Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Alt Text for Interior Design / Architecture Firm
-
I'm looking to update the alt text on my company's website to increase traffic and qualified leads. I've done some research on my own, but the alt-text examples i find are really simple and pertain more to ecommerce (i.e. leather boat shoe). We're an archteicture and interior design firm so we sell our design services. One of our goals is to get more projects in florida.
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
1. Bright and airy coastal modern Palm Beach living room with abstract statement lighting
2. Bright and airy coastal modern living room with abstract statement lighting by South Beach Interior Design Firm Workshop/APD -
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
[http://www.concrete-everything.com/](<a%20href=)" target="_blank">http://www.concrete-everything.com
-
Hi,
Maybe consider this approach. The purpose of Alt text is to provide an alternative method to convey information rather than visual. In summary Alt text is for the visually impaired. Someone using a screen reader. The Alt text you have detailed above appears to fit that precise mold. So without seeing the images I would suggest you are on the right track.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Find all external 404 errors/links?
Hi All, We have recently discovered a site was linking to our site but it was linking to an incorrect url, resulting in a 404 error. We had only found this by pure chance and wondered if there was a tool out there that will tell us when a site is linking to an incorrect url on our site? Thanks 🙂
Technical SEO | | O2C0 -
Tools/Software that can crawl all image URLs in a site
Excluding Screaming Frog, what other tools/software to use in order to crawl all image URLs in a site? Because in Screaming Frog, they don't crawl image URLs which are not under the site domain. Example of an image URL outside the client site: http://cdn.shopify.com/images/this-is-just-a-sample.png If the client is: http://www.example.com, Screaming Frog only crawls images under it like, http://www.example.com/images/this-is-just-a-sample.png
Technical SEO | | jayoliverwright0 -
How to Remove /feed URLs from Google's Index
Hey everyone, I have an issue with RSS /feed URLs being indexed by Google for some of our Wordpress sites. Have a look at this Google query, and click to show omitted search results. You'll see we have 500+ /feed URLs indexed by Google, for our many category pages/etc. Here is one of the example URLs: http://www.howdesign.com/design-creativity/fonts-typography/letterforms/attachment/gilhelveticatrade/feed/. Based on this content/code of the XML page, it looks like Wordpress is generating these: <generator>http://wordpress.org/?v=3.5.2</generator> Any idea how to get them out of Google's index without 301 redirecting them? We need the Wordpress-generated RSS feeds to work for various uses. My first two thoughts are trying to work with our Development team to see if we can get a "noindex" meta robots tag on the pages, by they are dynamically-generated pages...so I'm not sure if that will be possible. Or, perhaps we can add a "feed" paramater to GWT "URL Parameters" section...but I don't want to limit Google from crawling these again...I figure I need Google to crawl them and see some code that says to get the pages out of their index...and THEN not crawl the pages anymore. I don't think the "Remove URL" feature in GWT will work, since that tool only removes URLs from the search results, not the actual Google index. FWIW, this site is using the Yoast plugin. We set every page type to "noindex" except for the homepage, Posts, Pages and Categories. We have other sites on Yoast that do not have any /feed URLs indexed by Google at all. Side note, the /robots.txt file was previously blocking crawling of the /feed URLs on this site, which is why you'll see that note in the Google SERPs when you click on the query link given in the first paragraph.
Technical SEO | | M_D_Golden_Peak0 -
Canonical tag for Home page: with or without / at the end???
Setting up canonical tags for an old site. I really need advice on that darn backslash / at the end of the homepage URL. We have incoming links to the homepage as http://www.mysite.com (without the backslash), and as http://www.mysite.com/ (with the backslash), and as http://www.mysite.com/index.html I know that there should be 301 redirects to just one version, but I need to know more about the canonical tags... Which should the canonical tag be??? (without the backslash) or (with the backslash) Thanks for your help! 🙂
Technical SEO | | GregB1230 -
For an image which is in the CSS and not the HTML, can you add an alt tag?
I would like to improve SEO on a page with three big images, which are currently hosted in the CSS. The sample I am working with is at http://xquisitevents.com/about-us/ and I put my cursor over the big picture of the wedding dress with bouquet, I inspected the element and saw this code in a div tag: #upperleft { background-image:url(images/AboutTopLeft.jpg); Can I add an alt tag to the CSS somehow, or can I have it added to the HTML? What is the best way to handle this, to include keywords like exquisite weddings and special event designs?
Technical SEO | | BridgetGibbons0 -
Does anchor text penalty apply to internal links?
We already know that over optimsied anchor text for external will cause a penalty. But what about internal links? All of our blog posts include an advertisement linking sales pages. These links all use the exact same anchor text. Is linking to an internal page from so many other pages (blog posts) likely to trigger a penalty? Here is an example: http://www.designquotes.com.au/business-blog/four-ways-to-enhance-your-e-commerce-site-for-busy-shoppers/ This links to http://www.designquotes.com.au/web-design-quotes Many of the posts link to the same page using the anchor text "Compare Web Design Quotes from Local Designers."
Technical SEO | | designquotes0 -
Robots.txt to disallow /index.php/ path
Hi SEOmoz, I have a problem with my Joomla site (yeah - me too!). I get a large amount of /index.php/ urls despite using a program to handle these issues. The URLs cause indexation errors with google (404). Now, I fixed this issue once before, but the problem persist. So I thought, instead of wasting more time, couldnt I just disallow all paths containing /index.php/ ?. I don't use that extension, but would it cause me any problems from an SEO perspective? How do I disallow all index.php's? Is it a simple: Disallow: /index.php/
Technical SEO | | Mikkehl0 -
/~username
Hello, The utility on this site that crawls your site and highlights what it sees as potential problems reported an issue with /~username access seeing it as duplicate content i.e. mydomain.com/file.htm is the same as mydomain.com~/username/file.htm so I went to my server hosts and they disabled it using mod_userdir but GWT now gives loads of 404 errors. Have I gone about this the wrong way or was it not really a problem in the first place or have I fixed something that wasn't broken and made things worse? Thanks, Ian
Technical SEO | | jwdl0