H1 tag found on page, but saying doesn't match keyword
-
We've run a on-page grader test on our home page www.whichledlight.com with the keyword 'led bulbs'
it comes back with saying there is a H1 tag, although the content of the keyword apperently doesn't contain 'led bulbs... which seems a bit odd because the content of the tag is
'UK’s #1 Price Comparison Site for LED Bulbs`
I've used other SEO checkers and some say we don't even have a H1 tag, or H2, H3 and so on for any page.
Screaming Frog seems to think we have a H1 tag though, and can also detect the content of the tag.
Any ideas?
** Update **
The website is a single page app (EmberJS) so we use prerender to create snapshots of the pages.
We were under the impression that MOZ can crawl these prerendered pages fine, so were a bit baffled as to why it would say we have a H1 tag, but think the contents of the tag still doesn't match our keyword. -
I checked the source with my default user agent (in this case Firefox) and did NOT see an H1 tag.
I checked with my user agent set to GoogleBot and DID see an H1 tag, which did have that keyword phrase in it.
I checked again with a default user agent, but this time with JavaScript disabled, and could not see anything at all on the viewable page (blank white page), though the source code was there without the H1 tag.
So it seems to me like you're pre-rendering the page for GoogleBot, and are including the H1 (and other header tags) as part of a fully-rendered page for search engines. However, because that Header tag does not exist if you turn JavaScript off - or if you're not Google - there may be a risk of Google seeing this page as "cloaking".
Pre-rendering is good. It's not a "bad" type of cloaking if you serve the EXACT same page to search engines that you serve to everyone else. Unfortunately, this does not seem to be the case with the way this page is set up. Google sees one thing, other visitors (with or without JavaScript enabled) see something else.
I know developers are head-over-heels for single-page apps and JavaScrpt frameworks, but this stuff is starting to drive me nuts. It's like trying to optimize Flash sites all over again. On the one hand you have Google bragging about how great they are at crawling JavaScript, even going so far as to say pre-rendering is not necessary... And on the other hand there are clear, sustained, organic search traffic drops whenever developers start turning flat HTML/CSS pages into these single-page JavaScript framework applications.
My advice to you is that if you're going to Pre Render a page for Google, to A: make sure the page a user with JavaScript enabled sees is exactly the same as what Google sees, and B: See if you can pre-render pages for visitors without JavaScript enabled as well.
-
Yes, see what you mean.
We get the same if we view source.Inspect element shows it correctly.
I take it you mean SEO checkers are checking the source code.. before JS modifies it?
Do you think this is hurting our SEO?
-
I did a 'View Source' and 'Inspect on your homepage.
On View Source, there was no H1 Tag, however, on Inspect, there is clearly a H1 tag (H2, H3 exist too).
"View Source" typically shows what was received from the server before javascript modifies it. I suspect your developer wrote it this way to optimize for speed (with jQuery).
That being said, when you use the SEO checkers that claims you do not have a H1 tag, they are only reading the document and not the source code.
In short, yes, your website has a H1, H2 and H3 tags.
Just Curious, what results (content of H1) did the on-page grader came out with?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Topical keywords for product pages and blogs
Hi all, I have a question regarding keywords. Of course we all know that keyword research should be focused on a certain topic and on user intent (and thus on answering specific questions) instead of trying to put keywords in a page to make it rank. However, duplicate content is of course still an issue. So here's my question: A client that sells floor heating systems that you can install yourself, has a product page for this topic and blog pages for questions regarding this topic. So following pages are on the website: Product page about the floor heating systems the client sells Blog article with tips how to install a floor heating system yourself Blog article about how to choose the right floor heating system These pages all answer different questions and are written about different topics. However, inevatibly all these pages also talk about different aspects of floor heating systems so this broad term comes up on all pages naturally. You could say that a solution is to merge pages and redirect the blogs to the product page, so the product page would answer all questions. But that is not what a customer is looking for. The goal of a product page is to trigger a conversion: let a customer contact the company or ask for a price offer. If the content on a product page is not comprehensive enough, the goal gets lost. Moreover, it doesn't make sense to talk about tips and tricks on a product page. So how do you tackle this problem without creating duplicate content? In search results, the blog pages rank for the specific questions, but the product page doesn't rank for the generic term 'floor heating'. The internal link structure is ok: the product page has obviously more incoming links than the blogs. All on page SEO factors are taken care of as well. Any ideas on this? Thanks!
Intermediate & Advanced SEO | | Mat_C0 -
Ranking for keyword I don't optimize for & Other oddities
Hi Moz Community! I've been working with a clients website for about a year now. They were hit with the original Panda update because of some spammy links from a shady SEO firm. We've made a decent climb back but not a full recovery. There are some weird things happening that I would love some insight into. 1. Ranking for keywords we don't optimize for: I noticed some low keyword volume for a keyword term that is close to our main term, but is slightly different. We don't optimize for this term at all on our website. We rank third for this term, and actually show site links in the result, which doesn't happen for any of our other pages. 2. Index not found when doing site: search: Other oddity is that when you search site:www.mywebsite.com, I see all the pages within the site except the homepage. Not sure whats going on here, but when I fetch the homepage in GWMT, it returns the homepage. When you query the homepage by itself, it also ranks. Any help would be appreciated! Regards, J
Intermediate & Advanced SEO | | artscienceweb0 -
Can't get page moving!
Hi all. I've been working on a page for months now and can't seem to make any progress. I'm trying to get http://www.alwayshobbies.com/dolls-houses on the first page for term 'dolls houses'. I've done the following: Cleaned up the site's overall backlink profile Built some new links to the page Added 800 words of new copy Reduced the number of keyword instances on the page below 15 Any advice would be much appreciated. I don't think it's down to links as the DA/PA isn't wildly different from its competitors. Thanks!
Intermediate & Advanced SEO | | Blink-SEO0 -
Should I use selected Keywords in Meta Title of non important pages
Hi All, I have identified 2 main keywords that I want a website to be found for 1: Alarm Systems 2: Security Systems I have two relevant landing pages set up and optimised for these terms and I have also optimised the home page for these terms I have countless other pages on the website that I don't really need to optimise such as Distributor Benefits or Supplier Benefits, About Us etc My question is should I use my selected keywords (alarm systems, security systems) in the Meta Title on these non important pages or should I just use them on the selected landing pages and home page? Historically I have used my primary keywords on all non important pages but not sure if Google looks down on this now. Thanks Robbie
Intermediate & Advanced SEO | | daracreative0 -
Why Put an H1 Tag On A Product?
Why would you put an H1 tag on a product name? I came across this in another forum and thought I'd float it here.
Intermediate & Advanced SEO | | AWCthreads0 -
There's a website I'm working with that has a .php extension. All the pages do. What's the best practice to remove the .php extension across all pages?
Client wishes to drop the .php extension on all their pages (they've got around 2k pages). I assured them that wasn't necessary. However, in the event that I do end up doing this what's the best practices way (and easiest way) to do this? This is also a WordPress site. Thanks.
Intermediate & Advanced SEO | | digisavvy0 -
Do pages with irrelevant keywords hurt the domain overall for ranking for relevant keywords?
I have been doing SEO for the University I work at. We are optimizing our degree pages on a page-by-page basis. So hypothetically we have a page optimized for "online accounting degree" and another for "online marketing degree", etc. Although our focus is on specific page optimization, we hope the by-product is that the whole domain will start to rank better for "online degree". First of all, is this a reasonable expectation? Second, if this IS the case, will pages full of irrelevant keywords hurt the overall strategy? For example, our registrar and financial aid PDFs that are full of legal/financial mumbo-jumbo. Are these lowering our keyword density of relevant keywords across the domain?
Intermediate & Advanced SEO | | SNHU0 -
What is the Title Tag length for mobile pages optimized for the iPhone?
What is the optimal Title Tag length when optimizing a mobile version of your site for the iPhone?
Intermediate & Advanced SEO | | GearyLSF370