So if you rank well for the long tail, does that help your ranking for the short tail?
-
So say for instance you rank well in "online medical billing software." Does that help or influence your rank for derivatives of it (eg: "medical billing," "billing software," or "online medical billing")?
-
Awesome! Thank you Anthony and Albin.
-
Absolutely. If you're a good link builder and gets high rankings on "online medical billing software", you should absolutely get good rankings on the shorter tail.
-
They're probably positively correlated, but I wouldn't say there is causation. Naturally, any website ranking well for a given long-tail term is probably doing a lot of things right. That doesn't necessarily mean that they will be competitive for a short-tail term, however. Oftentimes, long-tail terms are of such low competition that a website can rank well for them with on-site elements in the right places and perhaps a link or two. Short tail keywords, especially the most competitive ones, oftentimes require very extensive linkbuilding campaigns.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My home page doesn't rank for its brand keyword
I'm wondering why my website www.travelnasia.com home page URL does not rank in the top 50 for the brand keyword "travelnasia". Does this indicate a problem? A page linking to my site ranks at No 1. A domain listing for my site ranks No 2. A SiteJabber review of my site ranks No 3. My own privacy page ranks #4 and my Contact Us page ranks No 5. My home page is nowhere to be seen in the top 50. It does rank #1 for the qualified domain "travelnasia.com", just not for the unqualified domain. I just don't know what to make of that. My competitors all seem to rank #1 for their brands, so I'm not sure why I don't at least rank in the top 50 for mine.
Keyword Research | | Gavin.Atkinson0 -
Optimize the ranking with the right keyword
Hi, I would like to know the processs if i want use in the same time 2 keywords. "géolocalisation véhicule" and " geolocalisation vehicule " As you can see the diffence is just the accent and i would like have the same ranking for both Thank for your help Steve
Keyword Research | | fleurya1 -
Improving the keyword ranking of a subject that we deal with only one or two months of the year
So I run a tip site based on the popular video game series Madden NFL. We also do NCAA and since I started getting invested in SEO, I noticed we aren't even in the top 50 for a lot of these results. What would be a good way to get started? Just throwing in some keywords that I want to be targeted?
Keyword Research | | taychatha0 -
Manual Rankings or Automated? Plus and Minus?
Hi, I'm new to SEOMoz and one of the reasons I joined is for the automated keyword lookup feature. I have a few questions I'm hoping people here can sort out for me: Is SEOMoz is "danger" of losing the ranking tool as happened to Raven Tools? I've been doing manual keyword lookups for a very long time. With the # of KW (in multiple search engines) that I now need to track, a tool like SEOMoz seems invaluable. Now I appreciate that there are differences in the exact rankings, but I've noticed that while the SEOMoz google results are very close to my manual lookups (in Chrome Incognito mode), the Bing results are pretty far off. Is this a function of Bing? Or is this the nature of the beast? I'd like to save time by automating the lookups (and of course all of the other features in the rank tool), but I want to make sure I'm accurate. Are many people out there using an automated tool only? Thank you!
Keyword Research | | Titan5520 -
Counting Places LIstings in Manual Rank Checking?
Hello, When doing manual keyword lookups, are people counting Google Places listings in their rankings? E.g. If the website's places listing is the "5th" item on the results page, do you count that keyword as "5"? -- even if the organic listing comes up first at, say, position $20? On one hand I'd be in favor of including them in order because "who cares" if the user sees your website first, or the Places listing that points to your website first? But then again, it's my understanding that places listings are highly variable, so that they should be skipped entirely in calculating rank positions. So what are others out there doing? And by places of course I mean Google + Local/Plus or whatever they are calling it this week. Thanks!
Keyword Research | | Titan5520 -
Checking history of keyword rankings
When working on a new client how can we look in to the history of keyword rankings? I would like the last 2 years but they have been tracked by me for only 1 month?
Keyword Research | | dynamic080 -
Please help with SEO keyword research
Hi Moz community, I would like to request your collective wisdom. I'm new to SEO and putting together an SEO research and strategy document for the employment service I work for. Have solid skills in Google Adwords and have ran a campaign over the last two years with excellent results. But this SEO thing is a whole new world! That's why who better to turn to than the leading community for SEO professionals? 🙂 Any support, advice, tips would be most welcomed appreciated. It's an employment service and I've got a list of keywords. For example, here are some of the action words I thought could be useful: <colgroup><col width="215"> <col width="91"> <col width="65"></colgroup> [find staff] 0.79 73 [find employees] 0.97 73 [looking for staff] 0.94 58 [looking for staff] 0.94 58 [staff wanted] 0.62 58 [looking for employees] 0.94 46 [look for work] 0.77 36 [looking for workers] 0.93 36 [find workers] 0.91 36 [employee search] 0.72 28 [staff search] 0.37 28 [find an employee] 0.79 22 [search for employees] 0.71 12 [find a worker] 0.66 12 [how to find employees] 0.71 12 My questions: Where to from here? If this was a Google Adwords campaign I would place the words in, create ad copy and test response. But with SEO, are these words useful? Can you target all of these words with SEO - or am I better finding words with higher volume? How many words should I be looking to target? For example, am I only trying to find the 5 or 10 highest volume words, or is it important to target lots of words with SEO? Is it just one set of keywords per page, or can I target all the above keywords on one page? I'm a bit lost. Thanks in advance for your consideration.
Keyword Research | | jasonlewisdiiigy0 -
Keyword Rank are working Wrong???
hi i am in Argentina, search customize to Argentina in google,yahoo and bing. all my keyword in seomoz go down 10 places. when i click in a keyword , i see that is searching in .com (all the world) . when i do a local search i see correct rankings? thanks for reply Gabo
Keyword Research | | monotero0