Using Google Reviews for non local business
-
Hi All,
We are deciding on what site is best to capture reviews from customers and I'm just not sure what is the ideal option.
We are a SaaS business with multiple offices in different locations but the specific geographies are not really relevant to our customers.
Is it worth focusing on google reviews so that when our brand is searched there are plenty of nice shiny stars (plus maybe they can be added into adwords adverts as well...). Search volume for the keywords we don't yet rank for are not massive although still important.
Alternatively should we be thinking about something like G2Crowd. None of our competitors are doing anything so there's no real need to our muscle them on a review website and I don't think our end user will visit these sites before buying but we would point to them and say 'hey, look at all these great reviews'.
Finally I searched my old company recently who and just under news results were facebook reviews. Maybe that's another option.
All advice welcome.
All advice appreciated.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why Google not showing all search result even Google index more than 14k.. its showing 120 only
http://www.blackbowchauffeur.com.au/ any advice why Google not showing full search result.... Even its more than 14k indexed and show only 122 in search result... Same as Bing ... and Yahoo...
Industry News | | blackbowchauffeur0 -
I have a new domain, how should i best use it?
Hi all, Recently signed upto Moz and loving what i am seeing at the moment.I do alot of microsites and push both adwords and affiliate programmes and products and earn enough to give me some fun money. For a long time i have wanted to get into the mobile phone market as i have spoken to alot of people who get anything upto £100 a time from affiliate programmes. I have just purchased a new domain after doing some digging around and though that before i dive into doing things how i normally would , i thought id ask advice on how to best utilise the domain i have bought. Ive just purchased newiphone.co.uk and will put up a holding page once all of the registration has gone through and i have access to everything. According to Google keyword planner the term 'new iphone' gets around 368k searches a month. Moz says this is an extremely difficult keyword to rank for with a 80% difficulty rating so i appreciate i wont be at number 1 in a couple of weeks. Id appreciate your ideas and suggestions as a community to see how i go forward. Many tanks in advancePaul
Industry News | | Wilkesy0 -
Your experiences with Ekomi and Trustpilot reviews
Dear all, Do you have experience with implementing reviewtools like Ekomi and Trustpilot for e-commerce websites? How do you feel about these companies and would you recommend it? Thanks for your help! Cheers, Ben
Industry News | | HMK-NL0 -
Did Google Search Just Get Crazy Local?
Hey All, I think it's a known fact at this point that when signed into a personal Google account while doing a search, the results are very oriented around keywords and phrases you have already searched for, as well as your account's perceived location; for instance when I wanted to check one of my own web properties in SE listings I would sign out or it would likely appear first as a false reading. Today I noticed something very interesting: even when not signed in, Google's listings were giving precedence to locality. It was to a very extreme degree, as in when searching for "web design," a firm a mile away ranked higher than one 1.5 miles away and such. It would seem that the algos having this high a level of location sensitivity and preference would actually be a boon for the little guys, which is, I assume why it was implemented. However, it brings up a couple of interesting questions for me. 1. How is this going to affect Moz (or any SE ranking platform, for that matter) reports? I assume that Google pulls locations from IP Addresses, therefore would it not simply pull the local results most relevant for the Moz server(s) IP? 2. What can one do to rise above this aggressive level of location based search? I mean, my site (which has a DA of 37 and a PA of 48) appears above sites like webdesign.org (DA of 82, PA of 85). Not that I'm complaining at the moment, but I could see this being a fairly big deal for larger firms looking to rank on a national level. What gives? I'd love to get some opinions from the community here if anyone else has noticed this...
Industry News | | G2W1 -
If I have a Google+ Business page, do I need a Google Places page as well?
It seems like the two are redundant? Any official word on this? I'm fairly OCD about things being tidy and I dont want to split my reviews / shares / etc between two profiles. Are they not the same thing? I searched for my company, both my plus business page and my places page came up. I attached a SS of the situation. placesvplus.png
Industry News | | jonnyholt1 -
Google Cached "Text Only" version
Is there a way to test what a page would look like in Google "Text Only" version before a page is indexed in Google? Is there a tool out there to help with this?
Industry News | | activejunky10 -
Why do most Local Directories turn around and lie and try to steal your clients?
OK, it'ssssssss RANT TIME! I am quite accustom to clients sending me emails they have received stating how their site is not optimized and the spammer can get the site ranked number one on Google. They all have @Gmail.com so I am assuming that is a very large SEO firm. Occasionally I send them an email from an anonymous account asking about their site and phone number and they have neither due to exigent circumstances (I assume prison left them broke). But, I am ready to declare war on some local directories! I have now had several clients call me regarding inquiries they received within minutes or days of local.com or merchant circle or SuperPages etc. having us post a listing for the client. Ten minutes ago, I get a call from a pleasant young fellow who introduced himself as being from Web.com. As he began to talk (or read) he stopped all of a sudden and said, "Oh, I see you do most of what we do....." I stated hold on a minute, now who are you with?" It finally came out that my local specialist had listed our company or changed our company with them a few days ago and they were calling to tell me how unoptimized we were." NOTE: I am always pleasant to the caller as they are just doing a job. I said, understand that what I am going to say is not about you, but about your company. I sign up multiple clients with you which helps your business and you run around behind my back and tell them I did not do a good job and you can help them. They just need to leave me. He responded, "Sir, we never recommend anyone leave a company." I said, I am sure you don't. In the end he stated that it probably was not a best practice to mess with people who bring your site business. So, here is the question: Why do we put up with this crap?!?!?! When are we going to say: If you have a directory, be a directory and not a cover for a web sales firm? Why don't we start a couple of directories that are exclusive to those who can answer basic SEO questions and have an email address with the same domain as their marketing web site. Why do we keep letting these clowns do this? Imagine, having built my wife a site, she comes in at the end of the day and says: "I got this call from these people who said the site was not optimized correctly and we are not ranking in Google?" That was Local.com, I believe. My favorite was the rep who called and the more I questioned the SEO and ranking knowledge they were professing, she said: "I think I should let you speak to our Google expert." I said, Great. Three minutes later she returned to tell me he had gone to lunch and would call me back." I am still waiting. Hope I hear from a few of you, sorry for the long rant. I do feel better now though 🙂
Industry News | | RobertFisher2 -
Reconsideration Request denied for 3rd time!!! - Could Use Some Fresh Eyes Please?
I have read the FAQs and checked for similar issues: YES
Industry News | | LVH
My site's URL (web address) is:http://www.recoveryconnection.org/
Description (including timeline of any changes made):n mid-June, we were penalized. We received a message in WMT that our site was penalized for Doorway Pages, thin content, and pages trying to rank for just 1 KW. 1. We removed all doorway-style pages (according to guidelines) and consolidated content to target no less than 3 KWs per page, and not over-optimized.
2. Submitted first reconsideration request.
3. Denied 8 days later via MSG in WMT that stated simply that the site still did not meet Google's Guidelines.
4. Printed fresh copies of Google's guidelines, and rewrote almost every page of the site. We took down the blog in case of old thin content or possible doorway pages. We reduced the overall size of the site from over 400 pages down to around 80.
5. Submitted 2nd reconsideration request.
6. Denied 10 days later via MSG in WMT that stated simply that the site STILL did NOT meet Google's Guidelines.
7. Restructured site and it's content.
8. Denied 3rd time. http://www.google.com/support/forum/p/Webmasters/thread?tid=43c09330ab7b25b5&hl=en Note: We have checked our link profile over and over, and we have NO Paid links. We have moved our entire site to a new platform, with clean code, new URL structure, etc. Does anyone have any feedback? Thanks.0