Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Are FAQ's Pages Still Useful?
-
I know there has been a lot of discussion lately about FAQs pages and I'm wondering when and if they are still warranted useful and what if they have positive or negative effects on page rankings. Regards, John Brown
Essay Writer -
Thanks for asking this question - it reminded me that I still have to do this.
QUESTION: Does it have to be called FAQ? or can it be called something else that has more to do with the keywords of the site to be effective?
-
Hello! First of all, FAQs pages are quite helpful for your customers to answer even unasked questions. Secondly, if you add some keywords or phrases there, your site will be ranked much better.
Best regards,
Mark Black. -
Are you using FAQ schema? If you are then I would say yes - purely from a users perspective. As these questions are displayed in your search engine results and are a good prompt for clicks and extra information for the user.
-
@johnbrown75
I think that FAQ pages are very useful for SEO, especially for the Voice Search strategy. FAQ pages are often written in a conversational language, which can help us match the Voice Search intent.What's more, many people include FAQ sections in their posts or product pages. They first describe their products and then answer the frequent questions. I think it is very helpful for users and SEO.
-
I think in any case they have a positive effect. I recently had to sign up for one online store site and I did not find the registration buttons. Sounds weird but it's really like that! Since I work in a writer in professional writing, I do not have time to learn other sites for registration. It would be great if organizational issues were made in FAQ.
-
The quick and dirty answer is yes, but only if they are of use to users. I saw pages on a former employers site do very well even though they were not a part of the main site. It all depends on what the content is and why you are putting it up.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best SEO Structure For E-Commerce With Products Using Multiple Categories
Hi all, I am in the process of re-structuring my e-commerce website for better SEO and user experience. I have done some keyword research and would like some advice on how best to structure my site around those keywords. For example, my site (All Things Nature) sells a brand of wooden sculptures (Woodsculp) and I would like to rank for keywords related to that brand, the brand by animal, the brand by collection and the brand by release date.
Content Development | | nb2e4fg
Examples of keywords could be: Brand by Animal: Woodsculp Dogs, Woodsculp Cats, Woodsculp Elephants
Brand by Collection: Woodsculp Pets, Woodsculp Safari
Brand by Release Date: Woodsculp Christmas 2023, Woodsculp Summer 2022 I would create each of these keywords as a category so that they can be found by a search engine and by users. I would then structure as follows: All Things Nature -> Woodsculp -> Woodsculp by Animal -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp by Animal -> Woodsculp Elephants
All Things Nature -> Woodsculp -> Woodsculp by Collection -> Woodsculp Pets
All Things Nature -> Woodsculp -> Woodsculp by Collection -> Woodsculp Safari
All Things Nature -> Woodsculp -> Woodsculp by Release Date -> Woodsculp Christmas 2023
All Things Nature -> Woodsculp -> Woodsculp by Release Date -> Woodsculp Summer 2022 The only problem with this structure is it would take more than 3 clicks (4) for the user to reach a product. How critical is this for good SEO and user experience? Would I be better off getting rid of the ‘Woodsculp by Animal’, ‘Woodsculp by Collection’ and ‘Woodsculp by Release Date’ categories? Structure would look as follows: All Things Nature -> Woodsculp -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp Elephants
All Things Nature -> Woodsculp -> Woodsculp Safari
All Things Nature -> Woodsculp -> Woodsculp Christmas 2023 The only thing with this is there would be a lot of categories under the brand name which might make it more difficult for search engines and users to logically follow. Would I be better off getting rid of the brand category and replace them with the keyword categories? Structure would look as follows: All Things Nature -> Woodsculp by Animal -> Woodsculp Dogs
All Things Nature -> Woodsculp by Animal -> Woodsculp Elephants
All Things Nature -> Woodsculp by Collection -> Woodsculp Safari
All Things Nature -> Woodsculp by Release Date -> Woodsculp Christmas 2023 This would organise things more logically but I would then lose the brand category (and the potential of the brand keyword ranking?) Would I be better off choosing one main keyword to use as a category and then use tags for the other categories? Categories: All Things Nature -> Woodsculp -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp Elephants Tags: Woodsculp Safari
Woodsculp Christmas 2023 The next issue I have is that I have products which could fall under several different categories. A product called Elijah Elephant, for example could fall under Woodsculp Elephants, Woodsculp Safari and Woodsculp Summer 2022. In previous e-commerce sites I have never assigned multiple categories to one product (I instead have used tags). Is it good practice to organise products under multiple categories for an e-commerce site? Thanks in advance for any help and advice.0 -
Page Authority
I feel like I'm wasting time by going out and creating backlinks for a new page to increase page authority, especially when I've already got the domain link for domain authority. In your opinion, how important is it to go out and create back links for a page? - am I wasting time I could be using towards creating more great content? Shannon Peel
Content Development | | MarketAPeel
Telling Stories about Women
MarketAPeel1 -
Using images from Wikipedia, The right way to give credit for them?
Hi, I am writing my first blog post and I have downloaded 9 images from Wikipedia, After reading the confusing legal stuff, I am under the impression that all those images are allowed to be used for other purposes with citing/ giving credit to the owner. At least the ones I download the author said its ok to use them anywhere, for anything So how do i do that? Should I have something like this: Image, underneath-- image credit to xyz (link to Wikipedia page where i downloaded the image) ??? Thanks for you time and explanation.
Content Development | | Davit19850 -
Wordpress Blog Pages, Duplicate Title Tag
Anyone have any experience in fixing the duplicate Title tag on a Wordpress blog multiple pages Basically the title tag remains the same on the pages /Blog/ /Blog/Page/2/ /Blog/Page/3/ My good friend Yoast Plugin doesn't seem to of resolved this (Unless i have missed something?) I don't really see this to be effecting anything and wouldn't of through it would either, but it would be nice to not see the notification within Moz site crawls and campaigns etc, its more of a cosmetic problem Any solutions ? Thanks James
Content Development | | Antony_Towle0 -
How do I redirect a page that no longer exists?
I changed the name of a blog article I wrote and the original name is giving a 404 error. I am not sure why it isn't being directed like the other articles I renamed to improve SEO. Since the webpage no longer exists, I don't know how to redirect it. I use Wordpress and Thesis. Thanks!
Content Development | | dealblogger0 -
Services Page vs Page For Each Service Offered
Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer... Read so many blogs right now that I can't remember where I saw it
Content Development | | JamesFx0 -
Posts vs Pages and Rankings Differ Greatly
I use wordpress for most of my sites and generally have a post 'news' section. What I've noticed is that just about every time a post will always rank much higher and much faster than a 'page'. As long as I don't let it get buried in the news archives it continues to rank well, better than if I were to create a 'page'. Is there any sort of reason this might occur? I'd like to be able to just create 'pages' but at this point in time it makes no sense.
Content Development | | GYMSN0 -
Wordpress Duplicate Pages/ URL's - Help !
Hi guys, I have been running SEOMoz for just over a month and slowly cleaning up one of my Wordpress Blogs. While going through the crawl reports I have noticed that I have duplicate pages showing on the crawl. For example, the main post would be; www.xxxxx.com/blog/post-title Then I see another URL which would be; **www.xxxx.com/blog/page/59 ** When I click on either URL it goes back to the actual post title URL. What's with these page URL's ? Isn't these two URL's showing duplicate content to the search engines ? Any suggestions would be greatly appreciated.
Content Development | | dcc0