Organic Traffic Drops to Zero After Site Migration
-
I know this question is terribly general . . . but I don't even know where to start in terms of sharing info, which I would be glad to post on request.
My site was recently re-designed and migrated to a new server. I certainly expected SOME drop in traffic as google gets the snew site all figured out, but as you can see this drop has been dramatic. It's a simple wordpress site, I have yoast ptimized on it, I don't have many obvious errors that have not already been fixed that I can see.
I just . ..what the heck is going on and how can I fix it? Is it normal and takes a month or two to sort out? Help! -
Grasshopper, thanks for that. My whole SEO education is full of little holes where I know some crazy deep in depth stuff, but have zero knowledge of some of the most basic things . . . the whole www vs. non ww. thing right I think is one of them.
I test on screaming frog . . on both each is full of "200" codes, but the www version has a 301 redirect on it.
Does that mean I just need to configure moz to be looking for the NON www version and perhaps it will get more accurate information?
Not even checking http vs. https . . . It's not an ecommerce site so I should be OK there.
-
Have you checked your GA implementation?
1. Go into Admin > Property > Property Settings
- Is your Default URL set correctly? http vs https? www vs non-www?
2. Go into Admin > View > View Settings
- Is your Default URL set correctly? http vs https? www vs non-www?
3. Have you crawled the site with Screaming Frog to verify your tag is on every page?
This "tip" may seem shockingly obvious, but I've been blown away by how many times I've seen it go wrong.
-
I would check your robots.txt to ensure the entire site isn't being blocked. This is a common mistake with site redesigns or migrations. If you see the following rule, remove it promptly:
- user-agent:*
- disallow: /
If all your other traffic sources are showing (which would verify there's no problems with the analytics tag), it certainly looks like a case of a rogue sitewide noindex meta tag or general robots.txt issue.
-
would there be a difference between www and non www url preference?
One of these should be used at all times. The one that you don't use should be eliminated by code in your htaccess file, or other controls on your server.
-
Looks like I'm indexed, webmaster tools says 66 pages. There WERE some redirect errors, but I just fixed those today (though really most were irrelevent . . . .links to gallery pics, even links to some plugins)
I'm wondering if analytics is installed properly . . .would there be a difference between www and non www url preference?
-
One of my competitors has his site redesigned about once a year. His designers make errors like,
** upload the new site with noindex
** change all the URLs and not redirect
** use their company name in every title tag
We enjoy making his money because he usually ranks above us. They usually catch it right away but this year the site has been noindexed for a few months now.
Other problems could be bad DNS, analytics not installed properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Search traffic steady, Landing pages receiving traffic had massive drop
Following the week of Google's major algorithm update in January, we saw this graph in our Moz dashboard. (green bars are # of landing pages receiving traffic from search, blue line is traffic from search) Traffic from SEO grew slightly, but number of landing pages receiving traffic fell by more than 50%. We didn't make any changes to sitemap, rel=canonical, number of pages being published, etc. Traffic from top keywords held consistent. Number of pages/images google crawled and indexed grew per webmaster tools. Big spike in Nov/Dec is because we are in retail, seasonal not technical issues. Is anyone else experience the same thing? An algo change? Or something more specific to our site? Quality traffic is what we care about, so number of pages traffic is going to could be a positive thing (easier to optimize). But jury is out. M9bOgi8
Moz Pro | | Garmentory0 -
How to select a quality site with SEOmoz root domain ranks for guest blogging?
Hi all! I'm going to submit a few guest posts to several web sites. When I'm selecting a blog, to submit a post, I use SEOMoz root domain statistics ( specially DA). I need to know what is the optimum rank level for select a good quality website to submit posts? Currently I use DA30 or higher sites. Is it a good? Apart from that, what are the other criteria that I should check? Specially after the penguin 4 update?
Moz Pro | | Godad1 -
Looking for Advice on SEO for Minimilistic Site
Hi everyone, I found this site and it looks like a great place for us to start, we have just opened the doors to our new website fenwaymedia thats a dot co dot uk. Now Ihave tried to maintain the most minimilistic design throughout but I believe with this comes certain drawbacks - - - - S E O which is why i am here. My thought were that I would draw my clients from the Web Design, web Marketing & Blog page which I will starting in 3 hours be constantly updating. but Im not sure Im doing the right thing. I am trying to target Edinburgh, Scotland although we would take work from anywhere, if anyone could spare us a moment, I would greatly appreciate any help, tips or comments that might help us attain some visibility. Thanks in advance and thanks for looking. Kind regards, Craig
Moz Pro | | fenwaymedia0 -
Drop in Number of Crawled pages by SEOMOZ?
I noticed that the number of Crawled Pages on my website has been 2 pages only over past week. Before that the number of crawled pages was over 1000. My site has numerous pages as it is a Travel website that pulls search results for Flights, Cars, Hotels, Cruises and Vacation packages so there is a huge Database there. Can someone help? Thanks !
Moz Pro | | sherohass0 -
Domain & Page Authority of brand new site?
Something I always do to assess how easy/difficult it will be for a clients site to rank against competitors is to compare domain and page authority scores with the scores of the competitors on page 1. This is great when Moz have spidered my clients site and can provide scores but what about where a clients site is brand new with only a few natural links? Anyone suggest a ball park figures for Domain authority on brand new websites?
Moz Pro | | QubaSEO0 -
Which of these is the best guest blogging site
Which of these is best: http://www.guestblogit.com/http://www.bloggerlinkup.com/ http://www.Myblogguest.comhttps://www.helpareporter.com/ I like the look of MyBlogguest.com so far. We are wanting to guest write articles to be published on quality sites in exchange for one or two links back (link building) Also, how do you choose what article topics to write. So far my strategy is to look at the industry's biggest sites and to use the "Top Pages" tab in OSE to look for hot topics. Thanks!
Moz Pro | | BobGW0 -
Amount of Pages Crawled Dropped Significantly
I am just wondering if something changed with the SEOMoz crawler. I was always getting 10,000 or near 10,000 pages crawled. After the last two crawls I am ending up around 2500 pages. Has anything changed that I would need to look at it see if I am blocking the crawler or something else?
Moz Pro | | jeffmace0 -
Why aren't DMOZ links showing up in Open Site Explorer?
I have a page that is listed in DMOZ.org, but when I run an OSE Link Analysis, that link doesn't show up. I'm currently doing the free trial for SEOMoz Pro and I'm concerned that other links might not be showing up as well. Has anyone had any similar experiences and/or do you know why DMOZ links specifically might not appear in the results?
Moz Pro | | JoyceScott0