Single topic website or as part of a multiple topic website?
-
I have content sitting on a site here - https://www.pfizerpro.co.uk/product/xeljanz/rheumatoid-arthritis - domain authority 25 page authority 18 - the pages went live three months ago and the website was launched 18 months.
We now have the option to use a brand new domain www.xeljanz.co.uk
Which is the better option to stick with the www.pfizerpro.co.uk as it is a larger multiple topic site that should attract more links or to start a new single topic site which google may view as the better source as it is dedicated to the topic?
Thanks
-
Hey Kate,
I'd stick with the original one.
In case of changing, you'd risk drop in rankings for 18 months which is quite long period of time.
On top of that, Google likes bigger pages so multiple topic shouldn't be a problem.
Cheers, Martin
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Corporate website in multiple locations and with multiple services
Dear Team, We are a corporate setup in India, we have the following services under different brand names: 1. Security guard services - ORION 2. Facility management services - NOIRO 3. Investigation services - Ascertain Solutions We are located in different locations - India, Bahrain and Abu Dhabi What is the best way to structure our website properties for getting maximum SEO benefit, please inform from the following options: i. One website with one blog, we will have multiple pages dedicated to each service where page titles can be the brand names of the service and the location, the domain will be of the parent company only. So everything comes under orionsecure.com. There will be a security services page for India, for Abu Dhabi , for Bahrain. Similar for investigation and facility management. **ii. Multiple websites for different locations and different services, **so there will be orionsecure.com, orionsecure.ae and orionsecure.bh. Also, there will be a noiro.com, noiro.ae etc. Each website will have a blog for content publishing (although it is hard to imagine how we can develop content for different locations). **iii. One website each for each service, location shown differently through domain masking, **so we keep developing different pages as per the different locations on one website only, but this is shown differently through domain masking. Please help with this query, I really need an answer to this. If any more questions, please connect on naman.arora@orionsecure.co.in or call on +91-8510999664. Thanks and Regards, Naman Arora
Intermediate & Advanced SEO | | Ascertain_Solutions0 -
Is there a way to rel = canonical only part of a page?
Hi guys: I'm doing SEO for a boat accessories store, and for instance they have marine AC systems, many of them, and while the part number, number of BTUs, voltage, and accessories change on some models, the description stays exactly the same across the board on many of them...people often search on Google by model number, and I worry that if I put rel = canonical, then the result for that specific model they're looking for won't come up, just the one that everything is being redirected to. (and people do this much more than entering a site nowadays and searching by product model, it's easier). Excuse my ignorance on this stuff, I'm good with link building and content creation, but the behind-the-scenes aspects... not so much: Can I "rel=canonical" only part of the page of the repeat models (the long description)? so people can still search by model number, and reach the model they are looking for? Am I misunderstanding something here about rel=canonical (Interesting thing, I rank very high for these pages with tons of repeat descriptions, number one in many places... but wonder if google attributes a sort of "across the site" penalty for the repeated content... but wouldn't ranking number 1 for these pages mean nothing's wrong?. Thanks)
Intermediate & Advanced SEO | | DavidCiti1 -
What is the best text font for health website
What is the good text font for health website, font size, inline spacing, character spacing etc.? Is there any study on it? what font looks to good to eyes? (on what font user stay for long time etc) I personally like apple website text font.
Intermediate & Advanced SEO | | MasonBaker0 -
Shopify and multiple stores for seo
Hi, We have a potential client who has multiple stores targeting different countries using Shopify. He has set the domains for specific countries using geo targeting in webmaster tools. Anybody had any experience on how fool proof this is? (all the sites have the exact same products/content on them) Thanks
Intermediate & Advanced SEO | | OnlineAssetPartners0 -
Will I mess with Authorship if I setup multiple client websites under my Webmaster tools login?
I currently have a dozen client websites or so that I have setup under my Webmaster tools login. Should I put them each separately under their own webmaster tools, then just add me as a user? Is the way I'm doing it now messing with Authorship?
Intermediate & Advanced SEO | | daviddischler0 -
Canonicalized Website
We are new to SEO MOZ, and as we are doing our evaluation, multiple page problems have arisen. Our domain is www.moxicopy.com and www.moxicopy.com/blog. Our blog is wordpress hosted but integrated into our site. As we ran our analytics from MOZ PRO, we got TONS of Duplicate Page Title and Duplicate Page Content warnings, over 90 each. Most seem to come from our blog and our different products (we are an ecommerce website). Would the canonicalization of the pages be the cause? And couuld someone further explain exactly what canonical/canonicalization is>? I am very confused, and have a feeling that this is what has hurt our site so much in the last 2-3 weeks
Intermediate & Advanced SEO | | Moxicopy.com0 -
Splitting one Website into 2 Different New Websites with 301 redirects, help?
Here's the deal. My website stbands.com does fairly well. The only issue it is facing a long term branding crisis. It sells custom products and sporting goods. We decided that we want to make a sporting goods website for the retail stuff and then a custom site only focusing on the custom stuff. One website transformed and broken into 2 new ones, with two new brand names. The way we are thinking about doing this is doing a lot of 301 redirects, but what do we do with the homepage (stbands.com) and what is the best practice to make sure we don't lose traffic to the categories, etc.? Which new website do we 301 the homepage to? It's rough because for some keywords we rank 3 or 4 times on the first page. Scary times, but something must be done for the long term. Any advise is greatly appreciated. Thank you in advance. We are set for a busy next few months 🙂
Intermediate & Advanced SEO | | Hyrule0 -
New Website.. From where to start with a SEO Plan ?
Hi.. We have got two SEO and link builders working here in the office, putting in efforts is not a problem. And we have been doing SEO for our websites since a long time and they all rank well. Since, I have signed up for SEOMOZ, which is the one stop with all the heavy duty SEO guys, so we would like to get some suggestions from the experts. Ok here is the question. We have launched a new website this week and we have got a new SEO client, whose website is 6 months old. 1. What should be a proper SEO plan for a new website ? Got any Plan PDF or Buleprint, which you can send me ? 2. For the client website , he is ranking on 4-7th pages for his 4 keywords. Whats should be the correct way or plan to start doing SEO for them and get them to the first page ? 3. I feel like, doing competitive analysis is lacking with us and we are not good at evaluating that step. Whats the bet way to do competitive analysis ? 4. We are looking to build more and more links to the website . Whats the best way to make links ? Got any SEOMoz Blog post link, which explain this better or any forum thread which has got the tricks for this ?
Intermediate & Advanced SEO | | qubesys0