Having some problems with understanding how to properly use anchor text for my keywords' better rankings. Please help!
-
Hello,
Last week I did some work on my website's inner pages linking and some of my highly ranking keywords fell down as a result. I guess I did something wrong, please help me figure out what exactly was wrong!
Here is the example of what I did. I put a link to the page that ranks for 'Thermador repair Brentwood' here: http://www.ifixappliancesla.com/blog/2016/09/12/appliance-repair-brentwood/
I put exactly same anchor text, 'Thermador repair Brentwood'.
For my blog posts, I use Yoast plugin, so when adding the link, I received the message "You are linking to another page with the focus word you want this page rank for. Consider changing that if you truly want this page to rank." While this one's ranking, 'Thermador repair Brentwood', didn't fall down, others did.
Could you please confirm if my understanding is right and I'd better not use the same keywords on two or more pages? If yes, what is the best practice for linking to the pages that are not in the main menu? Let's say, I decided to do blog posts for the areas my appliance repair company serves and to optimize those pages for respective keywords. So, I have pages like "Appliance Repair Service in Brentwood" (which is optimized for "appliance repair brentwood" keyword), "Appliance Repair Service in Beverly Hills" ("appliance repair beverly hills" keyword), etc. I thought that the best way to link to them is to put the same anchor texts: "appliance repair beverly hills", etc. But it looks like the best way would be to use the anchor texts like "Beverly Hills", "appliance servicemen in Beverly Hills". Please tell me if I am right? Any explanation, advise or referral would be much appreciated!
Thank you!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need help for SEO
After Penguin 5 what are the major changes in onpage that is necessary and what are the best techniques for link building?
Link Building | | Chirag7530 -
What can I do to improve my site's local search ranking?
I've read a lot about the "Magic 7" ranking factors for local search, and I feel like in a lot of ways, my site (www.imageworkscreative.com) is doing all the right things and still not having terrific results. The only thing I can think of to really improve upon is how often our local keywords are mentioned on our pages - maybe setting up a local blog or something similar would be helpful? Adding footers that include the names of local cities? Does anyone have any pointers for me? We would really like to rank for things like dc web design, web design va, etc. - and fast. We have (recent) links from two local Chambers of Commerce and we're working on getting accredited by the BBB. I feel like those listings will help us, but there has to be more we can do.
Link Building | | ScottImageWorks0 -
Better Business Bureau
Two questions about BBB. 1. The PA for some company listings is 0 and the PA for others is much higher. Is this because some companies have a link back to their listing and others do not? 2.I checked a random sample of companies with links from BBB to their company site, but the links are not listed in the OSE. Why is that? Best,
Link Building | | ChristopherGlaeser
Christopher0 -
Exact match domains and overuse of exact match anchor text
If your domain name is a exact match keyword and you have a really high percentage of your links with the anchor text of that keyword, are you at high risk of getting penalized by Penguin or does Google's algorithm adjust for this. For example if your site name was AuethenticBaseballJerseys.com and people usually linked to your site at "Authentic Baseball Jerseys". Thanks!
Link Building | | ProjectLabs0 -
Massive drop off in my google rank. Why?
Hi recently I've noticed a steep drop in my google ranks for a couple of my sites. I was at 2 then I fell to so that I'm not even in the top 50. Can anyone help explain the massive decrease?
Link Building | | FPK0 -
Which backlink will be more useful?
Which bacllink will be most useful and gives me most juice? -link from all pages on the website (in footer), such as menu
Link Building | | ATCnik
-link from all pages on the website (in footer, display:none;), such as menu
-link from home page (footer)
-link from the page which have highest PR (PA) (footer)
-contextual-link from most relevant page on the site0 -
Over Optimised Anchor Text
Hi. We are new to the seomoz community so just getting the hange of it. We have run a few reports and found that we have to many links with the eaxct match anchor text. We are as a result we feel penalised and held back at no.7 or lower. There doesn't seem to be any other logical explanations why aren't higher besides that. What would the best way to deal with this over optimisation issue? Thanks
Link Building | | GardenGamer
Shannon0 -
Keywords Ranking Secret?
When I searched "long dresses" in Google.com, and found the following page is ranked on top 10 http://www.shopstyle.com/browse?fts=long+summer+dresses But there is no back link pointing to this page, so why does this company manage to rank high for such a competitive keyword without link building? Any opinions?
Link Building | | Milanoocom0