undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • SEO Q&A
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Digital Marketers
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • MozCon

      Save on Early Bird tickets and join us in London or New York City

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Digital Marketers

      Simplify SEO tasks to save time and grow your traffic.

    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. Intermediate & Advanced SEO
  4. Bad SEO Practice: in title tag?

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

Bad SEO Practice: in title tag?

Intermediate & Advanced SEO
5
5
3.4k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • Eric_Lifescript
    Eric_Lifescript last edited by Mar 22, 2016, 3:32 PM

    Greetings,

    I just discovered that some of our content was produced with
    tags in the title tag.

    Example: <title>Diabetes Symptoms <br> In Women Over 40</title>

    My gut says this is bad for SEO, but I couldn't find a definitive answer on the web, so I thought I would ask the community of gurus here at Moz. 🙂 Thanks in advance for any reply.

    Kind regards,

    Eric

    1 Reply Last reply Reply Quote 0
    • MattAntonino
      MattAntonino @EGOL last edited by Mar 22, 2016, 11:23 PM Mar 22, 2016, 11:23 PM

      I love the way you phrase things. lol

      I agree with EGOL here - it's definitely not helpful, it's definitely not needed, it could be harmful, and it's a sign of other potential issues. I would definitely work to remove it from the title.

      Plus,
      .... I mean what's it trying to accomplish? This tells me it's auto-generated or (stealing EGOL's word) "dumb." because it's a line break. You can't line break a title. I mean I could see some example of code that are meant to do something in a title (for instance, **for bold) but not BR? It makes no sense. **

      1 Reply Last reply Reply Quote 2
      • EGOL
        EGOL @4RS_John last edited by Mar 22, 2016, 5:12 PM Mar 22, 2016, 5:12 PM

        If I see code in a title tag, I will know that a dumb programmer worked on that site.  It tells me that there could be other surprises waiting inside.

        So, I will not click into that site.  I will skip over it.

        If
        was in the titel tags of one of my sites we would do whatever is needed to get it out of there.  We would work for an entire week to get rid of it because we don't want to be in the SERPs with our pants down.

        MattAntonino 1 Reply Last reply Mar 22, 2016, 11:23 PM Reply Quote 3
        • 4RS_John
          4RS_John Subscriber last edited by Mar 22, 2016, 5:08 PM Mar 22, 2016, 5:08 PM

          Like Mary, I'm not a guru, but don't think it'll harm your SEO, but:

          • What does Google display for these sites? If the
            is displaying in search results, that's 4 of your precious characters wasted that could be used to convince people to click on your site.
          • What do browsers do when they encounter a
            in a title tag? It might get kind of ugly up in the tab or title bar.

          TL;DR: If you can get rid of them I would.

          EGOL 1 Reply Last reply Mar 22, 2016, 5:12 PM Reply Quote 2
          • RevolutionMary
            RevolutionMary last edited by Mar 22, 2016, 4:56 PM Mar 22, 2016, 4:56 PM

            Well I'm no Guru -but it seems to me like the
            is unnecessary. I don't think it is harmful to search, but visually if that
            is appearing on your browser tabs/search results it'll look odd to the user so I guess in that sense it's not great.

            MOZ has a great write up on best title tag practices for SEO, and they give the optimal format as:

            Primary Keyword - Secondary Keyword | Brand Name

            If it were my content I would probably change it, just to be safe. Hope this helps.

            1 Reply Last reply Reply Quote 1
            • 1 / 1
            1 out of 5
            • First post
              1/5
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • Chris_Mc

              Home Page Title - Google Overriding my Title Tag

              title tags

              Hi, We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming). We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here. Has anyone any advice on this and/or having the same issue? We normally rank well for grass seed (UK search) https://thegrasspeople.com/ I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed. <title>Combined Shape</title> <desc>Created with Sketch.</desc> Chris

              Intermediate & Advanced SEO | Dec 14, 2021, 12:43 PM | Chris_Mc
              0
            • AndyRSB

              Near Duplicate Title Tag Checker

              Hi Everyone, I know there are a lot of tools like Siteliner, which can check the uniqueness of body copy, but are there any that can restrict the check to the title tags alone? Alternatively, is there an Excel or Google Sheets function that would allow me to do the same thing? Thanks, Andy

              Intermediate & Advanced SEO | Nov 12, 2019, 1:55 PM | AndyRSB
              0
            • Brenda.Haines

              Looking for opinions on structuring meta title tags/page title/menu title/H1

              Hi everyone I am hoping a few of you can share your opinions. I have been having conversations (okay, healthy debates) about how to write/structure meta title tag and how to compliment them with the H1, page title, menu name. To help explain the thought processes I will use a pretend keyword. How about "screwdriver". Case: (I made this up) we are redesigning a website for a construction tools manufacturing company (pretend name: ABC Tools) targeting OEMs who are interested in purchasing large quantities of tools. The product categories (to become main menu items) are Screwdrivers, Nails, Drills, and Hammers. (bear with me .... this is just an example I am making up on the fly) K. Circling back to screwdrivers - let's say we have one landing page (a primary category page and in the main menu) listing products and great details about screwdrivers. Focus keywords are screwdriver manufacturer, screwdriver supplier, construction screwdrivers Below are questions being debated. If you are willing ... how would you address these questions? And, can you explain WHY? QUESTION ONE: How would you structure the meta title tag (feel free to write one of your own) Screwdriver Manufacturer - Construction Screwdriver | ABC Tools ABC Tools - US-based Screwdriver Manufacturer Supplier Near You High-Quality Screwdrivers for Construction with ABC Tools QUESTION TWO: how would you write the H1 on the page? Would it match the meta tag? OR, would you write something different using the primary keyword? QUESTION THREE Remembering this is not a blog post ... it is a primary landing page linked to the main navigation. What would the menu title be? (remember the product categories above are how the main menu items are bucketed) Screwdrivers Screwdriver Manufacturer Typically in WordPress, the H1 and the menu title is auto-populated using the page title (not the title tag)... So, if we use Screwdrivers as the page title but we want the H1 to match the meta title tag, would we manually change the H1? Or, have the page title and title tag match, but manually change the menu item?

              Intermediate & Advanced SEO | Apr 14, 2019, 9:32 PM | Brenda.Haines
              1
            • bgvsiteadmin

              SEO friendly H1 tag with 2 text lines

              Hi everyone, I am trying to add span tags in H1, break tag on 2 lines and style each line of H1 differently: Example: Line 1Line 2 I might add a smaller font for line 2 as well... Is this SEO friendly? Will crawlers read entire text or can interfere and block it. Thank you!

              Intermediate & Advanced SEO | Nov 2, 2018, 4:19 PM | bgvsiteadmin
              0
            • jamiegriz

              SEO Best Practices regarding Robots.txt disallow

              I cannot find hard and fast direction about the following issue: It looks like the Robots.txt file on my server has been set up to disallow "account" and "search" pages within my site, so I am receiving warnings from the Google Search console that URLs are being blocked by Robots.txt. (Disallow: /Account/ and Disallow: /?search=). Do you recommend unblocking these URLs? I'm getting a warning that over 18,000 Urls are blocked by robots.txt. ("Sitemap contains urls which are blocked by robots.txt"). Seems that I wouldn't want that many urls blocked. ? Thank you!!

              Intermediate & Advanced SEO | Sep 4, 2017, 6:02 AM | jamiegriz
              0
            • andy.bigbangthemes

              Are "Powered By..." type footer backlinks good or bad for SEO?

              Hi guys, We're running a software company which is also selling WP themes amongst other things. We've heard recently that footer backlinks like "Powered by BigBangThemes" might do more harm than good. Some clients usually forget to change them - so we want to make sure we stop including them in case this is true. Thanks!

              Intermediate & Advanced SEO | Jul 21, 2017, 8:31 AM | andy.bigbangthemes
              0
            • andrep

              If you have an unlimited SEO budget, what would you do?

              Here's a bit of background information: I've achieved the targets and is now being offered what is essentially an unlimited budget. I have a nice list of ideas but thought I would the brilliant people here at the SEOMOZ community what they would do. So as to promote as much response as possible, I'm going to keep my list to myself for now. And by "SEO", I mean I can do things like content strategy, blogging, infographics, etc. Shoot away!

              Intermediate & Advanced SEO | Apr 12, 2012, 9:17 AM | andrep
              0
            • MarieHaynes

              Why should your title and H1 tag be different?

              Is it dangerous to have your H1 tag and your title the exact same thing?  My thought was that it's not be the best use of space, but that it couldn't cause harm. What do you think?

              Intermediate & Advanced SEO | Feb 7, 2014, 4:34 PM | MarieHaynes
              7

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.