Question about reciprocal link building. I'm not an SEO professional, just a local service business owner.
-
I did a link page on my website 13 years ago and never took it down. Should we scratch that page all together? Is it ok with Google to do a page on Recommended local service providers. Maybe I can keep some of those reciprocal links if that's the case...
-
Hi Jeff,
I'd be surprised if it's hurting you in any way. However, it's good that you're thinking about it. Now could be a good time to modernize your approach to building relationships with (and links among) related businesses in your community. My latest post on the Moz blog is all about this, and you might find it a good read: https://moz.com/blog/2020-local-seo-success
*See particularly the Q4 strategy section.
-
I agree with Mazen.
If search engines didn't exist and you would still create a page that includes a list of recommended local service providers, then it is totally fine to leave that page up.
Boyd
-
Hi Jeff,
I think you'll be fine with a local service providers' page, even if they link back to you within the same capacity. Google's aim is to root out spam and links that don't make sense. In this case, its perfectly fine. A good question to ask yourself when placing the link is "Does this link make sense to be here? Does it help the reader?" If it does, then go ahead.
The internet is full of examples of websites linking to each others' resources and guides.
Hope that clears it up!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link building for manufacturing business... Tips?
What are your tips for B2B link building? We manufacture and supply PVC strip curtains & rubber site safety products but currently lacking creativity for link building ideas.
Link Building | | RayflexGroup
Does anybody have any case studies or tips to help us out?0 -
Best Methods - Link Building
We are having more and more "new" customers coming to us who have been hit by various algorithms imposed by google. After we have run a site health check and corrected everything, we plan and come up with a link development plan which suits the clients needs. Much of out link development work is safe comprising of; 1. Guest Blog Posts - where we develop creative content with the customer to publish. 2. Industry blog posts - where bloggers write about i.e. "the company" 3. Social media - posting pictures, commenting on forums, etc 4. Paid directories with authority We don't develop links in any other way and it brings results in the long term. Is anyone out there doing something else? Link building can sometimes be like walking on a tight rope. Thanks and happy holidays Gary - Elite Group Marketing London
Link Building | | GaryVictory0 -
Local SEO - Directory Submissions Not Counting Towards External Links
I'm trying to raise the authority of a clients website. It's a local business so I'm submitting it to various applicable high authority business directories to earn more external links. I've submitted it to about 15 directories so far; however when I run Moz's Open Site Explorer, it doesn't state that any of these directories are linking. It's been about 3 weeks now so I assume that's enough time for the directory submissions to be indexed by Google. Has anyone else run into this problem, and if so how did you solve this so these links are counted?
Link Building | | reidsteven750 -
Contests For Link Building?
I have been seeing a trend that a lot of people are hosting contests with prices in the high end XXX $ or low end XXXX $ as the first price. Usually it's arranged via a number of sponsors and you'd have to link to all the sponsors using the keywords given. Some people provide a text file with everything pre formatted to make it easy. I have seen several sites paying 50$ to be part of a contest so that they can get some link juice from participating sites. Since the prize money is huge, many people will participate and will get lot of links. There was a person who built an entire business out of this (Not naming him. He's still doing the same thing but with a small twist). What's your take on such strategies? Don't you think it's high time Google caught these sort of "link schemes"?
Link Building | | ConversionChamp0 -
Links Through Banners are good for SEO?
Hi, I am planning to get to an agreement with some blogs to have my banner that link to my site. My question: Is this Good for SEO, Bad or Neutral? Thanks in advance, Maria Jesus
Link Building | | goperformancelabs0 -
Building Links
Hi everyone, I am new to SEO and in the process of building links the clean way. Any suggestions on how exactly I can find websites that are linking out to quality websites already? I went thru most of my competitors link building strategy - and 90% of their links are done either thru link exchange or paid links. So looking at my competitors strategy does not really help. So I need to find websites/blogs/forums that are ready to link to me if I can show them some useful content. How do I find these websites first? Please help! Cheers! Arjun
Link Building | | ArjunRajkumar0 -
What are the best methods for prospecting for reciprocal links?
Does anyone have any trusted and true methods for prospecting for reciprocal links? I'm spending a lot of time going from site to site and link to link... it get a little tedious.
Link Building | | hornsbylaw0 -
Getting Many Links from Tumbler Question?
If I have 10 links coming from 10 Tumbler blogs.. Do they count as 10 linking domains or 1 linking domain coming from tumbler.com? Does the authority of links coming from tumbler decrease the more I get links from tumbler blogs? Thanks
Link Building | | KevinBarnes0