create a 301 redirect chain due to the existence of the original canonicalised urls or is the way that works 'catch all' so to speak, and automatically update the canonical 301 redirects of the non www old architexcture url's to the new international architecture URL's ? I presume so but just want to check ? cheers dan
Technical SEO | | Dan-Lawrence0 -
Links from the same server has value or not
Hi Guys, Sometime ago one of the SEO experts said to me if I get links from the same IP address, Google doesn't count them as with much value. For an example, I am a web devleoper and I host all my clients websites on one server and link them back to me. Im wondering whether those links have any value when it comes to seo or should I consider getting different hosting providers? Regards Uds
Technical SEO | | Uds0 -
SEO value of an on-site hosted blog
We are in the process of upgrading our blogging capability. Our preference would be to host a Wordpress blog under our site url. However due to our technical set up we've found out that it isn't possible to put Wordpress onto our servers so we'll need to go with a hosted version. Does anyone have any idea or examples of how this could affect our SEO performance? Also - is Wordpress the best tool - seems to be the most popular! Thanks. Jon
Technical SEO | | TTS_Group0 -
Redirecting a old aged site to a new exact match site?
Hi All, I have a question. I have 2 sites with me in the same sector and want some help. site 1 is a old site started back in 2003 and has some amount of links to it and has a pr 3 with some good links to it but doesn't rank much for any keywords for the timing. site 2 is a aged domain but newly developed with unique content and has a good amount of exact match with a .com version. so will there be any benefit by redirecting site 1 to site 2 to get the seo benefits and a start for link bulding? or is it best to develop and work on each site? the sector is health insurance. Thanks
Technical SEO | | macky71 -
Why Does this Site Rank for so Many Keywords?
I was doing some research today and kept coming across this site sylvane.com I checked OSE and found that it only has a DA of 37 PA of 35, and only 79 linking domains (966 links total). I got to looking and there are a few links like this http://lulala.us/twxoops/html/userinfo.php?uid=303 Anyway, accroding to SEMRush, this site ranks for over 6,000 keywords. I ran content on a couple of their high ranking pages and the content is not unique, at least not very unique on the pages I checked. What is so special about that site that google is giving it so much love? I am not trying to call them out, I just want to know what this site is doing to garner the favor of google when I have a site in the same niche with a higher DA, PA, linking domains, and social signals.
Technical SEO | | CharlesMontgomery0 -
Optimizing the canibalization
My client has a website that ranks 1st on ex: widget for website.com The domain also has a section website.com/widgets that ranks lower in the SERP The question is... are there any on-page elements or tactics to improve that specific page without affecting the overall home page performance?
Technical SEO | | mosaicpro0