What are the downsides and/or challenges to putting page paths (www.example.com/pagepath) on a different server?
-
Hi,
Our company is organized into three different segments and our development team recently needed to switch a portion of the business to subdomain because they wanted to move to a different server platform. We are now seeing the impact of moving this segment of the business to a subdomain on the main domain. SEO is hurting and our MOZ score has dropped significantly.
One fix they are debating is moving everything back to one domain, but place segments of the business on different page paths and hosting specific paths on different servers. I.e. the main domain could be www.example.com hosted in one location and then www.example.com/segment1 would be hosted on a different server. They are hoping to accomplish this using some sort of proxy/caching redirection solution.
The goal of this change would be to recapture our domain strength.
Is this something that is a good option or no? If not, what are the challenges and issues you see arising from doing something like that as I don't know of any other site set up like this.
Thanks in advance.
-
This is actually more common than you might think, though you probably don't even realize it sometimes. I've only seen this with forums, blogs, multi-language/geo sites, etc.. that are hosted with different technologies on different servers (Cart on IIS, Blog on LAMP, etc..) and the SEO/Dev team has agreed this is better than a subdomain path.
The biggest challenge will likely be in ensuring the load times aren't affected, but this can generally be easily overcome by hosting the different servers in the same datacenter, caching elements on the master server, etc..
Cheers,
Jake
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
With Google's new Speed Update, what does that mean for AMP pages?
Hey everyone! I wanted to get the other Mozzers opinions on this. With Google announcing a new Speed Update that will affect mobile rankings, I wanted to ask: How will AMP pages play into this? Let me know what you think!
Web Design | | TaylorRHawkins
Thanks!2 -
Internal linking: Repeating same low level pages from high hierarchy level pages
Hi all, We have 3 editions of our product we are trying to rank better. Some of our features level pages from these editions are repeating in these 3 editions. Exactly like below example: clothes.com/cotton-fabrics/shirts clothes.com/wool-fabrics/shirts clothes.com/polyester-fabrics/shirts "Shirts" pages repeat in "cotton-fabrics", "wool-fabrics" and "polyester-fabrics". We have added rel=canonical to rank "shirts" in rank only one category. I wonder do we need to take any other measures to make sure that these pages don't affect us negatively. Thanks
Web Design | | vtmoz0 -
How to redirect special pages to new domain?
Hello. I have 2 websites in diffrent category and i want to move some of my visitor that arrived in specific page of doamin1 (url like this: http://example.com/pages/.........)to root of domain 2.
Web Design | | vahidafshari450 -
How do I optimize a site designed to be one scrolling page of content?
Our website uses section ID's as its navigation so all the content is on one page. When you click About Us, the page scrolls down to About Us. Products, the page scrolls to Products section, and etc. I am getting crawl errors for meta descriptions but will this go away once the main domain has this info? We just added the meta keywords and description to the header and since the navigation sections use the same page, I assume it will correct the errors. Any other advice on optimizing for site designs like ours would be great. www.theicecubekit.com is the site. Thanks,
Web Design | | bangbang
Chris0 -
Need help to implement microdata/microformat for ecommerce site
**Can somebody please help me to implement microdata/microformats codes for our ecommerce product pages? **
Web Design | | EastEssence22
Please guide me if you have some CSS example for the same. Thanks.0 -
Solutions for too many links on page (Ecommerce)?
Hello Mozzers, Most Ecommerce websites I've come across have four main link sections - Main Nav - About, Contact etc Side Nav - List of Categories + Products Footer - Useful links etc Promotional Area - Promoting Best sellers / Latest products This ends up totalling anything from 200 to 500 links. I was wondering is there a reasonable solution to hide some of the links? Or should I just ignore the warning? Thanks, Dan
Web Design | | Sparkstone0 -
Separate .mobi site or make .com site mobile friendly?
Our website now has enough mobile traffic to justify going mobile friendly, which it is not at this time. I am in favor of making a separate .mobi site designed specifically for mobile phones and smart phones for several reasons. It is cheaper, faster, and easier to accomplish. I think our mobile users will have a good experience though obviously not as much info as our full site. I would use ourdomain.mobi with link or a redirect for mobile users from from the main site. My top three choices for implementing that are http://allwebcodesign.com/setup/mobi-templates.htm#detailsarea
Web Design | | zharriet
Template that can be viewed by mobile or desktop. http://www.onbile.com/ http://www.networksolutions.com/mobile-website/index.jsp Does this seem like a good solution?1 -
What's the best was to structure Product page information on my site?
Hi - I run a hobby related niche new / article / resource site (http://tinyurl.com/4eavaj4). One of the most critical components of the site is our product database. We don't actually sell anything directly - instead we monetize them by displaying relevant affiliate product feeds and price comparisons. However since the Panda update was implemented in February my traffic (particularly my long tail, product related traffic) has dropped off considerably. I had about a 20% drop in overall traffic, but have made up some of the ground in the past week. However I want to know once and for all how I should structure my product related information as I have a ton of great content that is ready to be published in this section but want to be sure I structure it the best possible way from a SEO standpoint. Here are a few different options I've come up with for displaying information about products on my site. For the purpose of these examples I am going to refer to all of the information that makes up my product pages collectively as "product profiles". Please let me know which is the best SEO wise (or if you have a better way of doing it let me know): - Option 1 - Current Method - Divide Content Sections into different pages / urls Example: http://tinyurl.com/4tpdlbl This is how the majority of my product profiles are currently structured. I did this to improve load times and to keep the total number of links per page down. In addition to the core product profile subpages: "Product Details","Compare Prices", **"**Product Review", "Hot Auctions", and "Checklists", I have the Checklists area further segmented by subset, each of which is on its own page that is only accessible through the main Checklists tab of the profile. - Option 2 - Everything on one url / page the old fashioned way, with everything available by scrolling vertically. This would make the page go on forever though. - Option 3 - Everything on one url / page, but visually segmented using css / javascript tabs. Example: http://tinyurl.com/4kqhauh I looked at the source code and all the page text is there, so it looks like it would be spider-able but you tell me. Or would another method of tabbing be better? My site is wordpress based so the functionality comes from a plugin. - Option 4 - Use post tabs that are technically all on the same page, but make each individual tab be accessible through its own suburl, all of which share the same core canonical url. Example: http://tinyurl.com/4bs9pjs Clicking on any of the individual tabs will result in something like ?postTabs=2 being appended to the core url. Example: http://tinyurl.com/4gvgufc Any input would be greatly appreciated asap! Thanks Mike
Web Design | | MikeATL0